SEO vs. SMO: Do You Know the Difference? This PPT will explore the differences between SEO vs SMO. 8 Differences Between SEO And SMO and What You Really Need.

1. Difference Between
 SEO
SMO 

2. Content
• What is Digital Marketing ?
• What is SEO ?
• What is SMO ?
• 8 Differences between SEO & SMO

3. Digital Marketing
Digital Marketing is nothing but promoting and reaching our
customers through internet Technologies.
There are many ways on Digital marketing to promote our business:
• Search Engine Optimization
• Pay per Click
• Content Marketing
• Social Media Marketing
• Social Media Optimization
• Email Marketing
These things are comes under Digital Marketing Techniques to grow
our business and to grow our traffic and to reach our customers.

4. What is SEO?
SEO stands for “search engine optimization.” It is the process of
getting traffic from the “free,” “organic,” or “natural” search results
on search engines.
“OR”
SEO is all about bringing your website at the top when someone
searches on Google, Yahoo, Bing or other search engines using
relevant keywords and other tactics.

5. What is SMO?
SMO stands for “Social Media Optimization.” SMO is all about
publishing relevant content like blogs, videos, photos and adding
thought leadership in conversation on social media.
“OR”
SMO is a part of Digital Marketing, in which we use Social Media
Channels to promote our brand or business, both organic & paid.

6. Difference Between SEO & SMO
• In SEO, Marketing is done for search engines.
• In SMO, Marketing is done for targeted audiences.

7. • Objective of SEO is, site traffic and number of visits.
• Objective of SEO is, Number of quality visits and conversions.
Difference Between SEO & SMO

8. • SEO - Marketing on Search Engine Platform like Google, Yahoo,
Bing etc.
• SMO - Marketing on Social media Platform Like FB, LinkedIn etc.
Difference Between SEO & SMO

9. • SEO is used for ranking in organic results.
• SMO is used for branding either it's a product or service.
Difference Between SEO & SMO

10. • SEO is an organic process to rank your website in the first page of
SERPs.
• SMO is all about building your brand's reputation on social
networking sites.
Difference Between SEO & SMO

11. • SEO is a long term process to get the desired results.
• SMO can quickly get results.
Difference Between SEO & SMO

12. • SEO is an organic process in which website naturally rank higher
over search engines.
• SMO can be organic as well as paid.
Difference Between SEO & SMO

13. • In SEO, keywords are most important.
• In SMO, Content is the King.
Difference Between SEO & SMO

14. Jaguar Solutions
Contact us -
Email :--- welcome@jaguarsolutions.in
Cell :-- +91-922-556-1643
Web :-- https://www.jaguarsolutions.in/
We welcome you @

15. Thank You