Social Media in Egypt IOETI Conference 2011
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Social Media Monitoring Workshop for Tourism Crisis Management at IOETI Conference 2011 Social Media, Entrepreneurs, Startup, Twitter, Flickr, LinkedIn, Slideshare, Facebook, Startups, Interact, Interact Egypt, Egypt, Interactspa, Fady, Fady Ramzy, Cyberzizo, Business, online, online business, Technology, Marketing, Social, Media, Social Media Marketing, Middle East, Social Networking, Social Media Optimization, Search engine optimization,
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Social Media in Egypt IOETI Conference 2011
- 1. Social Media in Egypt How it changed the conversation & What it means to tourism Fady Ramzy Interact Egypt Country Manager Cyberzizo Fady Ramzy Cairo, December 18th
- 3. Who is Fady Ramzy? - Interact Egypt Country Manager - E-Marketing consultant & speaker - 13+ Digital Media experience - Project Manager for Egyptair.com - PMP, Boeing scholarship 27/03/2012 3 Social Media in Egypt
- 4. Interact Egypt - Launched in June 2009 as the headquarter for MEA region operations - Backed up by 15 years of Italian experience - Customers in Italy, Austria, Egypt, Tunisia, Algeria, Pakistan, Kuwait, Saudi Arabia & Ghana - One-Stop-Shop for online services - Web/Mobile Portal development - Mobile apps development - Streaming platforms - E-marketing - Web video productions 4 27/03/2012 Social Media in Egypt
- 6. This is event is live broadcasted over social media!! #IOETI @IOETI @InteractEgypt Slideshare.net/interactspa/ 6 Social Media in Egypt 27/03/2012
- 7. This conference’s Top influencers?? 7 Social Media in Egypt 27/03/2012
- 8. Quick Facts
- 9. Facebook 800 M users worldwide 9.4 M users in Egypt
- 10. Top Check-ins Naama Bay 1,126 Hurghada 1,050 Sharm el Sheikh 933 Soho Square, Sharm 882 839 Luxor international airport 27/03/2012 10 Social Media in Egypt
- 12. 27/03/2012 12 Social Media in Egypt
- 14. 27/03/2012 14 Social Media in Egypt
- 16. 27/03/2012 16 Social Media in Egypt
- 17. So, conversation has changed
- 18. From Web 1.0 to Web 3.0 (The web of data) 18 27/03/2012 Social Media in Egypt
- 19. From E-marketing to Online Identity 19 27/03/2012 Social Media in Egypt
- 20. From E-marketing to Online Identity Online Newsletters Website Video Blog Social Title Text Media Identity Your SEO Brand Web Data Analytics Mobile 27/03/2012 20 Social Media in Egypt
- 21. Your Social Media “Identity” Facebook Linkedin Youtube Title Text Social Twitter Media Social Monitoring Media Social Media tools 27/03/2012 21 Social Media in Egypt
- 22. Online Identity is a paradigm shift . . . Title Text Why ??!
- 23. Title Text 23 27/03/2012 Social Media in Egypt
- 24. Social Media is a major building block in your online identity Title Text Why ??!
- 25. Title Text 25 27/03/2012 Social Media in Egypt
- 26. Title Text 26 27/03/2012 Social Media in Egypt
- 27. What can social media do for your business?
- 28. 28 27/03/2012 Social Media in Egypt
- 29. The Brand Ambassador Title Text concept
- 30. Title Text 30 27/03/2012 Social Media in Egypt
- 31. Where do we start today?! Title Text
- 32. 32 27/03/2012 Social Media in Egypt
- 33. 33 27/03/2012 Social Media in Egypt
- 34. The Magical Methodology Plan Do Check Act 34 27/03/2012 Social Media in Egypt
- 35. Always remember atience ersistence Title Text assion
- 36. Share “Valuable” Content Content is KING Exert effort and time in building and sharing it Blog, tweets, posts, photos, videos, articles, sky is the limit Keeps your image as the field expert Measure how your audience respond to your content 36 27/03/2012 Social Media in Egypt
- 37. Integrate! 37 Social Media in Egypt 27/03/2012
- 38. LISTEN, LISTEN & LISTEN No listening without Engagement No Engagement without listening
- 39. Measure & Monitor The KPIs True reach: Your network size & dynamics Social Media influence: How influential you are? Amplification: The likelihood that your content will be acted upon. 39 27/03/2012 Social Media in Egypt
- 40. Summary please!
- 41. landing page Contest & Giveaways Interesting content Booking
- 42. Build your video Share it Engage
- 43. 43 27/03/2012 Social Media in Egypt
- 44. Go Mobile! Geo-marketing FourSquare 44 27/03/2012 Social Media in Egypt
- 45. Interact Egypt http://Egypt.interact.it Grazie! Twitter: @interactegypt Facebook & Linkedin: Interact Egypt Fady Ramzy Twitter: @cyberzizo Linkedin: Fady Ramzy 27/03/2012 45