Leisa Reichelt – Good design where you least expect it (From Business to Buttons 2015)
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Leisa Reichelt at From business to Buttons 2015, at Berns in Stockholm.
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Leisa Reichelt – Good design where you least expect it (From Business to Buttons 2015)
- 1. Leisa Reichelt Head of User Research, Government Digital Service GDS
- 4. GDS
- 5. GDS
- 6. GOV.UK
- 7. Identity
- 8. GDS 25 of the most important transactions in government
- 9. GDS good design where you least expect it
- 10. You need support from the big cheese
- 12. @MTBracken
- 13. @liammax
- 14. @liammax You’ll need some big sticks
- 17. support from the top controls that encourage good design practice
- 18. 3 things you can do starting tomorrow.
- 20. GDS@leisa
- 21. GDS@leisa
- 22. GDS Making the thing makes the impossible seem possible. Making the thing makes scary things feel exciting and achievable. @leisa
- 23. Talking about design* is like dancing about architecture *before you do it
- 25. You can now build working software in less time than it takes to have the meeting to describe it - Simon Willison
- 26. GDS@leisa
- 27. GDS Ask for action* *be very specific
- 29. Ask for things that are harder to say no to. Simplify. Be precise.
- 31. ‘do user research in every sprint’ 5 people in a lab for one on one interview + usability
- 32. ‘have a researcher embedded in the team at least 3 days a week’
- 33. ‘get your exposure hours: 2hrs / 6wks’ http://www.uie.com/articles/user_exposure_hours/
- 35. What action could you be asking for?
- 37. ‘told you so’ is an anti-pattern
- 38. userresearch.blog.gov.uk ‘We’ve discovered that our user researchers are actually researching about 30% of their time.’
- 40. empathy
- 41. GDS@leisa the walls should talk about users
- 43. words matter
- 44. Language is the medium through which culture is enacted – Gill Ereaut
- 47. UX UCD
- 49. you can’t interface away bad policy
- 50. User experience is the responsibility of the entire team
- 52. The words you use tell you what you care about.
- 53. GDS Show don’t tell Ask for action Communicate better