9. Blended Synchronous and Asynchonous Play Instant gratification = NO VIRALITY Thus… Asynchronous play is for marketing/virality Synchronous play is for monetization You need both!
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14. Asymetical Play vs Symetrical play Quantum Economics Lesson 1: Quantum Teleportation of Value Reward those who can’t be monetized for entertaining those who can… Hint: They don’t have to be playing the same game…
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17. $0 How Commerce Works I’ll pay $$$ I won’t pay Pay me money NOW! Pay me money NOW!
18. How Ads in Commerce Work I’ll pay $$$ Would you like to pay us money? -OR- Get this for free? Would you like to pay us money? -OR- Get this for free? I won’t pay
19. How SocioPay Works I’ll pay $$$ SocioPay knows the user will pay $25 SocioPay knows the user will not pay I won’t pay
20. How Does this Work for Me? Willingness to pay Number of gamers Commerce only Ads in commerce SocioPay 2x revenue >3x revenue Ø Ø Ø Ø Ø Ø Ø Ø Ø ₵ ₵ ₵ ₵ $ $ $ $$ ₵ $$ Ø $$$
21. SOCIO PAY DYNAMIC MONETIZATION HI5 PRICING HI5 PURCHASE HI5 MONETIZATION SMART PRICING Sell to any player anywhere in the world – in local currency. CONVERSION Best converting payment methods. World-wide. HYBRIDIZATION Monetize every player. Increase revenue and engagement.
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23. Gifts sent +400% +30% The Results Commerce revenue -25% Commerce revenue Total revenue