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Site Performance Optimization




           Site Performance Optimization
                       (SPO)




Jira ICT    www.jira.nl     - @jiraict
Yireo       www.yireo.com   - @yireo
Site Performance Optimization

About myself



               Ray Bogman
               • Computer Geek since 1983
               • Ethical hacker, security specialist
               • Founder Jira ICT | Yireo
               • Magento Lover since Day One
               • Dad and Husband
Site Performance Optimization

Why Magento SPO?
Site Performance Optimization

Response time

What's a good response time to aim for?

Studies by Akamai claim 2 seconds is the
threshold for e-commerce sites being acceptle.

At Google they aim for under 0.5 second.
Site Performance Optimization




Is Magento too slow?
Site Performance Optimization

Analyse it, measure it
Site Performance Optimization

Response time


No more “next-next-next-finish” clicking

• A faster website requires work
• First analyzing, then tuning
Site Performance Optimization

Before SPO
Site Performance Optimization

After SPO
Site Performance Optimization

Optimizing Magento

How to optimize Magento?
● Reduce the number of HTTP requests


● Compress your content


● Reduce the image size


● Use a Content Delivery Network (CDN)


● ... and many many more tricks
Site Performance Optimization

Minimize HTTP requests

• Minimize the number of images needed
• Combine images with CSS Sprites
• Combine CSS and JavaScript
Site Performance Optimization

CSS Sprite
Site Performance Optimization

Compress your content

Compress text-output (HTML, CSS, JavaScript):
• mod_deflate
• Gzip
Site Performance Optimization

Enable mod_deflate
Site Performance Optimization
Site Performance Optimization
Site Performance Optimization

Reduce size of images

                        • Indexing
                        • Compression
Site Performance Optimization

Content Delivery Network (CDN)

  Content is delivered through network of servers,
  instead of just a single webserver
Site Performance Optimization
Site Performance Optimization
Site Performance Optimization

Enable mod_expires
Site Performance Optimization
Site Performance Optimization

http://yireo.com/spo
Site Performance Optimization

Techniques & Resources

•YSlow (Firebug/Firefox plugin)
•Google Page Speed
•Webpagetest.org
•Whatsmyip.org/http_compression
•Smushit.com/ysmush.it
•host-tracker.com
•CSS Sprites (CSS technique)
•CDN (Content Delivery Network)
•Byte Internet (Magento hosting provider)
Site Performance Optimization

More Yireo

•Magento & Joomla! extensions
   – MageBridge (yireo.com/magebridge)
   – Vm2Mage (yireo.com/vm2mage)
   – Delete-Any-Order in Magento (yireo.com/dao)
   – GoogleGears for Magento (yireo.com/gears)
   – Magento SPO (yireo.com/spo)
•Training & demo-days
   – cursus.jira.nl

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