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Lessons from G-Comm
A shared email and stakeholder management solution
Peter O'Sullivan
Mailcamp
May 17th 2012
What is G-Comm?
•   A shared service
•   Mail
•   Contact management
•   Events
•   Consultations, etc.
Data quality
Clean data is good data
Categorisation
•   Interest
•   Policies
•   Events
•   Rigid vs. free for all
Owning contacts
Who owns anyone?
A shared service
•   Open source
•   One pays, free for everyone else
Summary
Think
Quality Category Control Policies

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