Help wanted: Spend six months working for Tourism Queensland as “caretaker” and resident blogger on an island in Australia’s Great Barrier Reef. Compensation is AUD $105,000 (RM 307,000) and housing in a three-bedroom villa with a pool. Will also have to talk to media from time to time about what they’re doing. The fact that they will be paid to explore the islands of the Great Barrier Reef, swim, snorkel and generally live the Queensland lifestyle makes this undoubtedly the best job in the world. Here’s an in depth look into how you can combine web and traditional media strategies to create a compelling, cost effective, result driven, multiple award winning campaign to boost tourism!