Virtual Design and Prototype plan

1. “Virtual” Design and Prototype ServicetCAR Grant Activity-2011 Robert “Hutch” Hutchison NYMEP (Headquarters: HTR) Mobile 585-230-0641 Hutch.hutchison@htr.org

2. NY MEP Offers Many Services to Foster Business Growth Innovation Innovation Engineering Business Translation NY Innovation Marketplace Tech Matching Virtual Design & Prototype ManufacturingServices Marketable Product

3. Completing the development continuum for small-medium manufacturers Where? R&D Concept Product Design Product Development Manufacturing Production Corporate Engineering Prototype Mfg Engineering In-House Fortune 500 Companies Outsource Universities Production Customers In-House MEP Client Companies Universities Tech Matching Virtual Design &Prototype Outsource (NYMEP)

4. “Virtual” Design and Prototype Project Goals Provide product development service to small-to-mid-size manufacturers, who lack: Product Development team and/or Product development knowledge Develop comprehensive database of familiar design and prototype resources Build “virtual” product development team for client Virtual in that it dissolves when project completed Consists of database constituents Establish and manage design project for client MEP center responsible for management of project Train client in process while providing deliverable Develop feedback mechanism to determine value add Develop pricing strategy for MEP center revenues

5. Virtual Design Team is led by MEP Project Manager

6. Method used to develop service Develop a “Community of Practice” among NY RTDC Develop multi-disciplined, new product development process as “framework” Obtain feedback, get “buy in” from COP Determine deliverable requirements from target client Build virtual design team with NYS (for now!) resources Staff each segment of product development process Test service with selected clients to validate and determine MEP value-add Iterate Develop pricing model Continuous development of comprehensive NYS resource database National database to follow by completion of grant term

7. Product Development can be a complex process

8. Resources Needed Project Management Systems Level Engineering Prepare requirements Requirements review (validation) Flow down to subsystem disciplines: Electro-Opto-Mecha-Chem-Software Integration specification Design Engineering Develop specification from requirements Design subsystem component(s) Design for manufacture Conduct reviews (verification) Prototype Specific to discipline From CAD file Robustness as required Subject to test as required Materials Integration support Testing/Regulatory/Compliance

9. Sources of Resources Universities Engineering service companies Tech companies with spare resources Contract manufacturers Small manufacturers with extra capacity in either manufacturing or engineering Consultants Rapid manufacturing/prototyping Companies Commercial materials companies

10. Resource Database Requirements: Web-based Securely accessible by MEP Appropriate elements for search-ability Model for national expansion NYSTAR (NY) has excellent, secure, equipment & facilities database Appropriate as model for search-ability, security Only includes University, CAT, COE Resources Model commercial database after NYSTAR?

11. Current Activities Introduction across state, national MEP Nationwide survey of MEP: Who has NPD? RTDC (NY) survey of NPD Develop database architecture Begin database of familiar resources Develop methodology for client impact survey Reach out to potential project clients 12 outreaches so far, two potential project clients in two different regions. Continuous: develop “intimacy” with NYS, ultimately national resources

12. Nation-Wide Survey Provides Understanding of New Product Development Activity Most state MEP offer Lean and/or Stage-gate product development training, and Eureka or Eureka-like innovation exercises. GA: University-related product development resources ID: Comprehensive mechanical design, 3-D prototyping facility at Boise State University KS: Consultative Product Development, university prototype resources KY: “ATOM SME” consultative product development, university prototype NE: Consultative food processing product development OH: 2 centers offer comprehensive NPD services. Exploit student and member company resources. Hybrid of Virtual Concept. Northern Ohio has in-house development team. PA: Stage-gate and lean product development training SC: Consultative & in-house Product Development as a function of comprehensive Business Growth services program. New “road show” of product development wares using virtual reality.

13. Case Study in process 5/9/11 New York manufacturer contacts Albany MEP (CEG) Desires product development – increase features of product “Dream”: “leapfrog” competition NYMEP team understands needs upon visit 4/27 As proposal is prepared, leapfrog idea develops Simple remote control of product Would dominate marketplace immediately – >100X growth! Presented to client for consideration Plan: Set up current development proposal Attend IELI workshop with client, develop leapfrog idea Amend proposal to include leapfrog feature Conduct development project

14. How the process works in CITEC Client with development need is contacted by CITEC Hutch given client background, “wish list” Hutch, CITEC visit client for tech assessment Hutch prepares preliminary requirements, scope document CITEC Presents to client Once agreed by client, Hutch prepares Work Breakdown Establishes disciplines, level requirements Hutch and/or CITEC contact resources, obtain quotes Hutch, CITEC prepare proposal, submit to client Proposal includes management fee to CITEC Upon agreement, client issues PO to CITEC CITEC, Hutch manage project to completion Frequent reports to client helps educate them Upon completion, CITEC delivers project, invoice. Revenues: Mgt fee, pass-thru resource fees.

15. Summary tCAR grant authorizes development of SERVICE - “Virtual” Design and Prototyping Service may provide means of training while aiding clients! Feed them, while teaching them to fish! Service has created “Community of Practice” Statewide Service will involve “virtual” teams of technical resources. Technical resources will be housed in NYS database. Service will become source of impact and revenue to AM&T Development to be a collaboration among Centers GOALS:(my prioritization) 1. Help NY Manufacturers promote job growth 2. Help NY Manufacturers grow revenues 3. Keep Manufacturing in NY!