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Integrating CMS & Salesforce

                Christopher Johnson
                     cjj@ifpeople.net
                         678 608 3408
                   www.ifpeople.net
What is ifPeople?
    •
        Social Enterprise

    •
        Partnership-Based

    •
        Strategy Centered
We help our clients use tech
to nurture effective, long-term
relationships with stakeholders.
  Click to edit Master subtitle style
How? With Integrated Systems
You might use Plone &/or Salesforce.




                         links
 But before we begin, let's review...
•
  Content Management System
•
  User-Friendly
•
  Open Source
•
  International Community
                      links
•
  Extensive functionality
•
  Customizable
•
  Customer Relationship Management
•
  Free to nonprofits
•
  80% off for green businesses
•                         links
  Functional, customizable, adaptable
•
  Plays well with Plone
The Problem


   Managing multiple and complex
       relationships is hard!

   Different (and same) data in many
   places

   Data collected from several sources

   Duplication frequent
The Solution



         •
             Web-to-x Forms
         •
             Events RSVP
         •
             E-commerce



         •
             Data from salesforce.com
             shown/interactive in Plone
         •
             Login authentication
PART I
Sending Information from
   Plone to Salesforce
Online Forms



               links
Van Jones




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Requests come in through form



                       Built in Plone

                       Easy to edit

                       Dumps directly
                       to Salesforce
Request dashboard in Salesforce
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Form Creation




     Click to edit Master subtitle style
Event RSVPs



              links
Create campaign in Salesforce
Create campaign in Salesforce
Allow RSVPs in Plone event
Allow RSVPs in Plone event
Allow RSVPs in Plone event
Allow RSVPs in Plone event
Allow RSVPs in Plone event
Registration form
Registration form
Campaign members in Salesforce
E-commerce



             links
Client: Trees for Life




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Goal: Grow online revenue



                    Make the giving process
                    easier

                    Make tracking and
                    reporting on giving easier

                    Reduce technical staff,
                    costs of data management
Online catalogue




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Shopping cart & additional donations
Checkout
User data




04/23/09
user data




04/23/09
user data




                   order

                   payment




04/23/09
user data




                                          order

                                          payment



                   
                       contact
                   
                       opportunity
                   
                       donation details
04/23/09
user data




                                          order

                                          payment



                   
                       contact
                   
                       opportunity
                   
                       donation details
04/23/09
Contact record with donation
Donation details
Web donations create campaign reports
PART II
Making Salesforce Data
 Interactive in Plone
Interacting with Data from Salesforce




                     Fancy front-end

                     All business in back

                     Plone website
                            links
                     presents data stored in
                     Salesforce.com
The Basics: SF Queries
Add a SalesforceQuery




                        links
Tell query what SF data you want shown




                          links
Salesforce data appears in Plone




                          links
Member Portal



                links
NCTC




          Click to edit Master subtitle style




6/14/09
Newsletter sign up requires registration




          Click to edit Master subtitle style




6/14/09
User registration




          Click to edit Master subtitle style




6/14/09
User Now Has a Contact in Salesforce




          Click to edit Master subtitle style




6/14/09
Class registration when logged in




          Click to edit Master subtitle style




6/14/09
Registered for class




          Click to edit Master subtitle style




6/14/09
Class registration in Salesforce




          Click to edit Master subtitle style




6/14/09
Pay for the class




          Click to edit Master subtitle style




6/14/09
Enter buyer information




          Click to edit Master subtitle style




6/14/09
Enter payment information




          Click to edit Master subtitle style




6/14/09
Payment is made




          Click to edit Master subtitle style




6/14/09
Payment recorded in Salesforce




          Click to edit Master subtitle style




6/14/09
New or Renewing Affiliate Screen
Existing Affiliate's Info Loaded
Payment From Same Form
Confirmation Screen
Record Status Updated in Salesforce
Payment Recorded
Online Directory
Client: Oregon Environmental Council
Find providers on Google map




                  .
New providers request certification packet
Provider info flows into Salesforce
Volunteer Management
Client: Center for Economic Progress
Register or Login
Registration Page 1
Registration Form Creates Plone User
Registration Creates Contact...
...and Volunteer Information
And Volunteer Gets Email Confirmation
Sign Up for Training Sessions
Registration Recorded
Status Updated in Salesforce
Volunteer Selects Location to Work
Volunteer Selects Location to Work
Site Capacity Updated For Shift
Volunteer Dashboard
Volunteer Management


•   Registration
•   Secure Login
•   Training Sign Up
•   Hours Logging
•   Site Managers Request Supplies/Help
•   Site Managers Approve Hours
•   Site Manager Gets Schedule
•   Site Manager Contacts Volunteers
Site Manager Dashboard
Site Manager Approves Hours
Site Manager Gets Volunteer Schedule
Site Manager Gets Volunteer Schedule
Skill Levels
   Easy

               •
                   Web-to-x Forms
               •
                   Events RSVP
               •
                   E-commerce



               •
                   Data from salesforce.com
                   shown/interactive in Plone
   Hard        •
                   Login authentication
Salesforce Service Levels
    Less Features




    More Features
Tools You Need



Salesforce Integration:      Plone Products:

SalesforceBaseConnector      PloneFormGen
Connects Plone site to       Point-and-click form
SFDC via API login           creation tool

Specific Products            PloneGetPaid
RSVP, SFDC PFG Adapter,      E-commerce engine for
getpaid.SalesforceOrderRec   Plone
order
Learn More



         www.ifpeople.net
         snurl.com/plone-sfdc
         cjj@ifpeople.net |
         678.608.3408
                      +
         Product Documentation:
         snurl.com/plonesfdoc
         Plone-Salesforce Mailing List:
         snurl.com/plonesflist
Connecting Plone CMS and Salesforce.com CRM Webinar

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