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175 000 doctors
9/20 world’s top pharma as clients
Moscow, Russia: +7 (495) 744-04-91 | Kiev, Ukraine: +380 (44) 221-17-22 | sales@doktornarabote.ru
#1 in the world
verified Russian-speaking
physicians
175 000
135 000 of them – from Russia
15 000 – from Ukraine
every
7 seconds
new login
every
21 seconds
new clinical
material
every
3 minutes
new member
15 000
iPhone & Android
mobile apps
installs
World’s #1
among social networks
of physicians on a daily audience
(Alexa.com)
#1 in Russia
Social networks
of physicians
175 000 total verified (130 000 from Russia)
Amount of users
(Self-declared / Synovate Comcon estimate)
80 000
100 000 6 000
500
40 000 300
75 000 2 500
Clinical materials
(monthly)
44 000 150
25 000
13,7% of Physicians Online in Russia (Synovate Comcon)
5,8%
4,2%
3,8%
3,0%
<3%
Source: Synovate Comcon Healthcare
MEDI-Q “General practitioners’ opinions”
November 2012
doctor e-detailing
Feel free to apply for complimentary trial access.
Build Rapid Awareness
- Targeted Media (Banners, Branded Pages, Online Leads)
- Custom Emails & SMS
- Notifications via Mobile Apps
Engage & Educate
- Surveys and Online Panels
- Contests & Quizzes
- Webinars, Educational Videos
Drive Adoption
- Closed Groups of Physicians (Editorial & Brand Content)
doctor surveys
- Only verified physicians
- Flexible, deep and easily
tuned targeting
- Unprecedentedly broad
coverage of the whole Russia
We are #1 online panel of
physicians in Russia
Every day we conduct 2-3 surveys for world's top
research agencies.
Feel free to apply for complimentary trial access.
- Significantly faster than
traditional offline surveys
- Launch within
one business hour
- Reduction of costs
100% legal
E-detailing Surveys Payments to physicians
Law on Advertising Fully compliant Fully compliant Fully compliant
Law on Circulation of
Medicines
Fully compliant Fully compliant Fully compliant
Law on the Basis of
Healthcare Protection
Fully compliant Fully compliant Fully compliant
Law on Protection of
Personal Information
Fully compliant Fully compliant Fully compliant
Tax Code Fully compliant Fully compliant Fully compliant
Medcampus.ru – 80,000+ students
Educate and involve future doctors:
Medcampus.ru – Social network of 80,000+
Russian-speaking medical students.
Feel free to apply for complimentary trial access.
Reach 80% of Russian future doctors
- Targeted Media (Banners, Branded Pages, Online Leads)
- Custom Emails & SMS
- Contests & Quizzes – frfr
- Webinars, Educational Videos

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Sales & Marketing Alignment: How to Synergize for Success
 

175K doctors on Doktornarabote

  • 1. 175 000 doctors 9/20 world’s top pharma as clients Moscow, Russia: +7 (495) 744-04-91 | Kiev, Ukraine: +380 (44) 221-17-22 | sales@doktornarabote.ru
  • 2. #1 in the world verified Russian-speaking physicians 175 000 135 000 of them – from Russia 15 000 – from Ukraine every 7 seconds new login every 21 seconds new clinical material every 3 minutes new member 15 000 iPhone & Android mobile apps installs World’s #1 among social networks of physicians on a daily audience (Alexa.com)
  • 3. #1 in Russia Social networks of physicians 175 000 total verified (130 000 from Russia) Amount of users (Self-declared / Synovate Comcon estimate) 80 000 100 000 6 000 500 40 000 300 75 000 2 500 Clinical materials (monthly) 44 000 150 25 000 13,7% of Physicians Online in Russia (Synovate Comcon) 5,8% 4,2% 3,8% 3,0% <3% Source: Synovate Comcon Healthcare MEDI-Q “General practitioners’ opinions” November 2012
  • 4. doctor e-detailing Feel free to apply for complimentary trial access. Build Rapid Awareness - Targeted Media (Banners, Branded Pages, Online Leads) - Custom Emails & SMS - Notifications via Mobile Apps Engage & Educate - Surveys and Online Panels - Contests & Quizzes - Webinars, Educational Videos Drive Adoption - Closed Groups of Physicians (Editorial & Brand Content)
  • 5. doctor surveys - Only verified physicians - Flexible, deep and easily tuned targeting - Unprecedentedly broad coverage of the whole Russia We are #1 online panel of physicians in Russia Every day we conduct 2-3 surveys for world's top research agencies. Feel free to apply for complimentary trial access. - Significantly faster than traditional offline surveys - Launch within one business hour - Reduction of costs
  • 6. 100% legal E-detailing Surveys Payments to physicians Law on Advertising Fully compliant Fully compliant Fully compliant Law on Circulation of Medicines Fully compliant Fully compliant Fully compliant Law on the Basis of Healthcare Protection Fully compliant Fully compliant Fully compliant Law on Protection of Personal Information Fully compliant Fully compliant Fully compliant Tax Code Fully compliant Fully compliant Fully compliant
  • 7. Medcampus.ru – 80,000+ students Educate and involve future doctors: Medcampus.ru – Social network of 80,000+ Russian-speaking medical students. Feel free to apply for complimentary trial access. Reach 80% of Russian future doctors - Targeted Media (Banners, Branded Pages, Online Leads) - Custom Emails & SMS - Contests & Quizzes – frfr - Webinars, Educational Videos