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go.indeed.com/IndeedEngTalks
Large Scale
Interactive Analytics
with Imhotep
Tom Bergman
Product Manager
Zak Cocos
Manager
Marketing Science
We help
people
get jobs.
What is Imhotep?
Imhotep is a highly scalable analytics
architecture for querying faceted datasets
Open sourcing Imhotep
Imhotep will be an OPEN SOURCE highly
scalable analytics architecture for querying
faceted datasets
People
Tools
System
Data
People
Tools
Data
System
People
Data
Tools
System
People
Data
Tools
System
A Brief History
of Analytics
@Indeed
What's best for the
job seeker?
Test & Measure
EVERYTHING
Query
Query Location
Query Location
Impression
Title: Front End Software Engineer
Position: 1
Clicked: 0
Country: US
Query: indeed software engineer
Location: austin
Timestamp:2014-04-30T20:00:00
Organic Impression Log Entry
Analytics on Raw Logs
Ramses
● Search logs
● Extract metrics from matches
● Graph aggregated metrics
Ramses
● Search logs
● Extract metrics from matches
● Graph aggregated metrics
Input -> Query and Metric
Output -> Aggregated metrics by bucket
Ramses
How many organic clicks did we have in
Australia?
QUERY
country:au
METRIC
organic_clicks
How many organic clicks did we have in
Australia?
How many organic clicks did we have in
Australia?
Does test group A or B have more revenue?
QUERY
testgroup:A, testgroup:B
METRIC
revenue
Does test group A or B have more revenue?
Does test group A or B have more revenue?
How has traffic from Yahoo! changed over
time in Great Britain, Germany, and Japan?
QUERY
from:yahoo AND country:(gb, de, jp)
METRIC
visits
How has traffic from Yahoo! changed over
time in Great Britain, Germany, and Japan?
How has traffic from Yahoo! changed over
time in Great Britain, Germany, and Japan?
● How many unique queries in the US?
● What are the top 50 queries in the US?
● How many clicks did each of those queries receive?
Questions Ramses can’t answer
Imhotep
Began as a distributed iteration and group-by
engine for building click prediction models.
Imhotep Origins
We use an iterative algorithm to build decision
trees level-by-level.
Decision Tree Builder
Began as a distributed iteration and group-by
engine for building click prediction models.
Leveraged ability to do massive group-bys and
aggregates to make real-time analytics engine.
Imhotep Origins
How many Android App users with accounts
older than 30 days saved at least 1 job in the
past week?
What titles have the highest click-through rate
for the query “Architecture” in the US?
What about the lowest click-through rate?
For job seekers who click on Google jobs in
Ireland, what other company’s jobs do they
click on?
Zak Cocos
Manager
Marketing Science
I also
help
people
get jobs.
Marketing Sciences
Research, analysis, and automation team
supporting marketing initiatives
Imhotep
Imhotep is a highly scalable, [soon to be] open
source, analytics architecture for querying
faceted datasets
Imhotep@Indeed
Ad hoc exploration
Imhotep@Indeed
Ad hoc exploration
Specific analysis
Imhotep@Indeed
Ad hoc exploration
Specific analysis
Extensible infrastructure
Ad hoc exploration
Public Crunchbase Dataset
Source: CrunchBase
CrunchBase 2013 Snapshot © 2013
Ad hoc exploration
Public Crunchbase Dataset
Document
Source: CrunchBase
CrunchBase 2013 Snapshot © 2013
Ad hoc exploration
Public Crunchbase Dataset
Fields
Source: CrunchBase
CrunchBase 2013 Snapshot © 2013
Ad hoc exploration
Public Crunchbase Dataset
Metric
Source: CrunchBase
CrunchBase 2013 Snapshot © 2013
Interactive tool for exploring Imhotep data
Imhotep Data Explorer
Interactive tool for exploring Imhotep data
Also: a badass hyperlinked pivot table
Imhotep Data Explorer
Imhotep is Large Scale
Total size of all indexes: 125TB
Jobsearch index (largest): 30TB
● Over 48 billion documents
Query
Query Location
Query Location
Organic Impression
Organic Impression
A job that was displayed as the result of a
search
Title
Company
Information
Description
Job Age
abredistime
acmetime
addltime
adsc
adsdelay
adsi
badsc
badsi
boostojc
boostoji
bsjc
bsjcwia
bsji
bsjindapplies
bsjindappviews
bsjrev
bsjwia
ckcnt
cksz
counts
ctkage
ctkagedays
dayofweek
dcpingtime
domTotalTime
ds-mpo
dsmiss
dstime
featemp
fj
freekwac
freekwarev
freesjc
freesjrev
frmtime
galatdelay
iplat
iplong
jslatdelay
jsvdelay
kwac
kwacdelay
kwai
kwarev
kwcnt
lacinsize
lacsgsize
lmstime
mpotime
mprtime
navTotTime
ndxtime
ojc
ojclong
ojcshort
ojcwia
oji
ojindapplies
ojindappviews
ojwia
oocsc
page
prcvdlatency
primfollowcnt
prvwoji
prvwojlat
prvwojopentime
prvwojreq
radsc
radsi
recidlookupbudget
rectime
redirCount
redirTime
relfollowcnt
respTime
returnvisit
rojc
roji
rqcnt
rqlcnt
rqqcnt
rrsjc
rrsji
rrsjrev
rsavail
rsjc
rsji
rsused
rsviable
serpsize
sjc
sjcdelay
sjclong
sjcnt
sjcshort
sjcwia
sji
sjindapplies
sjindappviews
sjrev
sjwia
sllat
sllong
sqc
sqi
sugtime
svj
svjnostar
svjstar
tadsc
tadsi
time
timeofday
totcnt
totfollowcnt
totrev
tottime
tsjc
tsjcwia
tsji
tsjindapplies
tsjindappviews
tsjrev
tsjwia
unqcnt
vp
wacinsize
wacsgsize
Organic Impression Document
Title: Front End Software Engineer
Position: 1
Clicked: 0
Country: US
Query: indeed software engineer
Location: austin
Timestamp:2014-04-30T20:00:00
Organic Impression Index
Title: Front End Software Engineer
Position: 1
Clicked: 0
Country: US
Query: indeed software engineer
Location: austin
Timestamp:2014-04-30T20:00:00
Imhotep Data Explorer can’t...
Combine results from multiple datasets
Combine results from multiple datasets
Be easily automated
Imhotep Data Explorer can’t...
Imhotep Query Language
(IQL)
IQL - Imhotep Query Language
Can combine results from multiple datasets
Allows for automation of data tools
IQL queries - requirements
Index
Date range
Metrics
IQL queries - optional
Index
Date range
Metrics
Filters
Group by
IQL - Metrics
select count()
from organic
‘2013-12-05’
‘2013-12-10’
where country=ie
and clicked=1
group by companyid
Metrics
select count()
from organic
‘2013-12-05’
‘2013-12-10’
where country=ie
and clicked=1
group by companyid
IQL - Indexes
Index
select count()
from organic
‘2013-12-05’
‘2013-12-10’
where country=ie
and clicked=1
group by companyid
IQL - Date Range
Date Range
select count()
from organic
‘2013-12-05’
‘2013-12-10’
where country=ie
and clicked=1
group by companyid
IQL - Filters
Filters
select count()
from organic
‘2013-12-05’
‘2013-12-10’
where country=ie
and clicked=1
group by companyid
IQL - Filters
Groups
IQL Question
Do companies that have raised more than $10
million in the Austin get more clicks on average
than those raised less than $10 million?
Methodology
1) organic index: select companies in the US
which received organic clicks
Methodology
1) organic index: select companies in the US
which received organic clicks
2) crunchbase index: select companies, and
the amount of funding for companies receiving
investments in Austin
Methodology
1) organic index: select companies in the US
which received organic clicks
2) crunchbase index: select companies, and
the amount of funding for companies receiving
investments in Austin
3) Join, segment, and do the math!
Tom Bergman
Product Manager
I still
help
people
get jobs.
Large Scale Interactive Analytics Platform
● 123 Unique Indexes
● Largest Index 30TB
● Total size ~125TB
Large Scale Interactive Analytics Platform
IQL -> Largely Programmatic access
● approx 76k queries/day
● Avg time to execute 0.67 seconds
Ramses -> Largely Human
● approx 3,400 queries/day
● Avg time to execute 4.4 seconds
Large Scale Interactive Analytics Platform
Users
● 198 unique users in past month
● 25,622 unique queries in past month
● Avg 53 queries/user per day
Large Scale Interactive Analytics Platform
40+ internal clients
● 6 Analytics Webapps
● 5 dashboards
● 10 programming/scripting shells
● 6 monitoring apps
● … and more
Large Scale Interactive Analytics Platform
One Tool-set for all data
● Website usage
● Operational Monitoring
● Financial Reporting
● Google Analytics
● Internal Webapp Usage
● External Reports
Solving a real problem
Providing the Best Results
Show the jobs that users are most
interesting to our users
Providing the Best Results
Clicks are a very good indicator of
interest
Providing the Best Results
Clicks are a very good indicator of
interest
More clicks -> More Relevant
Less clicks -> Less Relevant
Architecture
Very hard query to serve correctly
Architecture
Very hard query to serve correctly
Architecture terminology has been co-
opted by technology
Terminology Common to both
Software and Architecture
Blueprint
Design
Framework
Infrastructure
Engineer
Project manager
Development
Technical architect
Software
Modeling
Computation
Code reviews
Architecture vs Software Titles
Architect
CAD Designer
Project Manager
vs
Software Architect
UI Designer
Project Manager
Query Management
Indeed uses Imhotep to improve
matching
Query Management
Indeed uses Imhotep to improve
matching
Automatically detect results that should
be added or removed from queries
Query Management
Indeed uses Imhotep to improve
matching
Automatically detect results that should
be added or removed from queries
26,790 rules across all countries
Imhotep Open Source
Imhotep Open Source ETA:
August 1, 2014
Imhotep Open Source
Follow along at our blog
engineering.indeed.com
Sign up for mailing list to get latest updates
go.indeed.com/imhotep-announce
Q & A
Next @IndeedEng Talk
Launching Indeed Around the World
Davide Novelli, International Director
David Tulig, Tech Lead
May 28, 2014
http://engineering.indeed.com/talks
More Questions?
Jason David James Jeff

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