2. TABLE OF
INTRODUCTION – EXECUTIVE STATEMENTS 3) Work with Associates and
Customers
A. SUSTAINABILITY REPORT OVERVIEW
CONTENTS
4) Driving Value to Suppliers
a) Report Overview
5) Complying with Regulations
b) Sustainability Guidelines
E. DRIVING HUMAN CAPITAL
B. DRIVING FINANCIAL CAPITAL –
WYNDHAM WORLDWIDE a) Associates
“Who We Are and How We Do Business”
i) Associate Opinion
a) Company Profile
ii) Count on Me!
b) Governance
iii) Work Life Balance
c) Board of Directors
iv) Be Well Program
d) Ethical Conduct
v) Professional Growth
e) Human Rights
vi) Building Tomorrow’s Leaders
f) Our Values, Policy and Sustainability
b) Diversity
Strategies
i) Workforce
g) Wyndham Green Sustainability
Framework iI) Supplier
C. DRIVING STAKEHOLDER VALUE c) Women on their Way
a) Stakeholder Chart d) Wishes by Wyndham
D. DRIVING NATURAL CAPITAL – F. AWARDS AND RECOGNITION
ENVIRONMENT
G. GRI CONTENT INDEX
a) Wyndham Green Overview
H. GRI LEVEL STATEMENT
b) Global Green Council
I. ASSURANCE
c) Examples of Driving Innovation
d) Environmental Performance
1) Targets and Goals
2) Global Footprint
2
3. Statement by Stephen P. Holmes, Chairman and CEO
EXECUTIVE As the global market continues to grow and
integrate, the hospitality industry has an increasing
Wyndham Worldwide. With a focus to deliver
“triple bottom line” results for our people, planet
STATEMENTS ability to shape innovation on the world stage.
Driving change in how we operate around the
and profits, Wyndham Green works to encourage
engagement among all our key stakeholders and
world and increasing knowledge among millions provide the mechanism to turn innovative ideas
of associates, customers, and guests, into achievable results.
Wyndham Worldwide, is excited to be a leader
Inherently how we do business, innovative thinking
in the global movement reducing the collective
is part of the fabric of our company, with ideas and
environmental impact of the hospitality industry.
passion that have driven Wyndham Worldwide
This commitment to global sustainability comes to become one of the world’s largest and most
at a time of both exciting growth and serious successful hospitality companies. Throughout this
economic challenges facing our industry. In 2010, report, we highlight just a few examples of the
the World Travel and Tourism Council estimated innovation that have enabled our company, and our
the travel and tourism economy accounted for sustainability strategies, to grow considerably in a
9.2 percent of global GDP, providing 235 million relatively short period of time.
Stephen P. Holmes, The Right Honourable
Chairman and CEO Brian Mulroney, member, jobs or 8.1 percent of global employment. As one
While this is our first official sustainability report,
Board of Directors of the world’s largest hospitality companies, we
our commitment and success in developing
understand our important role, and the impact we
environmentally-responsible practices is far from
can have on the industry. With over 58 brands in
a new concept for Wyndham Worldwide. Our
nearly 100 countries, we leverage the versatility of
sustainable legacy begins in the histories of many
our unique hospitality portfolio of hotels, vacation
of our company’s hospitality brands, such as
exchange, vacation rentals, and vacation ownership
Netherlands-based Landal GreenParks, which
to drive sustainable, profitable growth.
has embraced and adopted sustainable practices
Such change is generated through collaborative since its founding in 1954.
partnerships, and at Wyndham Worldwide, we are
We are incredibly proud of these legacies, for they
fortunate to have individuals throughout all levels
have helped shape our sustainability vision that
of our company who combine their passions,
is captured in our inaugural sustainability report.
talents, and expertise in developing innovative
For Wyndham Worldwide, this report is another
sustainable solutions.
important step of a larger journey, where we
Our sustainable practices are developed through continually set our goals higher for our people,
our Wyndham Green program, now in its fifth year our company, and our planet.
as one of the top five strategic priorities at
3
4. The Right Honourable Brian Mulroney, member, Board of Directors Mary Falvey and Faith Taylor
Wyndham Worldwide is fortunate to have the Minister. Mr. Mulroney has participated and
Right Honorable Brian Mulroney serve on its provided input into the Company’s Wyndham
Faith Taylor, vice president
Board of Directors. He has been a Director since Green sustainability program. He has stated,
of Sustainability and
Wyndham Worldwide was listed on the NYSE in “the direction Wyndham Worldwide has taken Innovation and Mary
August 2006. Mr. Mulroney was Prime Minister to focus on sustainability since the Company Falvey, executive vice
of Canada from 1984 to 1993, and is currently began life as a public company in 2006 has been president and chief
human resources officer
Senior Partner at the Montreal-based law firm, impressive. We have made tremendous progress
Ogilvy Renault. and it continues to be a strategic focus that will
make a lasting impact.”
Throughout his career, Prime Minister Mulroney
has displayed the finest attributes of a visionary. Wyndham Worldwide has benefitted from Our first sustainability report marks an important
As Prime Minister of Canada, Brian Mulroney’s Mr. Mulroney’s insight and guidance as we milestone for something that started as a grass-
close relationship with US President Ronald continue to build our sustainability program roots initiative five years ago and today has
Reagan and President George H. W. Bush resulted for current and future generations. grown into an industry-leading global policy and
in a landmark treaty on acid rain. In 2006, he was program. Our commitment is based on the people
named the “Greenest Prime Minister in Canadian in our organization who continue to make Wyndham
History” by the Corporate Knights, a magazine Green the viable, profitable, and successful
focused on corporate responsibility. He was enterprise that makes a difference every day.
honored for his positive environmental impact Through their innovative spirit, every associate
for helping to improve air quality, maintaining has a voice and a role in Wyndham Green and
biodiversity, and reducing pollution. In addition the sustainable change we drive to create value
to establishing the Acid Rain Accord under Prime and conserve our natural resources. As one of the
Minister Mulroney, the Canadian Government also world’s largest hospitality companies, we believe
established the Canadian Environmental Protection Wyndham Worldwide plays an important role in
Act, the Canadian Environmental Assessment Act, advancing sustainability innovation. This report
the Great Lakes Action Plan, and the Convention helps evaluate our efforts and guide our progress
on International Trade in Endangered Species, as for the future to meet the ever evolving needs of
well as ratifying the Montreal Protocol. our business, our customers, and our planet.
Wyndham Worldwide is proud to have an Throughout this report we have highlighted how
environmental steward and leader such as Mr. innovation is integrated into the fabric of our
Mulroney on its Board of Directors. His dedication company with this symbol:
and commitment is reflected by the legacy he
established in Canada during his tenure as Prime
4
5. A
SUSTAIN- REPORT OVERVIEW which are as equally diverse as our businesses.
They encompass associates, officers, shareholders,
ABILITY During the past five years, Wyndham Worldwide
has continued to develop its sustainability practices
industry partners, vendors, and customers, and
include our hotel franchise owners, timeshare owners,
REPORT
and innovation through its Wyndham Green program,
and the millions of guests around the world.
with the results of these efforts captured in this
OVERVIEW
inaugural sustainability report. Wyndham Green Scope of Our Report - To ensure an accurate
published “Global Best Practices” reports in 2009 reflection of our unique portfolio and wide global
and 2010 to share results of sustainability initiatives reach, we carefully established the boundaries and
across the Company’s business units and locations scope of this report by implementing a market test
around the world. These reports provided a assessing our methodology and process.
foundation to communicate progress as the
tracking and measurement of the Company’s global We define our boundaries to include facilities of
environmental footprint continued to develop. This which we have operational control, and implement
first sustainability report provides further detail and track our results through a customized
on the overall sustainability strategy, core values eco-software program. We have also followed the
and performance of the Wyndham Green program, World Resources Institute and the World Business
with a primary objective to quantify environmental Council of Sustainable Development Greenhouse
results, while measuring progress in line with industry Gas Protocol standards to define and quantify our
standards yet, customized for our organization. Scope 1 and 2 greenhouse gas emissions (GHG)
and will not report on our Scope 3 emissions at
Our Business Model - Wyndham Worldwide is
this time. We view this inaugural report as a base-
among the largest hospitality companies in the
line to build upon moving forward. For example, in
world encompassing the Wyndham Hotel Group,
measuring water usage and conservation, we have
Wyndham Exchange & Rentals, and Wyndham
an initial focus on a limited portion of our portfolio,
Vacation Ownership. Combined with our corporate
which we plan to expand in future reports.
and support locations around the world, the scope
and scale of our Company is unique in our industry, For Wyndham Worldwide, our commitment to
with a broad range of assets encompassing hotels, sustainability is a journey, and a destination. Our
timeshare resort properties, and vacation rentals, first sustainability report provides us with the
as well as corporate offices, data and call centers. framework in which we will continue to measure
Accordingly, we must define our metrics and data and improve on our successes for years to come.
as we report our global footprint to our stakeholders,
5
6. A Sustainability Guidelines
We have developed the content of this sustainability The financial data prepared for the report is derived Emissions for the year ended December 31, 2010.
report in line with the Global Reporting Initiative from the Wyndham Worldwide Form 10-K. We Their Independent Accountants’ Review Report
(GRI) G3.1 Guidelines, and plan to report biannually. are declaring the report at a C level based on a can be found along with our Statement of
This report’s content, topics, and performance GRI application level check listed on page 53 and Greenhouse Gas Emissions for the year ended
indicators represent the most material issues to our assurance was sought on our GHG emissions. December 31, 2010 in appendix I.
organization and to our stakeholders as identified
Deloitte & Touche LLP conducted a review, in For more information about the Global Reporting
through our governance structure of our Wyndham
accordance with attestation standards established Initiative, please visit www.globalreporting.org.
Green Council in partnership with our corporate
by the American Institute of Certified Public We welcome stakeholder feedback on this report
groups, business units and strategic partnerships.
Accountants, to provide a moderate level of at green@wyn.com.
This process led to our key priorities of our ongoing
assurance on our Statement of Greenhouse Gas
programs which were used to define the content in
this report and adapted to the GRI guidelines. These
groups participated in the development of the report
to arrive at the final set of performance indicators. GLOBAL
Many of our programs have been developed together BEST
with our stakeholders. We expect that our key PRACTICES GLOBAL
BEST
stakeholder groups, as identified in section C,
PRACTICES
will utilize this report to better understand our
sustainability program. Being our first report, we
look forward to defining and building future content
from the feedback received. This report covers our
wholly-owned, leased, and managed assets primarily
for the 2009-2010 calendar years. It includes
information on key issues of our supply chain and
collective information from the Wyndham Green
Council, the “Global Best Practices” Reports, and
input from leaders cross-functionally across the
Company, as well as our external partners. Two
years of data have been included where possible, and
independent consultants and auditors have been
engaged in reporting our Scope 1 and 2 energy
and GHG emissions data. 1
2010 GLOBAL BEST PRACTICES 2009 GLOBAL BEST PRACTICES
6
7. B
DRIVING COMPANY OVERVIEW individual vacation ownership units and owners
of vacation ownership interests. Wyndham
FINANCIAL This initial sustainability report reflects the
uniquely diversified business model of Wyndham
Vacation Ownership develops, markets, and
sells vacation ownership interests and provides
CAPITAL —
Worldwide and demonstrates how sustainability
consumer financing to owners through its three
aligns with the Company’s key strategies. With
primary consumer brands, CLUB WYNDHAM®,
our operations encompassing hotels, vacation
WorldMark by Wyndham, and Wyndham Vacation
HOW WE DO
exchange, vacation rentals, and vacation owner-
Resorts Asia Pacific.
ship (timeshare), insight into the scope of the
business units provides the best foundation by Wyndham Worldwide was formed on July 31,
BUSINESS which to analyze and evaluate our efforts and how
innovation and collaboration has played such a
2006 as a result of a spin-off from Cendant
Corporation. While Wyndham will celebrate its
crucial role in our sustainability progress. Driving fifth anniversary in 2011, many of its hotel, vacation
financial capital and growing our cash flow and exchange and rental, and vacation ownership
operating margins are a strategic priority for businesses having long and proud histories.
Wyndham Worldwide.
In Wyndham Hotel Group, both the Howard
• Wyndham Hotel Group is the world’s largest Johnson and Ramada hotel brands opened for
hotel company based on the number of prop- business in 1954. Today, the Wyndham Hotel
erties, franchising in the upscale, midscale, Group is the world’s largest hotel company, with
economy and extended stay segments of the 7,190 franchised hotels and 609,600 hotel rooms
lodging industry and providing hotel management worldwide.*
services globally for full-service hotels.
Established in 1974, RCI pioneered the timeshare
• Wyndham Exchange & Rentals is the world’s exchange concept and remains the industry’s
largest member-based vacation exchange global leader today as part of Wyndham Exchange
network with 3.8 million members and the & Rentals. With nearly 97,000 properties around
world’s largest global marketer of serviced the world, Wyndham Exchange & Rentals is also
vacation rentals with nearly 93,000 properties the global leader in serviced vacation rentals
in approximately 100 countries. and boasts many of the world’s most renowned
vacation rentals brands with rich histories starting
• Wyndham Vacation Ownership is the world’s
as early as Hoseasons in 1940, Landal GreenParks
largest vacation ownership business, as measured
in 1954 and Novasol in 1968.
by the number of vacation ownership resorts,
* As of March 31, 2011
7
8. B Company Overview
CLUB WYNDHAM®, WorldMark by Wyndham and
Wyndham Vacation Resorts Asia Pacific, began
vacation ownership operations in 1980, 1989 and
2000 respectively, and as of December 31, 2010,
Wyndham Vacation Ownership had developed
or acquired more than 160 vacation ownership
resorts throughout the United States, Canada,
Mexico, the Caribbean and the South Pacific
that represent approximately 20,500 individual
vacation ownership units and more than 800,000
owners of vacation ownership interests.
Many of our brands have legacies in sustainability
practices that precede the formation of Wyndham
Worldwide. Landal GreenParks is one of the oldest
Wyndham Rio Mar Beach Resort & Spa, Wyndham Vacation Resorts,
green brands in the Wyndham Worldwide portfolio. Rio Grande, Puerto Rico Pagosa Springs, Colorado, USA
Sustainability is a key element of their mission
statement; it is incorporated into their work flow
and touches upon the essence of how the parks
coexist in their natural environments. They have
implemented a 100-item green savings checklist
overseen by energy officers, use an E-view energy
management system, and help to preserve the
biodiversity of over 250,000 acres of parks
near Landal GreenParks in partnership with
Natuurmonumenten.
The Wyndham Hotel and Resorts brand developed
the Earth Smart linen re-use program in the
1980’s. This consumer linen reuse program is still
implemented today at properties throughout the
Wyndham Worldwide portfolio. The histories and
experience of these brands serve as the foundation
for the current and on-going efforts of the Wyndham
Green program. Wyndham Vacation Rentals, Grand Mayan, Cancun, Mexico
8
9. B Strategic Priorities
Wyndham Worldwide at a Glance* (please see 2010 As of 12/31/2010
page 40 of our Form 10K for external reporting
2009 As of 12/31/2009
metrics and footnotes)
During 2010, we derived 74% of our revenues in $3.85 Billion
Net Revenues
the U.S. and 26% internationally. Approximately
$3.75 Billion
60% of our revenues come from fees that we
receive in exchange for providing services. We
refer to the businesses that generate these fees $2.95 Billion
Operating Expenses
as our “fee-for-service” businesses. $2.92 Billion
$9.42 Billion
Our mission is to be the global leader in travel Total Assets
accommodations and welcoming our guests $9.35 Billion
to iconic brands and vacation destinations
through our signature “Count On Me!” service. 26,400
Our strategies to achieve these objectives are to: Employees
24,600
• Increase market share by delivering excellent
service to drive business customer, individual
7,210
7,190*
consumer and associate satisfaction. Hotels
7,114
7,110
• Grow cash flow and operating margins
through superior execution in all of our
612,700
609,600*
businesses. Number of hotel rooms
597,700
• Rebalance the Wyndham Worldwide portfolio
to emphasize our fee-for-service business
models. 3,753,000
Vacation Exchange & Rentals
Average Number of Members 3,782,000
• Attract, retain and develop human capital
across our organization.
$1.46 Billion
• Support and promote Wyndham Green Gross Vacation Ownership
Interest Sales $1.32 Billion
and Wyndham Diversity initiatives.
* As of March 31, 2011 Source: 10K 2010
9
10. B Wyndham Worldwide at a Glance
2010 REVENUES BY TYPE**
12%
11%
5%
44%
28%
Fees & Membership
Service & Membership Fees Other
Franchise Fees VOI Sales
Consumer Financing
2010 NET REVENUES BY REGIONS**
(In millions)
REGIONAL BREAKDOWN (HOTELS)*
REGION 2011
U.S. 5,880
Canada 468
Europe/Middle East/Africa 354
Asia/Pacific 386
Latin/South America 102
Total 7,190
* As of March 31, 2011 ** As of December 31, 2010
10
11. B Wyndham Hotel Group
As the world’s largest hotel company, Wyndham the business benefits and practical applications
Hotel Group works to engage with its key customer at the property-level. Together, Wyndham Green
base of independent hotel owners and operators and Wyndham Hotel Group have developed A history of innovation at Wyndham
in developing and sharing sustainability best a series of sustainable guidelines that provide Hotel Group includes the development
practices. Since the majority of branded properties economic and environmental benefits. of the Women on Their Way program in
are not directly managed by Wyndham Hotel 1995. Recognizing the importance of and
With thousands of affiliated hotels, the main focus embracing female travelers, the Women on
Group, and the operational processes of reducing
for Wyndham Hotel Group has been on energy Their Way program has grown and expanded
consumption and impact vary by property, an
efficiency, with programs on lighting efficiency into the industry’s leading female traveler
important component of Wyndham Green continues
and linen re-use to reduce water and energy usage. resource.
to be active communication to this important
We continue to communicate with franchisee
stakeholder group.
owners in order to keep developing and improving
Hotel owners are represented on the Wyndham sustainability standards that meet the evolving
Green Council to develop and share best practices, needs of hotel owners and their management
and hotel management teams are offered ongoing teams.
education on sustainable development, outlining
Wyndham Hotel Group By The Numbers
Approximately 7,190 franchised hotels and 609,600 hotel rooms worldwide.
Wyndham Hotel Group franchised brands represent nearly 10%* of U.S. hotel room
inventory and operates one of the industry’s largest loyalty programs**, Wyndham Rewards.
* As of December 31, 2010 ** Based on the number of participating properties as of December 31, 2010
11
12. B Wyndham Exchange & Rentals
From the time that RCI invented the concept of 2009, Wyndham Exchange & Rentals was the first • Associates in Latin America have taken part
vacation exchange and revolutionized the time- Wyndham business unit to form a global green in reforestation efforts by actively working to
share industry more than 35 years ago, innovation council to develop guidelines, best practices and collect and germinate seedlings from various
has been at the core of Wyndham Exchange & programs to help support environmental sustain- types of trees such as apple, guava, peach,
Rentals. Today, the company continues its innovative ability through education, conservation, recycling lemon or orange.
spirit by constantly working to improve member and recognition. Some of the accomplishments of
engagement and increase value for its customers. the green council include: • Wyndham Exchange & Rentals created “The
In fact, this past March RCI received the prestigious Caught Green Handed” award to recognize
American Resort Development Association • RCI publications produced in North America are associates doing something “green” such as
Circle of Excellence (ACE) Innovator Award from now printed on Forest Stewardship Council (FSC) car-pooling, riding a bike to work or using
the American Resort Development Association certified paper, while the resort directory in Asia a coffee mug as opposed to a paper cup.
(ARDA) for its efforts to transform the vacation is now published on a CD instead of in print.
• In 2010, RCI Pacific launched the “Go Green”
exchange experience for timeshare owners.
• RCI member confirmations and notifications are Awards, the first eco-resort certification program
Wyndham Exchange & Rentals applies that same now sent via e-mail (where an e-mail address is to recognize affiliated resorts for outstanding
passion for innovation when it comes to sustain- available) instead of postal mail in most cases, green practices. Plans for similar award programs
ability. As a worldwide leader of vacation exchange eliminating the need for millions of sheets of are now under way in Europe and U.S./Canada,
and serviced vacation rentals, the business unit paper each year. and will eventually be launched globally.
encourages its associates, clients, members and
customers to join in its green initiatives. In January
Innovation is at the core of
Wyndham Exchange & Rentals and
its RCI brand which invented the concept of
vacation timeshare exchange over 35 years
ago. Today, RCI is the global leader in vacation
exchange, and through its innovative spirit,
has continued to improve member engagement
and increase value for its customers. RCI
received the American Resort Development
Association Circle of Excellence (ACE) Innovator
Wyndham Exchange & Rentals By The Numbers Award for its RCI Weeks Program, which
Industry leading vacation exchange with 3.8 million members worldwide. transformed the vacation exchange experience
Approximately 97,000 vacation properties located in nearly 100 countries. for timeshare owners.
12
13. B Wyndham Vacation Ownership
The vacation ownership model supports the In addition to the overall management, each
environment by providing a viable sustainable vacation ownership facility has a large and diverse
alternative to individual second vacation homes. owner constituency, who are engaged and Innovation can take shape in any
A consolidated vacation timeshare location is encouraged to collaborate with resort management number of ways. At Wyndham
a more efficient use of building materials and to reduce environmental impact and increase Vacation Ownership, innovative thinking
awareness of sustainability strategies. led to the development of a new business
operating expenses. Additionally, with ownership
and marketing by the developer, there is a greater model called, Wyndham Asset Affiliation
Wyndham Vacation Ownership is an industry
Model, known as “WAAM.” This fee-for-
increase in occupancy and use of the resort, versus leader, being one of the first to develop a green
service timeshare sales model is designed
second homes that often sit idle. certification program for their resorts focused
to capitalize on the large quantity of newly
on sustainability. For the last three years, this
Wyndham Vacation Ownership facilities maintain developed, nearly completed or recently
program has developed practical solutions that
compliance with environmental, health, and safety finished condominium or hotel inventory
have made a positive economic and social impact.
codes and regulations. This singular management of within the current real estate market without
This program, which was the first of its kind in the
many properties ensures a higher rate of regulation assuming the significant cost that accompanies
industry, received an ARDY Award from the American
compliance compared to hundreds of individual new construction. This business model offers
Resort Development Association (ARDA) for
and disparate properties and management. Green Sustainability within a Company. turn-key solutions for developers or banks
in possession of newly developed inventory,
which we sell for a fee through our extensive
sales and marketing channels.
The business model also enables Wyndham
Vacation Ownership to conserve resources
by redeveloping existing land and buildings
into timeshare assets.
Wyndham Vacation Ownership By The Numbers:
The industry and timeshare ownership market leader, with more than 160 vacation ownership resorts serving
nearly 815,000 owners throughout United States, Canada, Mexico, the Caribbean and the South Pacific.
13
14. B Governance & Board of Directors
In 2006, as Wyndham Worldwide was preparing the Wishes by Wyndham program which
to spin from Cendant Corporation, the Chairman embodies our philanthropic donations including
and CEO, Stephen P. Holmes, had the unique the use of our time to help others.
opportunity to reflect on what was important to
Board of Directors
him as a leader and what values he thought would
build a strong foundation for the newly formed Our Board of Directors is comprised of seven
company. Steve’s vision is reflected in the Core members, six of whom are independent directors,
Values of Wyndham Worldwide: as defined by the rules of the New York Stock
Exchange. Our independent directors bring experi-
• Act with integrity in all that we do: Without
ence, oversight and expertise from outside the
integrity, the foundations of business and life
company and our industry, with the Chairman and
crumble.
CEO providing company-specific experience and
• Respect everyone, everywhere: Diversity and expertise. Stephen P. Holmes is Chairman of the
Board of Directors: Michael H. Wargotz, Myra J. Biblowit,
inclusion are viewed together at Wyndham Board and Chief Executive Officer of Wyndham
James E. Buckman, Stephen P. Holmes, Brian Mulroney,
Worldwide. Being inclusive expands our horizons Worldwide. Our board believes that the combined Pauline D. E. Richards, George Herrera
and our society. role of Chairman and CEO promotes strategy
development and execution, and facilitates
• Provide individual opportunity and account-
information flow between management and
ability: As leaders, we need to actively include
the board, all of which are essential to effective
diversity in our thought process.
governance.
• Improve our customers’ lives: Whether we are
At Wyndham Worldwide, diversity is a fundamental
helping our hotel franchisees or resort affiliates
value of how we do business, and the composition
with their businesses or creating memorable
of our Board of Directors reflects that philosophy.
experiences for the guests visiting our properties
Our board has Caribbean American, Hispanic and
– we strive to improve their lives through their
female representation. The Board committees
interaction with us.
study and consider key issues in depth and bring
• Support our communities: As a large company, recommendations to the full Board. The Board
we provide employment that helps out the committees consist of: Audit, Compensation,
communities in which we operate. But the Executive and Corporate Governance. As part of
Wyndham philosophy is that is not enough. the Corporate Governance Board, areas of focus
We need to give back to our communities to include our carbon footprint, sustainability goals
improve the world around us. We have created and compliance.
14
15. B Governance (continued)
Wyndham Worldwide’s Corporate Governance
mechanisms are structured to ensure the integrity
of our Core Values. The Board of Directors,
through the Corporate Governance Committee
oversees, and is updated about the performance
and compliance of the Wyndham Green and
Corporate Social Responsibility programs.
Chairman and CEO Stephen P. Holmes and the
Right Honourable Brian Mulroney are members of
the committee and provide input into the strategy
and direction of the program. The Chief Human
Resources Officer attends the Corporate Governance
Committee and it is led by our Executive Vice
President and General Counsel. The Vice Presi-
dent of Sustainability oversees the sustainability
department, and reports into the Chief Human
Resources Officer.
The Wyndham Green Council has a Sustainability
Leadership Council that includes key Executive
Officers such as the Chief Human Resources
Officer for Wyndham Worldwide, and CEOs as
well as Senior Leadership members in the business
units and representatives from core functional
areas. They develop and implement the Wyndham
Green Strategic Plan with over 200 members of
the Global Green Council worldwide. They also
work with external stakeholders like franchise to
help develop and implement programs.
The Sustainability Department oversees the development of policies and strategies. Its key
role is to share best practices, facilitate and coordinate initiatives across the enterprise
Our Codes of Conduct hold Wyndham employees
and build and develop internal and external resources. The department also oversees the
and Board of Directors accountable for acting
tracking and measuring of the carbon footprint, legislative compliance and communication/
reporting of the program.
ethically and with integrity as we continue to roll
out our sustainability program globally.
15
16. B Ethical Conduct
Ethical Conduct and Compliance Wyndham Worldwide maintains ongoing account- For all of our associates, including our Directors,
ability process and procedures to monitor and to carry out our above commitments, the Business
Wyndham Worldwide continues to achieve success
report on compliance with these directives. In Principles sets forth policies and procedures
not only for what we do, but how we do it. The
addition, stakeholders such as franchisees, resort concerning material aspects of compliance and
dedicated efforts of associates at every level of our
developers, and supply chain vendors, are also ethics. Topics range from Employee Responsibilities,
company who embody our culture of responsible
required to operate in a manner which is compliant Open Door Communications, Health and Safety,
and ethical practices reflect the strong values that
with all applicable laws and subject to certain Workplace Violence, Protecting Our Information,
guide our company.
operating standards. records and systems, to Antitrust, Intellectual
Our approach to ethical practices begins with our Property and Community Service. Wyndham
Our ethical behavior takes precedence over profits,
Chairman and CEO, and cascades throughout the Worldwide delivers training in support of its
sales or other such standards of success. Toward
company. The Business Principles, the company’s Ethics and Compliance programs in a variety
that end:
Code of Conduct and Ethics, provides guidance of formats tailored to its audience and business
on ethical issues and promotes a lawful and 1. We are committed to ensuring that we are needs. In addition to instructor led sessions
ethical business environment for Wyndham and law-abiding citizens of any country in which organized for programs, Wyndham Worldwide
its employees. we operate and will not intrude into the political has formalized its training schedule for associates
affairs of any country, nor cause or permit any on ethical topics. For more information, see our
As a result of our governance and ethics efforts, Compliance and Ethics Training Plan, and our
employee to take any action that would knowingly
Wyndham Worldwide has been listed in Ethisphere Business Principles.
result in the violation of any laws or regulations;
Institute’s 2010 and 2011 List of the World’s Most
Ethical Companies. The designation is awarded 2. We recognize that each one of us is responsible
to companies that have demonstrated leading and accountable for maintaining an adequate
ethics and compliance programs compared to system of internal controls over all areas of our
industry peers. own responsibility;
Compliance: As Wyndham Worldwide employs 3. We recognize that each one of us occupies a
people and conducts business all around the position of trust with the Company and, as such,
world, our operations are also subject to many has a duty of loyalty to the Company. We each
different laws, customs, and cultures. All associates must therefore ensure that we are free from the
are required to obey the law and comply with influence of any potential or actual conflicting
specific standards relating to legal obligations, interests when we represent or act on behalf of
ethics, and business conduct. the Company.
16
17. B Human Rights
In 2007, the Wyndham Worldwide Board of Protection of the Rights of Employees
Directors adopted a Human Rights Policy State-
Wyndham Worldwide acknowledges the human
ment. Our view on human rights reflects the
rights of its employees throughout the globe and
Company’s commitment to conduct its business
endeavors to provide a safe and healthy working
in a manner consistent with these principles and
environment for all of its employees. Wyndham
to protect human rights within the Company’s
Worldwide supports the elimination of all forms of
sphere of influence. In addition, the Company’s
forced, bonded or compulsory labor, the freedom
core values work to further develop its culture of association and the right to choose a collective
as one committed ethical business practices and bargaining representative, if desired.
good corporate citizenship.
Wyndham Worldwide further supports and
Protection of the Rights of Children upholds the elimination of discriminatory practices
with respect to employment and occupation, and
Wyndham Worldwide condemns all forms of
promotes and embraces diversity in all aspects
exploitation of children. The Company does not
of its business operations. Wyndham Worldwide
recruit child labor, and supports the elimination
is an equal opportunity employer and does not
of exploitive child labor. Wyndham Worldwide discriminate either directly or indirectly against
also is supportive of laws duly enacted to prevent employees or prospective employees on the basis
and punish the crime of sexual exploitation of The Company embraces the unique combination
of race, color, religion, sex, sexual preference/
children. Wyndham Worldwide will cooperate with of talents, experiences and perspectives of each
orientation, citizenship, marital status, veteran
law enforcement authorities to address any such employee, making its success possible.
status, national origin, age or disability, or against
instances of exploitation of which the Company any other protection established by applicable law
More information about our governance committees,
becomes aware. or regulation.
policies, and codes of conduct are available on our
Investor Relations section of our
www.wyndhamworldwide.com website.
17
18. B Our Values, Policy and Sustainability Strategies
At Wyndham Worldwide, our values drive our WYNDHAM GREEN SUSTAINABILITY POLICY
strategies. With values that include improving our
customer’s lives, supporting our communities, Wyndham Worldwide is committed to sustainability, which by definition means meeting the
and improving the world around us, Wyndham needs of the present without compromising the ability of future generations to meet their
Green is among the top five strategic priorities own needs. We understand the impact our Company has on the natural resources of the earth.
for the Company today. Advanced by a dedicated The core values at Wyndham Worldwide include our commitment to conserve resources, preserve
department focused on global sustainability natural habitats and prevent pollution, to act with integrity and improve our customers’ lives, and
across the organization, the Wyndham Green to support the communities around the world in which we work, live and play.
Policy serves as the foundation of the Company’s
Wyndham Green supports those values by delivering Triple Bottom Line benefits by focusing on
global sustainability efforts, which are focused
the following:
on delivering a “triple bottom line” benefitting
people, profits and the planet. People (Human Capital): Treating our associates and communities fairly, as well as saving the
environment and improving health with clean air and water.
This report illustrates our alignment of driving
financial capital and how we do business, driving Profits (Financial Capital): Implementing innovative programs and practices that reduce energy
natural capital in improving our environment, and and in turn expenses, or generate new revenues from sustainable products and services.
driving human capital to benefit our stakeholders
and communities. Planet (Natural Capital): Conserving the earth’s resources and our natural environment by
recycling, reusing and reducing the consumption of resources.
The Wyndham Worldwide Corporate Social
Responsibility efforts focus on key strategic
programs that include diversity, Corporate
Giving, and providing an exceptional environment
for associates to achieve their personal and
professional goals. We educate, train and
communicate with our partners to drive value
not only for us but also for them.
18
19. B Wyndham Green Sustainability Framework
Wyndham’s
Wyndham’s
Sustainability ENERGY CONSERVATION
ENERGY CONSERVATION RECYCLING/REUSE
RECYCLING/REUSE WATER CONSERVATION
WATER CONSERVATION
Sustainability INNOVATION EDUCATION COMMUNITY
Focus
Focus INNOVATION EDUCATION COMMUNITY
• Working with our employees, customers, shareholders and local communities to minimize
• Working with our employees, customers, shareholders and local communities to minimize
our environmental impact and improve our communities.
Wyndham’s
Wyndham’s
our environmental impact and improve our communities.
• Developing best practices in programs, products and services.
Sustainability • Developing best practices in programs, products and services.
Sustainability • Setting environmental impact targets and measuring performance.
• Setting environmental impact targets and measuring performance.
Strategy
Strategy • Complying with local, state and federal environmental laws.
• Complying with local, state and federal environmental laws.
Wyndham’s
Wyndham’s Drive sustainable value to our associates, consumers, customers and shareholders by delivering economic
Sustainability
Sustainability
Drive sustainable value to our associates, consumers, customers and shareholders by delivering economic
and social benefits while protecting and enhancing our environment for current and future generations
Vision
Vision
and social benefits while protecting and enhancing our environment for current and future generations
Increase Market Share By Delivering Count On Me! Service To Drive Customer, Consumer and Associate Satisfaction
Increase Market Share By Delivering Count On Me! Service To Drive Customer, Consumer and Associate Satisfaction
Wyndham’s
Wyndham’s
Grow Cash Flow And Operating Margins Through Superior Execution in All of Our Businesses
Grow Cash Flow And Operating Margins Through Superior Execution in All of Our Businesses
Top 5 Business Rebalance the Wyndham Worldwide Portfolio to Emphasize Our Fee-for-Service Business Models
Top 5 Business Rebalance the Wyndham Worldwide Portfolio to Emphasize Our Fee-for-Service Business Models
Strategies Attract, Retain and Develop Human Capital Across Our Organization
Strategies Attract, Retain and Develop Human Capital Across Our Organization
Support and Promote Wyndham Green and Wyndham Diversity Initiative
Support and Promote Wyndham Green and Wyndham Diversity Initiative
PROVIDE
Wyndham’s RESPECT PROVIDE IMPROVE SUPPORT
Wyndham’s ACT WITH RESPECT
EVERYONE
INDIVIDUAL IMPROVE
CUSTOMER’S SUPPORT
OUR
ACT WITH
INTEGRITY INDIVIDUAL
OPPORTUNITY &
Core Values
Core Values INTEGRITY
EVERYONE
EVERYWHERE OPPORTUNITY & CUSTOMER’S
LIVES OUR
COMMUNITIES
EVERYWHERE ACCESSIBILITY LIVES COMMUNITIES
ACCESSIBILITY
19
20. C
DRIVING As a global public company with operations in over
100 countries, there are numerous key stakeholder
collaborative efforts and continued engagement of
our franchise owners is an important distinction for
STAKEHOLDER and constituency groups driving the continued
success of Wyndham Worldwide. We define our
the Wyndham Green program.
With two core businesses encompassing timeshare
VALUE stakeholders as those who play an integral part in
the existence of our business, including:
exchange and vacation rentals, Wyndham Exchange
& Rentals has a wide range of stakeholders, including
associates, developers, property owners, members
• Shareholders
and guests. Wyndham Exchange & Rentals maintains
• Associates
a number of educational and recognition programs
• Customers:
to illustrate the benefits of sustainability and
- Franchise Owners
engages its associates and business partners in
- Timeshare Owners its green initiatives.
- Suppliers
- Guests
- Global Industry and Policy Partners
Our stakeholders, such as shareholders, associates,
and supply chain partners play an important and
distinct role in the advancement and operations of
our company, and as such, are significant drivers
of our sustainability program. Our diversified
business model also provides our business units
with a unique set of core customers and stake-
holders.
Wingate By Wyndham, Henderson, Nevada
The vast majority of the hotel properties that are
associated with the Wyndham Hotel Group are Wyndham Vacation Ownership is the market
independently owned and operated by franchise leader in timeshare resorts, with our timeshare
owners as our key stakeholders. Owners are pro-
owners and hotel development companies. With
vided sustainability education, and kept apprised
responsibility for the daily management and
of Wyndham Green initiatives through regular
overall facility operations, these valued customers
communications and at annual owner meetings.
are critical to the continued success of our busi-
For example, Wyndham Vacation Ownership
ness, and play a role in driving the strategy and
properties each have environmental programs,
direction of our global sustainability efforts. The
and together, have partnered with the Arbor Day
20
21. C Driving Stakeholder Value
Foundation to educate the families and their
children about biodiversity and conserving our
rain forests.
• Career Management
With operations in over 100 countries, Wyndham
Worldwide is an industry leader and global corporate • Wishes by Wyndham • Wyndham Diversity
citizen maintaining important relationships with
industry, government, and community and civic • Count on Me! • Be Well Health and Wellness
organizations around the world. These relationships
• Caught Green Handed • Sustainability 101 Training
further connect and integrate our businesses in
the communities where they operate, allowing
• Wyndham Green Council
the Company to play a role in improving the lives
of those we serve, and drive local and global • Investors
commerce, hospitality, and social policy. • Governance
Committee
Our stakeholders consist not only of the associates • Board of Directors • Women On Their Way
we employ, but also our customers. Wyndham • Developers
Worldwide customers include timeshare owners, • Sustainability
Reporting • Timeshare Owners
franchisees and developers as well as the guests
that stay in our properties. We also work with • Guests
• Wyndham Worldwide
external customers such as academic institutions, • Franchisees
Silver LEED Certification
governments and NGOs. Finally, our shareholders
• Government
keep us focused to make a difference and drive • Associates
for results. Our stakeholders have been an integral • World Travel and
partner in helping us develop and implement Tourism Council
the Wyndham Green program. Progress of our • Environmental Protection
work with stakeholders these past two years is Agency
outlined below. • International Tourism Partnership
• American Hotel Lodging Association
• United States Green Building Council
21
22. C Stakeholder Chart
STAKEHOLDER CHALLENGES & OPPORTUNITIES PROGRESS
GROUP
Associates • Educate our associates about sustainable development • Wyndham Green Council – Our Council was structured to train, educate, track
• Provide practical tools and programs for employee involvement and motivate our associates to develop and implement innovative solutions
• Stimulate employee involvement and spread enthusiasm around the world.
• The “Caught Green Handed” program recognizes associates who have
provided triple bottom line benefits within the Wyndham Rental &
Exchange and Wyndham Vacation Ownership businesses.
• Sustainability 101 Training – this learning module educates associates on the
basics about a carbon footprint and outlines proven business practices currently
being implemented in Wyndham Worldwide locations around the world.
• Education – over 20,000 worldwide associates have been trained in 2009/2010
through various initiatives run by the Wyndham Green Council.
• Other programs that drive value to our human capital include: Count on Me!
service culture, Be Well Health and Wellness programs, Wyndham Diversity,
Leadership and Career Management and Training, Wishes by Wyndham
charitable efforts and University Relations.
Shareholders • Demonstrate Wyndham Green’s top-down and grassroots • Governance of the program through the participation of the Global Green
approaches to sustainability Council Senior Leadership team and the Corporate Governance Committee.
• Provide mechanisms for informing and influencing shareholders • The Global Best Practices document was distributed to highlight progress
about sustainability and program success. The first GRI Sustainability Report demonstrates
the on-going commitment to track and measure Wyndham Worldwide’s
environmental footprint.
• This past year, Wyndham Worldwide received Leadership in Energy and
Environmental Design (LEED) Silver Interior Certification from the
U.S. Green Building Council (USGBC) for the new 250,000 square foot
Corporate Headquarters located in Parsippany, New Jersey. Wyndham
Worldwide was awarded the “Green Pioneer” award from ConEdison
Solutions for purchasing 100% of the buildings’ electricity from wind
power generation.
Customers - • Gain buy-in on best practices where the Company does not have • The Eco-Resort recognition in Australia, began by Wyndham Exchange
Owners and operational control and Rentals to drive sustainable practices in resort development, is one
Franchisees • Demonstrate the ROI of initiatives that require capital expenditures of the first in the industry.
• Stimulate stakeholder involvement and spread enthusiasm • To date, Wyndham Hotel Group affiliated with over 350 sites worldwide that
have received state, national or global certification such as Green Key, Green
Globe, LEED and others.
22
23. C Stakeholder Chart (continued)
STAKEHOLDER CHALLENGES & OPPORTUNITIES PROGRESS
GROUP
Customers - (con’t) • The Green Franchisee Advisory Board was formed in 2010 as a cross-brand
Owners and team of 12 members where both brand owners and general managers
Franchisees showcase, test and share best practices to advance sustainability in the
(con’t) hotel group portfolio.
• The Wyndham Hotel Group 2010 Global Conference offered various training
and educational workshops about the Wyndham Green Program, impacting
almost 6,000 franchisees. The Champions of Green Panel was a group of
franchisees that shared experiences on implementing sustainable practices
at their properties.
Customers - • Educate and motivate guests about their role in reducing • Earth Smart and other Re-linen programs have been rolled out across 90%
Guests environmental impacts during their stay of the Wyndham Hotel Group global franchise and managed hotel portfolio.
• Leverage the Company’s expertise to help guests to be more • Wyndham Green’s Program for Kids was designed to teach children
sustainable even after their hotel stay about the environment and how they can positively impact the world
around them.
Customers - • Improve practices related to sustainable sourcing • The Green Supplier Survey was created to identify eco-products, services
Suppliers • Work with suppliers to develop more environmentally friendly, and vendors with whom Wyndham Worldwide can partner.
diverse and socially responsible products • The Green Supplier Program was implemented, offering sustainable products,
services and programs to those within the Wyndham Worldwide family.
• The Wyndham Supplier diversity program offers certified minority, women-
owned and other diverse groups the opportunity to seek potential business
and add value in cost, quality or revenues.
Customers - • Educate and motivate owners about their role in reducing • Sustainable practices were included in the Home Owners’ Association training
Timeshare Owners environmental impacts and education initiatives during the annual meetings.
• Provide measurable performance mechanisms for timeshare • Wyndham Vacation Ownership received the ARDY Award from the
owners to improve the energy efficiency and reduce the American Resort Development Association (ARDA) for a Green
environmental impact of their homes Sustainable Company program for their development of a green
certification program, one of the first of its kind focused on sustainability
in the industry. Almost 100% of all Wyndham Vacation Ownership resorts
have received internal certification from installation of energy efficient
lights, water efficient fixtures and using green cleaning supplies and
eco-friendly laundry detergents. As of today, more than 20 resorts have
received state green certification.
• The Wyndham Worldwide vice president of Sustainability led a panel at
the 2010 ARDA Annual Conference to highlight the business benefits of
sustainable practices.
23
24. C Stakeholder Chart (continued)
STAKEHOLDER CHALLENGES & OPPORTUNITIES PROGRESS
GROUP
Customers - • Encourage participation in the industry’s activities to promote • World Travel and Tourism Council – Wyndham Worldwide contributed to the
Global Partners sustainability development of Leading the Challenge on Climate Change, which outlines
• Engage academic institutions to conduct further research in global policies for the travel and tourism industry.
sustainable hospitality • World Business Summit – Wyndham Worldwide participated in the development
of the global travel and tourism policy and initiatives outlined in
The Copenhagen Call.
• International Tourism Partnership – The Company participated in the rollout
of global resources such as the Environmental Management for Hotels,
Sustainable Hotel Siting, Design and Construction, Going Green Guide and
ongoing development of best practices for the industry.
• In 2010 Wyndham Worldwide joined The Clinton Global Initiative (CGI),
with leaders from all sectors of society to discuss and make commitments
to action on global issues of pressing concern.
• U.S. Green Building Council (USGBC) – The Company participated in the
development of the Hospitality Existing Building program and hosted the
New Jersey Green Gala at Wyndham’s corporate headquarters. The Wyndham
Worldwide VP of Sustainability serves on the board for the USGBC of NJ and
heads the hospitality committee.
• American Hotel Lodging Association – The Wyndham Worldwide VP of
Sustainability chairs the Environmental and Engineering Committee and
participates in the Green Task Force outlining industry best practices such
as the AHLA Green Guidelines.
• Environmental Protection Agency – Wyndham Worldwide participates in the
Energy Star portfolio program and trained over 600 hotels about the EPA
Portfolio Manager program in North America.
• Academic Institutions – The Company has active partnerships and involvement
with Cornell University, Fairleigh Dickinson, Wharton and The University of
Pennsylvania, Cambridge Climate Leaders and Harvard focusing on Sustain-
ability Roundtables, panels and research related to sustainability and other
leadership and educational programs. NGOs – In 2010 Wyndham Worldwide
supported organizations such as the Plastic Free Ocean and the Arbor Day
Foundation. The Company offers Arbor Day Specialty Coffee in over 130
Wyndham Vacation Ownership Resorts. This is shade-grown coffee grown
under tropical rainforests by local farm cooperatives in Peru and is Rain
Forest Alliance Certified. Wyndham Worldwide has made a commitment
to use 200,000 pounds of this coffee for the next several years.
24