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Man and Machine

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Summary of Peter Fisk's masterclass at Zain ... Kuwait's leading telecom business, exploring the future of technology and how to innovate to make people's lives better, and create progress in society ... more info on speaking, workshops and consulting at www.theGeniusWorks.com or email peterfisk@peterfisk.com

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Man and Machine

  1. 1. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks MAN AND MACHINE
  2. 2. Leading the Future Man+Machine Smarter Innovation
  3. 3. How do you see the future?
  4. 4. We live in an incredible time
  5. 5. Next decade of incredible change More change in the next 10 years Than in the last 250 years
  6. 6. Personal healthcare $99
  7. 7. Reliance’s “free” Jio phone in India
  8. 8. Maersk’s blockchain logistics
  9. 9. The world’s largest sports event
  10. 10. 3D printed homes for $4000
  11. 11. Anything is possible
  12. 12. The future isn’t like it used to be © Peter Fisk 2019 FUTUREHISTORY Unpredictable Predictable Stability Efficiency Optimisation Agility Innovation Experimentation
  13. 13. Ideas world
  14. 14. A world of relentless change
  15. 15. A world of relentless change
  16. 16. A world of relentless change Source: Oeean Tomo
  17. 17. A world of relentless change
  18. 18. Changing markets, changing business
  19. 19. Rise of the $1 billion “unicorns” …
  20. 20. … 392 “unicorns” disrupting every sector
  21. 21. Bytedance … the world’s largest “unicorn”
  22. 22. AliveCor electrocardiogram Drive.ai autonomous vehicles Infervision radiology analytics tion systems American Express fraud detection Grammarly better writing Lemonade cheaper insurance Pinterest Lens instant shopping Burberry personal shopping HeartFlow diagnostics Netflix personal movies Rare Carat real diamonds Darktrace cyber security Barbie is your best friend Nvidia virtual worlds Symrise perfect fragrances AI as rocket fuel for business
  23. 23. East Small West Big ProfitVolume
  24. 24. Consumer Pull Individual Business Push Average
  25. 25. ImaginationCapability NetworksChains ExponentialImprovement
  26. 26. Exponential growth
  27. 27. Fingernail Notebook Hand House Earth 3folds Thickness of folder paper 7 folds 10 folds 17 folds 30 folds What does “exponential” really mean?
  28. 28. A world of limitless opportunity
  29. 29. The opportunity of Man+Machine
  30. 30. The opportunity of Man+Machine
  31. 31. The opportunity of Man+Machine
  32. 32. The opportunity of Man+Machine Man+Machine Control Man+Machine Competition Man+Machine Connection Man+Machine Transcendence
  33. 33. MAN AND MACHINE
  34. 34. MAN AND MACHINE
  35. 35. Man+Machine Smarter Innovation
  36. 36. Time to think differently
  37. 37. Tensions of the 21st Century Business © Peter Fisk 2019
  38. 38. FutureToday ChangeStability SocietyBusiness HumansMachines InsurgentsIncumbents ExperimentalStructured GlobalLocal Tensions of the 21st Century Business © Peter Fisk 2019
  39. 39. How to find a better way? © Peter Fisk 2019
  40. 40. 20th Century vs 21st Century Business © Peter Fisk 2019 Today Future Corporates Ecosystems Optimisation Innovation Physical Digital Hierarchies Networked Experts Integrators Functions Projects Analytical Intuitive Shareholders Society Profit Progress
  41. 41. ARMARM Technologies
  42. 42. Google’s Moonshot Factory
  43. 43. Why be 10% better? When you could be 10x better?
  44. 44. Leading the Future Man+Machine Smarter Innovation
  45. 45. What will come next? Where to focus? How to deliver the future faster? Jim Hagemann Snabe Chairman Siemens, Maersk Chair of WEF Technology Council
  46. 46. How can you create a better future?
  47. 47. +genius Futureback Now forward What is the future we want to create? 2025 Redefine how to move forwards 2020 © Peter Fisk 2018 www.theGeniusWorks.com Start from the future back1
  48. 48. +genius
  49. 49. 5 Year Vision “Future Back” Growth Roadmap
  50. 50. 3 Year 5 Year Vision Vision “Future Back” Growth Roadmap
  51. 51. 3 Year 5 Year Vision Vision Vision “Future Back” Growth Roadmap 1 Year
  52. 52. 3 Year 5 Year VisionActivity VisionActivity VisionActivity “Future Back” Growth Roadmap 1 Year
  53. 53. 3 Year 5 Year VisionActivityResult VisionActivityResult VisionActivityResult “Future Back” Growth Roadmap 1 Year
  54. 54. +genius
  55. 55. CustomerBusiness Innovate from the “outside in” © Peter Fisk 2018 www.theGeniusWorks.com 2
  56. 56. New disruptive technologies Big human challenges Radical innovations © Peter Fisk 2018 www.theGeniusWorks.com Solve important problems3
  57. 57. Accelerate ideas to action4
  58. 58. +genius Better view of the future Smarter ways to innovate Faster ability to implement © Peter Fisk 2018 www.theGeniusWorks.com Accelerate ideas to action
  59. 59. … aligning people, to accelerate the future together Have a growth mindset5
  60. 60. +genius © Peter Fisk 2018 www.theGeniusWorks.com Fixed Mindset Growth Mindset
  61. 61. +genius
  62. 62. Eliud Kipchoge JK RowlingElon Musk Creating the Future Anne Wojcicki
  63. 63. Mary Barra Mikkel Bjergso Jack MaEmily Weiss Innovating the Business
  64. 64. Anne Wojcicki Satya Nadella Masayoshi SonZhang Xin Changing the World Tan Li
  65. 65. Do you have the courage to create a better future?
  66. 66. Acting with speed and agility Connecting ideas and people Passion to make life better Having an audacious attitude Shaping your own vision Making sense of change Persisting to make it happen © Peter Fisk 2018 www.theGeniusWorks.com
  67. 67. Be bold Be brave Be brilliant
  68. 68. 80 Winning in an incredible new world Peter Fisk helps business leaders makesenseof afast-changing world, tofind thebest newopportunities for growth, toembracethebest newideas throughinsight and creativity, torethinktheirentirevisionand strategy, business model and customer experience. Being 10% better is just enoughtocompeteintoday’s world, tostand still. Thereal questionis howtobe10times better, toget ahead, tostandout, tobe theleader whohelps thebusiness createand deliver futuresuccess. Peter works across theworld, helping business leaders todevelop innovativestrategies for business and brands. Heis athinker, advisor and practical entrepreneur. Heis Professor of Strategy, Innovationand Marketing at IE Business School, oneof theworld’s top ranked business schools, whilst alsofounder and CEOof GeniusWorks, aboutiqueconsulting firm, helping clients across every sector tomakesenseof fast- changing markets, and find newways tothink, competeand win. Having trained as anuclear physicist, Peter moved tomanaging brands likeConcordeat BritishAirways, helping Microsoft toadopt avalue- based marketing model, and Virgintolaunchintonewmarkets. As ahighly experienced consultant hehas worked inevery sector and regionof theworld. As CEOof theworld’s largest marketing organisation, theChartered Instituteof Marketing, hebecameaglobal authority onwhat’s best and next inbusiness and markets. Finding his ownspace, hefounded GeniusWorks, withoffices inLondonand Istanbul. Heworks withcompanies big and small, food tofashion, skincaretostockexchanges, hightechtohuman –and organisations as diverseas Aeroflot and BanyanTree, Cartier toCoty, CocaColaand Club Med, Cooperativeand Courvoisier, Davidoff and DSM, Eczacibasi and Fat Face, Fosters and GSK, Hershey’s and Mars, M&Sand Nestle, Microsoft and O2, Phillips and Philosophy, Red Bull andSavola, Santander and Skanska, Shell and Tata, Teliaand Turkcell, Unilever and UAE Government , Virginand Visa, Vodafoneand Yapi Kredi –tothinkbigger andsmarter, develop innovativestrategies, bolder brands, and accelerategrowth. Peter’s newbook“Gamechangers: Areyouready tochangetheworld?” explores thenext generationof business andbrands, shaking up markets, innovating and winning innewways. Based on100global casestudies, it explores thechallenges of newmarkets, changing customers, brand building, newbusiness models, real-timemarketing, harnessing social media, inspiring leadership and positive impact. It has beennominated for Management Bookof theYear. His other books include“Marketing Genius” explores theleft and right-brainchallenges of success, and is translated into35languages. It was followed by fiveothers –“Business Genius” onleadership and strategy, “Customer Genius” onbuilding acustomer-centric business, “PeoplePlanet Profit” onsustainableinnovation, and“CreativeGenius”, theinnovationhandbookfor business leaders, defining what it takes to beLeonardodaVinci inthe21st Century. Peter features intheGuruRadar of Thinkers50, and was described by Business Strategy Journal as “oneof thebest newbusiness thinkers”. His adviceis sought after by business leaders around theworld, headds specialist expertisetokey projects, combining newideas withpractical action, inspirationand impact. Helping youtofind your ownspace, tobeleaders of change–tobebold, braveandbrilliant. Website:www.theGeniusWorks.com Email: peterfisk@peterfisk.com
  69. 69. peterfisk@peterfisk.com theGeniusWorks.com @geniusworks

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