Media kit for The Quizzer magazine 2012

1. THE QUIZZER
BAY OF PLENTY EDITION - MEDIA KIT 2012

2. The Magazine
✤ The Quizzer is a free monthly
quiz magazine filled with
challenging questions and
puzzles.
✤ The magazine is one of the
cornerstones of the Mr G Quiz
brand.
✤ 3,000 copies are distributed
every month to cafes,
restaurants, bars and other
hospitality outlets & businesses.

3. The Magazine
✤ The Quizzer is a free monthly
quiz magazine filled with
challenging questions and
puzzles.
✤ The magazine is one of the
cornerstones of the Mr G Quiz
brand.
✤ 3,000 copies are distributed
every month to cafes,
restaurants, bars and other
hospitality outlets & businesses.

4. The Quizzer - Mr G Quizzes
✤ The Quizzer is published and
distributed by Bay of Plenty
based entertainment company,
The Inspiration Factory.
✤ The first issue of The Quizzer
was released in May 2012 in
conjunction with the Bay of
Plenty of Intelligence Corporate
Quiz Challenge.

5. Inspirational Events
✤ The Inspiration Factory supplies
quiz nights and other forms of
entertainment to pubs, clubs and
hospitality outlets throughout
Australasia.
✤ Mr G Quiz Nights are also
heavily involved in community
fundraisers, having generated
hundreds of thousands of dollars
for a variety of charities and
groups over the past few years.
A MODERN EDGED DYNAMIC STYLED QUIZ GAME SHOW
HELD AT TECT ARENA WITH TEAMS FROM ALL OVER THE BAY OF PLENTY. FOR DETAILED INFORMATION CALL 07 5762769 OR GO TO
WWW.MRGQUIZ.COM

6. An Intelligent Little Read
✤ Inside each issue there are games,
challenges, articles and a 50
question Monster Quiz.
✤ There are puzzles and games to
sharpen your intellect, boost your
memory and entertain.
✤ The Whats On section will help
you find a quiz night or similar
event close to you.

7. Competitions
✤ Competitions are an important
engagement component of The
Quizzer, with both on-page
mention and online entering.
✤ In each issue there are great
competitions which feature a
range of prizes, from bar tabs and
restaurant vouchers to books,
movie passes and CDs.

8. Magazine Survey - who reads it?
✤ We surveyed people online at Mr G Quiz and included questions
about the magazine.
✤ Age
14% were aged 18-24 71% were aged 25-54 15% were aged 55+
✤ Gender
60% were male 40% were female

9. Magazine Survey - smart cookies
✤ Education
9.1% left school when they could
18.2% earned an NCEA
13.6% hung out at University
2.3% have an Associate Degree
38.6% have a Bachelor’s Degree
18.2% have a Graduate Degree

10. Magazine Survey - money bags
✤ Combined household income
6.8% earned less than $50,000
31.8% earned $51,000-$100,000
25% earned $101,000-$150,000
22.8% earned more than $150,000

11. Magazine Survey - inquizitive
✤ # Quiz Nights Attended
11.4% usually don’t go to a quiz
38.6% attend 1-5 quizzes a year
6.8% might go to 6-10 quizzes
36.6% go to more than 10 quizzes

12. Community
✤ The print magazine is supported
by a content rich website which
contains news, events, updates,
competitions and quiz night
photos.
✤ Mr G Quiz also has an active
Facebook page and Twitter
accounts.

13. Magazine Specs
✤ The magazine is modern in
design, with an easy-to-navigate
layout and reader-friendly
typefaces.
✤ All pages are inserted within a
border, making the content pages
124mm x 186mm.
✤ The magazine is printed on gloss
stock.

14. Advertising
✤ The Quizzer offers affordable
local targeted advertising.
✤ We offer limited full page
advertising, primarily inside front
cover and outside back cover.
✤ We specialise in targeted business
card ads, which are aimed at high
exposure whilst not diminishing
the content of the magazine.

15. Ad Sizes
✤ Full Page ad - 124mm x 186mm Biz Card ad - 40mm x 60mm

16. Rate Card
Ad size 1 Insertion 3 Insertions 6 Insertions 12 Insertions
Full Page
$395 $345 $295 $245
(per insertion)
Inside Front Cover
$445 $395 $345 $295
(per insertion)
Outside Rear Cover
$495 $445 $395 $345
(per insertion)
Biz Card Size
$120 $100 $90 $80
(per insertion)

17. Introductory Offer - December 2012
Ad size Introductory Offer
✤ To celebrate the launch of the first
official edition of The Quizzer on Full Page
$245
Monday 10th December 2012, Mr (per insertion)
G Quiz has put together a
tremendous introductory offer. Inside Front Cover
$295
(per insertion)
✤ These special ad rates are based
Outside Rear Cover
on the 12 month insertion rate. (per insertion)
$345
✤ The deadline for copy is Friday Biz Card Size
$80
30th November, 2012. (per insertion)

18. December Issue

19. December Issue

20. December Issue
Wipeout
Quiz
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Text

21. December Issue

22. December Issue

23. December Issue

24. December Issue

25. December Issue

26. December Issue

27. Contact Us
Greg Stewart
Phone: 07 5420601
Mobile: 0210766307
Email: greg@mrgquiz.com
Web: www.mrgquiz.com