3. • Companywide Kick-off event
Summer concert/recreational event
- Location: Santa Cruz Beach Boardwalk
August 19 w/ Santana and Greg Rolie
- Bauer transportation
- Provide logo bags, t-shirts, and water
bottles with itineraries
Presented by: Gina Alexander, Owner/Event
Producer
5. • Kick-off luncheon for Marketing Team
– Location: Top of St. Francis Hotel
• Surf n Turf luncheon choices
– Campaign Roll-out Plan
• campaign magazine to be designed
– Initiating activities for incentives and awards
• Promotional chotzkes and napkins with Linkedin logo
for tables
• SF Florist for table centerpieces and plants on stage
Presented by: Gina Alexander, Owner/Event
Producer
6. Department social events as the campaign
progresses with weekly announcements!
Presented by: Gina Alexander, Owner/Event
Producer
Hot August Nights – Ice Cream Social
Fall Fiesta – Tapas & Aguas Frescas
Espresso Bar - Hot & Cold Beverages & Pastries
Happy Hour at Shanghai 1930
7. Department social events (as campaign progresses)
• Campaign progression announcements
– Announcement materials and banners to be printed
J & V catering
– Morning, Afternoon, and Evening social events
• Happy hour
• Refreshments ( ice cream, tapas, espresso bar)
• Linens, floral arrangement etc. (provided by J&V)
Presented by: Gina Alexander, Owner/Event
Producer
8. Sponsored breakfasts
Presented by: Gina Alexander, Owner/Event
Producer
Job Fairs
Contact EDD, Monster, and
CareerBuilder for dates and
locations.
9. Sponsor lunches for conferences and trade-shows
– Upcoming dates at Moscone Center, and other
convention centers.
– Chamber of Commerce can be helpful as well.
Presented by: Gina Alexander, Owner/Event
Producer
10. Appear at educational seminars
- conferences, and luncheons on professional
social media use for business and individuals.
Leading educational seminar producers are in need of
speakers. (i.e. MPI, ISES)
Presented by: Gina Alexander, Owner/Event
Producer
11. • Wrap up meeting and gala
-Campaign results
-provide level of success
-ROI
- Announce Top Marketing performers ( to be awarded at gala)
• Gala:
• Location: Top of Transamerica
– Above & Beyond Caterers
– CORT Furniture and Decor
_ K101 disc-jockey
_ Small plates, drinks, and dancing
_ Eddie Bauer transportation
_ Logo Champaign flutes
_ Floral arrangements
Presented by: Gina Alexander, Owner/Event
Producer
12. `
Wrap-up meeting and Gala !!!
November 18th
Top of the Transamerica Pyramid
Presented by: Gina Alexander, Owner/Event
Producer
