DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions•34 vues
1. SEO - Online marketing has become a huge industry, and with the number of new sites being
created, and more people wanting more things, you need to be found!!
Content layout is very important and how it displays (on both mobile and desktop devices).
Having great structure of your Meta tags (title, descriptions and keyword).
Setting up robot.txt and sitemap.xml on your website, shopping cart and blog.
Great anchor texts and building new, quality back links.
Integrating social media and syndication opportunities..
SEO is an everyday process; every little minute detail makes a difference in how your site will rank
on search engines like Google, Bing and Yahoo!
It’s all never-ending…That’s why our philosophy here at SEO Web Logistics isn’t just to search engine
optimise, but be borderline obsessed about it. When you think you’ve got your content perfect, and
your structure immaculate, sometimes revisiting, and re-analysing and finding new ways of making
improvements to increase your Page Rank is important. I guarantee, actually have seen it for myself,
that even the best companies in search engine optimisation miss steps and have to double back to
optimise correctly. Search engine optimisation isn’t that you get it right on the first try; it’s about
going back and making improvements over and over, constant testing. It’s not a set and forget
Go back through your website with a fine tooth comb and ask yourself, is this the best experience for
my visitors? Are my Meta tags, descriptions and content unique, original and meaningful?
Back links are one important factor but how do we obtaining them? Try contributing in meaningful
ways and you will be amazed at how quickly your company can obtain that coveted listing on the
first page of Google, and even better, first place.