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Rotterdam University
                                       Chi Nederland Conferentie 2009
                                       Leiden, June 11, 2009




UCD Education Beyond
the Textbook
Practicing a Human-Centered Attitude

Bas Leurs & Ingrid Mulder              Rotterdam University
                                       School of Communication, Media
                                       and Information Technology (CMI)




                                       b.l.f.leurs@hro.nl / i.j.mulder@tudelft.nl
Rotterdam University
                                                                   Chi Nederland Conferentie 2009
Research center on human centered ICT                              Leiden, June 11, 2009




                     Education
                                                                                   ning
                                                                     s is on desig the
                                                           Emphasi               n for
                                                                      innovatio ting
                                                           humane            omple
                                                           real w  orld by c uman-
                                                                          in a h
                                                            ev ery stage ign trajectory
            Human                                                       des
                                Technology                  centered
           Centered                (ICT)
                                                                   Starti
                                                                          n
                                                                   user g from eli
                                                                        n          c
                                                                  innov eeds to im iting (laten
                                                                                                 t
                                                                 intera ative tech plement )
                                                                       c          n
                                                                 conte tive medi ology an
                                                                       xt of     a in a        d
                                                                             use        real-l
 •   Rotterdam University                                                                      ife
 •   School of Communication, Media and Information Technology
 •   Six bachelor courses (communication, multimedia design,
     software engineering)
Rotterdam University
                                                                           Chi Nederland Conferentie 2009
Challenging learning environments                                          Leiden, June 11, 2009




Throughout their education, students work
on several projects in multi-disciplinary
teams
In which they apply their knowledge and skills



The projects are characterized by a human
centered approach
Human centered research and evaluation techniques are key throughout
the process


At the end of each project, both project
outcomes and process are assessed
Students have to reflect upon used methods and tools during their design
and development process. They need to motivate whether their approach
was effective and successful.
Rotterdam University
                                                                            Chi Nederland Conferentie 2009
Challenging learning environments                                           Leiden, June 11, 2009




Throughout the project, students encounter many questions.
Either they define the questions themselves, or the project coach opens the debate


    What does the user want or need?
    How do we gain insights in the target group?
    How do we gain insights in the context of use?
    How are we going to test the first prototype?


In all stages of a project, methods and tools are required to
elicit information from and about users
•   Methods to obtain information about needs, desires, capabilities and limitations of people in an early
    stage of the design process (e.g., focus groups, photo ethnography, persona’s)
•   Methods for validating/evaluating decisions/artefacts in later stages (e.g., paper prototyping, use
    cases, usability testing)
Rotterdam University
                                            Chi Nederland Conferentie 2009
The Human Centered ICT Toolkit              Leiden, June 11, 2009




To assist the students in this quest for the right method, an
overview of methods has been developed
Rotterdam University
                                         Chi Nederland Conferentie 2009
Reference cards                          Leiden, June 11, 2009




Each tool listed in the toolkit’s
overview has been described in
a reference card
 • A title
 • A brief description
 • When to use it
 • Why to use it
 • Points of interest
 • References to literature and online
   resources
Rotterdam University
                          Chi Nederland Conferentie 2009
From Toolkit to mindset   Leiden, June 11, 2009




Ideally the teachers
should be the
ambassadors of
new concepts and
approaches
Rotterdam University
                                                            Chi Nederland Conferentie 2009
From Toolkit to mindset                                     Leiden, June 11, 2009



                                                                                  f the
                                                                            hers o rticipated in
A workshop was
                                                                          c
                                                                  al tea          a
                                                           Sever r courses p .
                                                                  lo              5)
                                                           bache kshop (n=1 erent
                                                                    r              ff
                                                            the wo ants had di are

organized to present
                                                                   ip               w
                                                             Partic ounds: soft marketing,
                                                                      r               ,
                                                             backg ring, design ent.
                                                                       e             em
                                                              engine ject manag
                                                                        o
                                                              and pr
the Toolkit to the
teaching staff
•   To gain buy-in from the teaching staff
•   To develop a shared understanding of the overlapping
    fields of SE and HCI
•   To discuss the possibilities and opportunities for
    implementing the Toolkit into the curriculum
Rotterdam University
                                                                Chi Nederland Conferentie 2009
Workshop: approach                                              Leiden, June 11, 2009




Participants were asked to sketch how a
human centered process should look like
This drawing could be made either in small groups or individually



After the assignment, each group or
participant had to present the results briefly

Consequently, the Toolkit was presented and
explained in more detail                    Note!                               ing t
                                                                                           olkit
                                                                                      he To t was
The presentation of the Toolkit was followed by a discussion; an    Intr oduc ssignmen
                                                                              ea             n
exploration of the possibilities and opportunities to implement the  a fter th l to focus o n the
                                                                             tia           ee
                                                                     essen rities betw o
toolkit into the curricula                                                                  t
                                                                      simila gs and not ferences.
                                                                              n             f
                                                                        drawi size the di
                                                                               a
                                                                        emph
Rotterdam University
                                                     Chi Nederland Conferentie 2009
    Workshop: results                                Leiden, June 11, 2009




                                      ups
                               in gro
                        orked cussion
              ipa nts w       dis
   All partic      to a vivid       eing
            lead              ere b
   Whic
         h             ings w
           the  draw
    while
            .
     made
 The draw
           ings show
 approac              ed conse
          h: the us               nsus abo
                    er is cen               ut the
and solut                     tral, and
          ions are v                    decisions
process i            alidated t
         n an itera             hroughou
                    tive man             t the
                              ner
                            ed that
     The discussion show
                           da
     the teaching staff ha
                           ing on
     shared understand
                           on the
      UCD and agreed up
                           hing UCD
      importance of teac
                           ents
      properly to the stud
Rotterdam University
                                          Chi Nederland Conferentie 2009
Workshop: at the end...                   Leiden, June 11, 2009




The discussion smoothly moved into how to the Toolkit
could be implemented into relevant programs:


‘Can I s
         how this
my stud           to
         ents?’
                                    my c ourse
                              s for
                        se thi eering?’
               ‘Ca nIu
                           Engin
                Us ability
Rotterdam University
                                                                             Chi Nederland Conferentie 2009
Implementing the toolkit                                                     Leiden, June 11, 2009



Usability Engineering
•   Decisions were made more efficiently: the Toolkit turned out very helpful in finding
    and selecting the appropriate tools
•   The Toolkit also broadened the students’ horizon (finding exotic methods)



Design Projects
•   Toolkit has been implemented to support the design rationale
•   The use of the Toolkit is not prescribed to the students, students are merely advised
    by project coaches to use it
•   Currently, students do not always use the Toolkit. It might be fruitful to provide
    project coaches with some training for promoting the use of the Toolkit


Graduation Project
•   The student needs to anticipate on questions or problems and how to solve them
•   The student starts with a research plan which is summarized in a ‘roadmap’
•   The roadmap envisions the process, steps that need to be taken, questions that
    need to be answered, methods which they are going to use etc.
•   The roadmap seems valuable for students as well as their graduation supervisors
Rotterdam University
                           Chi Nederland Conferentie 2009
Implementing the toolkit   Leiden, June 11, 2009
Rotterdam University
                                                                       Chi Nederland Conferentie 2009
Discussion and conclusions                                             Leiden, June 11, 2009




Educating Human Centered ICT has a tendency to
focus on the outcome rather than the process
The process can be teached, the outcome cannot



The Toolkit is not just another handbook on
human centered design; it entices students and
teaching staff to reflect upon methods and tools
being used
Understanding which methods and techniques to use is crucial for multi-disciplinary
teamwork (either in schools or industry)



Implementing the Toolkit in project based education
might not only improve the skills and knowledge
of the students, but also contributes to a Human
Centered attitude
Rotterdam University
                                                       Chi Nederland Conferentie 2009
   Some comments from students and practitioners       Leiden, June 11, 2009




My professor likes your site :)
Jonathan (Student)

                     I just wanted to say a massive thank you for making
                     the Generic Work Process publicly available online.
                     It’s a fantastic resource and just what I was looking
                     for to help define some foundations for our new UX
                     team.
                     Nik



  When doing research for the thesis, I found your
  "Generic Work Process - version 1.0" toolkit, and
  I'm impressed with the effort put into this map!
                                                                       /too             lkit/
  Balder (Student)
                                                         ro.nl/cmi/hci
                                           project.cmd.h

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UCD education beyond the textbook | Leurs & Mulder

  • 1. Rotterdam University Chi Nederland Conferentie 2009 Leiden, June 11, 2009 UCD Education Beyond the Textbook Practicing a Human-Centered Attitude Bas Leurs & Ingrid Mulder Rotterdam University School of Communication, Media and Information Technology (CMI) b.l.f.leurs@hro.nl / i.j.mulder@tudelft.nl
  • 2. Rotterdam University Chi Nederland Conferentie 2009 Research center on human centered ICT Leiden, June 11, 2009 Education ning s is on desig the Emphasi n for innovatio ting humane omple real w orld by c uman- in a h ev ery stage ign trajectory Human des Technology centered Centered (ICT) Starti n user g from eli n c innov eeds to im iting (laten t intera ative tech plement ) c n conte tive medi ology an xt of a in a d use real-l • Rotterdam University ife • School of Communication, Media and Information Technology • Six bachelor courses (communication, multimedia design, software engineering)
  • 3. Rotterdam University Chi Nederland Conferentie 2009 Challenging learning environments Leiden, June 11, 2009 Throughout their education, students work on several projects in multi-disciplinary teams In which they apply their knowledge and skills The projects are characterized by a human centered approach Human centered research and evaluation techniques are key throughout the process At the end of each project, both project outcomes and process are assessed Students have to reflect upon used methods and tools during their design and development process. They need to motivate whether their approach was effective and successful.
  • 4. Rotterdam University Chi Nederland Conferentie 2009 Challenging learning environments Leiden, June 11, 2009 Throughout the project, students encounter many questions. Either they define the questions themselves, or the project coach opens the debate What does the user want or need? How do we gain insights in the target group? How do we gain insights in the context of use? How are we going to test the first prototype? In all stages of a project, methods and tools are required to elicit information from and about users • Methods to obtain information about needs, desires, capabilities and limitations of people in an early stage of the design process (e.g., focus groups, photo ethnography, persona’s) • Methods for validating/evaluating decisions/artefacts in later stages (e.g., paper prototyping, use cases, usability testing)
  • 5. Rotterdam University Chi Nederland Conferentie 2009 The Human Centered ICT Toolkit Leiden, June 11, 2009 To assist the students in this quest for the right method, an overview of methods has been developed
  • 6. Rotterdam University Chi Nederland Conferentie 2009 Reference cards Leiden, June 11, 2009 Each tool listed in the toolkit’s overview has been described in a reference card • A title • A brief description • When to use it • Why to use it • Points of interest • References to literature and online resources
  • 7. Rotterdam University Chi Nederland Conferentie 2009 From Toolkit to mindset Leiden, June 11, 2009 Ideally the teachers should be the ambassadors of new concepts and approaches
  • 8. Rotterdam University Chi Nederland Conferentie 2009 From Toolkit to mindset Leiden, June 11, 2009 f the hers o rticipated in A workshop was c al tea a Sever r courses p . lo 5) bache kshop (n=1 erent r ff the wo ants had di are organized to present ip w Partic ounds: soft marketing, r , backg ring, design ent. e em engine ject manag o and pr the Toolkit to the teaching staff • To gain buy-in from the teaching staff • To develop a shared understanding of the overlapping fields of SE and HCI • To discuss the possibilities and opportunities for implementing the Toolkit into the curriculum
  • 9. Rotterdam University Chi Nederland Conferentie 2009 Workshop: approach Leiden, June 11, 2009 Participants were asked to sketch how a human centered process should look like This drawing could be made either in small groups or individually After the assignment, each group or participant had to present the results briefly Consequently, the Toolkit was presented and explained in more detail Note! ing t olkit he To t was The presentation of the Toolkit was followed by a discussion; an Intr oduc ssignmen ea n exploration of the possibilities and opportunities to implement the a fter th l to focus o n the tia ee essen rities betw o toolkit into the curricula t simila gs and not ferences. n f drawi size the di a emph
  • 10. Rotterdam University Chi Nederland Conferentie 2009 Workshop: results Leiden, June 11, 2009 ups in gro orked cussion ipa nts w dis All partic to a vivid eing lead ere b Whic h ings w the draw while . made The draw ings show approac ed conse h: the us nsus abo er is cen ut the and solut tral, and ions are v decisions process i alidated t n an itera hroughou tive man t the ner ed that The discussion show da the teaching staff ha ing on shared understand on the UCD and agreed up hing UCD importance of teac ents properly to the stud
  • 11. Rotterdam University Chi Nederland Conferentie 2009 Workshop: at the end... Leiden, June 11, 2009 The discussion smoothly moved into how to the Toolkit could be implemented into relevant programs: ‘Can I s how this my stud to ents?’ my c ourse s for se thi eering?’ ‘Ca nIu Engin Us ability
  • 12. Rotterdam University Chi Nederland Conferentie 2009 Implementing the toolkit Leiden, June 11, 2009 Usability Engineering • Decisions were made more efficiently: the Toolkit turned out very helpful in finding and selecting the appropriate tools • The Toolkit also broadened the students’ horizon (finding exotic methods) Design Projects • Toolkit has been implemented to support the design rationale • The use of the Toolkit is not prescribed to the students, students are merely advised by project coaches to use it • Currently, students do not always use the Toolkit. It might be fruitful to provide project coaches with some training for promoting the use of the Toolkit Graduation Project • The student needs to anticipate on questions or problems and how to solve them • The student starts with a research plan which is summarized in a ‘roadmap’ • The roadmap envisions the process, steps that need to be taken, questions that need to be answered, methods which they are going to use etc. • The roadmap seems valuable for students as well as their graduation supervisors
  • 13. Rotterdam University Chi Nederland Conferentie 2009 Implementing the toolkit Leiden, June 11, 2009
  • 14. Rotterdam University Chi Nederland Conferentie 2009 Discussion and conclusions Leiden, June 11, 2009 Educating Human Centered ICT has a tendency to focus on the outcome rather than the process The process can be teached, the outcome cannot The Toolkit is not just another handbook on human centered design; it entices students and teaching staff to reflect upon methods and tools being used Understanding which methods and techniques to use is crucial for multi-disciplinary teamwork (either in schools or industry) Implementing the Toolkit in project based education might not only improve the skills and knowledge of the students, but also contributes to a Human Centered attitude
  • 15. Rotterdam University Chi Nederland Conferentie 2009 Some comments from students and practitioners Leiden, June 11, 2009 My professor likes your site :) Jonathan (Student) I just wanted to say a massive thank you for making the Generic Work Process publicly available online. It’s a fantastic resource and just what I was looking for to help define some foundations for our new UX team. Nik When doing research for the thesis, I found your "Generic Work Process - version 1.0" toolkit, and I'm impressed with the effort put into this map! /too lkit/ Balder (Student) ro.nl/cmi/hci project.cmd.h