I love to collect awesome quotes by marketing luminaries. I have taken on publishing some of these in the last couple of weeks. Here are Quotes 1 to 9.
This is heavy on the madmen and women of the sixties like Ogilvy, Bernbarch, Wells-Lawrence, Robinson, Della Femina. And I included industry pioneers Ford and Morita. As well as a more contemporary marketer: Francois from Chrysler, because getting Eminem and Eastwood in your ads puts you in that league for me.
So enjoy those great piece of advice on how to do marketing - from research, to creativity, through the whole process.