Persuasion &Influence: Session 1

Persuasion & Influence Welcome

Introduction ,[object Object],[object Object],[object Object],[object Object]

What’s it all about ,[object Object],[object Object],[object Object],[object Object],[object Object]

Assessment 1 ,[object Object],[object Object],[object Object],[object Object],[object Object]

Assessment 1 – the ideal ,[object Object],[object Object],[object Object],[object Object],[object Object]

Assessment 2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Assessment 3 ,[object Object],[object Object],[object Object],[object Object],[object Object]

What are attitudes That new logo sucks Big time! PR isn't a real job Marketing is just smoke and mirrors

What are opinions, Are they different

Beliefs ,[object Object],[object Object],[object Object]

How are B/O/A changed ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Key Theories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Think of a change you caused ,[object Object],[object Object],[object Object]

Recommended