Time is money!

1. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 1
5 Time Saving Tips To
Streamline Your College’s
Social Media Activities

2. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 2
1. Define a clear social media strategy
2. Make your content social
3. Organize your followers
4. Manage notifications tightly
5. Consolidate your accounts with social media
management tools
Overview
Source:http://www.higher-education-marketing.com/blog/5-time-saving-tips-colleges-social-media

3. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 3
Start by:
 Focusing on 3 or 4 relevant platforms where your
students are
 Creating a spreadsheet of all the accounts, including
usernames and passwords
 Integrating social media to your content strategy: It all
starts with content.
 Determine a sharing path: what happens to your content
after you publish it on your school’s blog?
1. Define a clear Social Media strategy
Source:http://www.higher-education-marketing.com/blog/5-time-saving-tips-colleges-social-media

4. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 4
Beyond great quality, a solid social media strategy depends
on content that is easy to share:
 Make your college’s site social by adding a few
social plug-ins to your pages, thereby allowing them
to share posts with a mere click of a button.
 Make your web content visible from mobile devices:
 Be sensitive to format when creating content.
Responsive web design allows your visitors to
share your content easily via smart phones or
tablets.
2. Make your content social
Source:http://www.higher-education-marketing.com/blog/5-time-saving-tips-colleges-social-media

5. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 5
 Create lists on Facebook, Twitter and Google+ circles to
make it easier to follow some conversations and to make
your messaging as tailored as possible to these different
groups.
3. Organize your followers
Source:http://www.higher-education-marketing.com/blog/5-time-saving-tips-colleges-social-media

6. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 6
4. Manage notifications tightly
A huge part of social media management is all of the
notifications that are sent to your inbox.
 As you activate more social media accounts, the number of
notifications will follow suit, and nothing says disruption like
a badly selected set of notifications:
 Make sure to set up your customized notifications in
ways that make sense for you and your schedule.
 Only use notifications if you are not regularly on a
platform, or if you rely on them for reminders.
Source:http://www.higher-education-marketing.com/blog/5-time-saving-tips-colleges-social-media

7. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 7
5. Consolidate your accounts with social
media management tools
Hootsuite:
 Allows you to schedule posts at times when your community is most
active on the most popular platforms.
 Helps you monitor what is happening on social media.
Instagram:
 Can be used as a management tool for all your photos. Indeed, this
tools allows you to upload all photos to
FB, Flickr, Twitter, Tumblr, etc.
Selective Tweet:
 Helps you avoid automatic updates on all platforms and really
differentiates the content on your Facebook and Twitter feeds.
Source:http://www.higher-education-marketing.com/blog/5-time-saving-tips-colleges-social-media

8. 5 Time Saving Tips To Streamline
Your College’s Social Media Activities
Slide 8
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