iGive.com webinar sharing idea for how charities and causes can use iGive.com to raise unrestricted funds.

1. Welcome to the iGive Cause Webinar
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2. Make more money for your cause by leveraging
November 19, 2014

3. Welcome
Agenda
What is iGive, and how does it work?
How iGive Benefits You
Simple Tips to Increase Dollars
New Cause November
Your Presenters
Rob Grosshandler
CEO
Sandi Schleicher
CTO
Jimmy Binns
Cause Relations Manager
Lenna Scott
Marketing

4. What is iGive, and how does it work?

5. What is iGive
You Shop. Your Charity or Cause Gets Money. For Free.

6. What is iGive
iGive makes it possible for you to help your charity or cause
financially, at no cost to you or to them
Stores pay for it all, so that consumers like them, say nice things
to friends about them, and shop more
The Stores pay us, too!

7. What is iGive
Today, iGive has 350,000+ members…
Shopping at more than 1,500 online retailers…
Helping over 35,000 causes nationwide…
iGive members are on track to donate $1Million
dollars this year and have been responsible for
donating
about $8,000,000 to causes since 1997.

8. Our Member - Betty
Our Average Shopper
is anything but average
$30 - $100++ a year to
their favorite cause

9. What is iGive
Help your charity or cause financially.
No cost to you or to your supporters.
What you see is what you get.
Stores pay for it all.
#FREEMONEY

10. How iGive Works: The iGive Button
The optional iGive button makes donating easy and automatic.
It’s a little browser app that alerts participating retailers that an
iGive member is shopping on their site, and that a percentage of
that shopper’s purchase should go to a cause of her choice.
Once installed,
a member can
track her impact
on her cause.
And iGive
members can
access exclusive
offers and coupons
from participating
retailers…for free

11. How iGive Works: The iGive Button
The iGive button makes donating easy and automatic.
It’s a little in-browser app that alerts participating retailers that an
iGive member is shopping on their site, and that a percentage of
that shopper’s purchase should go to a cause of her choice.
Never
Forget

12. The Math
1) Betty shops at HSN. She knows she will earn a 2%
donation because she saw it in her iGive newsletter, our
website, or if she clicked the Button in the corner.
2) The Button tells HSN – this person is special – nothing
more.
3) Betty makes a $300 purchase. That’s $6.
4) HSN sends iGive money.
5) iGive sends you money monthly (one check for all
shoppers’ activity combined).
6) Rinse and repeat.

13. How iGive Works: The iGive iPad & Android Apps
The iPad & Android Apps make donating easy and automatic.
Once downloaded from the App Store for free, just login, and shop through the app.
Every purchase earns money for your cause.

14. Help Your Supporters Join

15. Help Your Supporters Join

16. Help Your Supporters Join

17. Tips to Increase Dollars
Your cause buys things. So shop for your own cause!
Office Supplies
Retailer examples
Materials for
your next event
Retailer examples
Gifts for Donors or
Board Members
Retailer examples

18. Tips to Increase Dollars
Create a holiday wish list and ask for gifts from iGive.com stores
Pet Gifts
Retailer examples
Kids Gifts
Retailer examples
Gift Cards
Retailer examples

19. New Cause November & $5 Bonus!
$25 for referring causes/$50 for new causes!
All it takes is three new iGive shoppers by 12/31/14
Plus $5 for every new member that tries the iGive Button through 2/15/15

20. New Cause November
Since iGive’s launch in 1997,
it’s been members telling
their friends, family,
colleagues, and their
favorite causes about this
easy, free way to help.
We call people who share
iGive with others iGive
Champions!

21. Get Social
Include a message of iGive
in your holiday cards…
“if you are shopping online this year,
consider using iGive.com, it helps us raise
funds for our cause”
Post about iGive on
Facebook, Twitter and other
social media
“We are trying to raise $1000 for our
cause on iGive during the holidays. It’s
easy and FREE. A portion of your online
shopping will go towards our goal!”
#iGiveDoYou
#FreeMoney

22. And remember …
• It’s all about communication
A little push is all you need to provide.
• Just get started, and we’ll take it from there
Automatic Facebook & Twitter interaction;
Opt-in weekly emails to members encouraging them to
shop on your behalf
• We’re respectful of privacy, frequency, tone.
• Ask for help
Personalized assistance to make iGive a success for you:
support.igive.com
Logged In State

23. And remember …
• It’s tax deductible for your supporters* –
• 501c3
• Receipts less than $5,000
• Religious
• Governmental
*Be sure to consult with a tax
professional
Logged In State

24. Questions & Answers

25. Thank You