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THE RETAIL MARKET
IN MALAYSIA
Renewed International Interest in Malaysian
Retail Centres Augurs Well For This Sector
                                                                                                      May 2011 issue 12
by Afiq Syarifuddin
                                                                                                      COVER STORY
                                                 The resurgence of international interest             The Retail Market In Malaysia
                                                 in Malaysian malls can be attributed
                                                 to growing foreign tourist receipts                  SPOTLIGHT
                                                 amounted to RM56.5 billion, of which                 Mapping Malaysian Real Estate
                                                 shopping accounted for almost 30% in
                                                 2010.                                                POLICY
                                                                                                      Getting Past Irregular Regulations
                                                 Currently, there are 300 retail centres
                                                 in Malaysia offering a total of 114                  CEO’S SPACE
                                                 million sq ft of space and enjoying a                Removing the Blights On Our
                                                 healthy average occupancy of 80.2%.                  Landscape
                                                 Of these, more than 40% consisting of
                                                                                                      IN A NUTSHELL
                                                 50.6 million sq ft of available space are
                                                                                                      Residential Sector Continues Strong
                                                 located in the Greater Kuala Lumpur
                                                                                                      Growth Trend
                                                 (GKL) area. Most of these are located
Empire Shopping Gallery, Subang Jaya             within the city centre, where they enjoy             GRAPHICALLY SPEAKING
                                                 an average occupancy rate of 84.2%.                  Average Price of Property in
                                                                                                      Selected States, 1Q2006-1Q2011
MGPA Asia Developments, a private                Over the next two years, another 3.2
equity real estate investment advisory           million sq ft of retail space is expected to
company, purchased an integrated                 come onboard in GKL alone. While many             tor of RCMC Sdn Bhd, mentioned that
development comprising a hotel, office           are predicting an oversupply situation            one of the reasons for the interest in
tower and retail mall in Kuala Lumpur’s          for the retail sector with this influx of         suburban malls in Malaysia is because
city centre in 2007.                             new space, optimists point out that the           the urban sprawl has generated
                                                 government’s Economic Transformation              residential and commercial precincts
A year later, German fund manager SEB            Programme (ETP) is expected to spur               that are under-served by the retail
Asset Management AG entered into a               the economy. This will in turn, have a            sector. Some developers that have
joint-venture with Malaysian company             positive impact on all sectors, including         capitalised on the demand for a retail
Puncakdana Group to develop the                  retail.                                           component to serve a rapidly growing
suburban Citta Mall in Ara Damansara                                                               catchment population have enjoyed
in Petaling Jaya, a city that is a key           Richard Chan, advisor of the Malaysian            huge success with their malls.
constituent of GKL.                              Association for Shopping and Highrise
                                                 Complex Management (PPK) and direc-               (continued next page)
Pramerica Real Estate Investors (Asia)
Pte Ltd also decided on the strategy
of building a new suburban mall with
the construction of SS Two Mall, also in
Petaling Jaya.

Last year, Li Ka Shing’s Cheung Kong
(Holdings) Ltd purchased Aeon
Bandaraya Melaka from a Malaysian
company, IJM Land at USD 122
million. The conglomerate through
its Singapore-based ARA Asset
Management Ltd, which manages Asia
Dragon Fund II with a fund size USD
1 billion, has also recently launched 1
Mont’Kiara Mall (1MK) worth RM333
million.                                          SStwo Mall, Petaling Jaya
COVER STORY                                                                                                                                             2


(from previous page)                                    Figure 2: Selected Institutional Fund Stakeholders in Malaysian
                                                                  Retail Development
One of the stars in the rapidly growing
list of suburban malls is The Curve
located on the fringe of Petaling Jaya.                       Institutional              Total Fund Size   Launch     Projects / Acquisitions
The mall attracts a steady stream of                             Funds                      (US$m)          Date
customers from the surrounding areas
of Taman Tun Dr Ismail, Sri Damansara,
Kota Damansara, Kepong, Tropicana                            TMW Asia Property Fund           113.3        2005       Seremban Parade, Ipoh Parade
and other parts of PJ and KL that are                                                                                 & Klang Parade
further afield.
                                                             SEB Asian Property                93.3        2008       Citta Mall, Ara Damansara
Other suburban malls that have also                          SICAV-FIS Fund
been enjoying a good measure of success
are Subang Parade, Empire Shopping                           ARA Asia Dragon Fund             122.0        2010       Aeon Bandaraya Melaka, Melaka
Gallery and Sunway Pyramid, catering
to the core catchments of Subang Jaya                        Asian Retail Mall Fund II         58.0        2010       SSTwo Mall, Petaling Jaya
and Bandar Sunway.                                                                            100.0        2010       KOMTAR 1st Avenue, Penang


Amcorp Mall, situated beside the
Federal Highway, an arterial road that                  Source: MPI Research
links Kuala Lumpur, Petaling Jaya, Shah    compared with city centre malls in GKL to rent out more than 75 % of space
Alam and Klang, is another suburban        also provide a more affordable entry upon opening, with a minimum rent-
mall that experienced a renaissance of     level into the market.                  free period offered, there is a better
sorts after the completion of the Light                                            chance of sustainability for the mall.
Rail Transit station within walking        However, Chan said investors will have A prompt return to optimum rental
distance of it.                            to use the following as yardsticks to rates thereafter is imperative to ensure
                                           evaluate the profitability of any mall, profitability.
Chan added that the success of these suburban or otherwise: occupancy
malls can be largely attributed to a rate, optimum income at market rates, Chan also mentioned that ageing,
viable retail formula comprising good ageing, consumer traffic and lean which relates to the arrears in rent
management, location, accessibility operational costs.                             owing to mall owners, is one of the
(they are serviced by a network of                                                 key factors for a good shopping mall.
highways), tenant mix and a critical Chan pointed out that high occupancy Ideally, there should not be a lapse of
mass of customers with spending power. in a mall does not necessarily ensure more than a couple of months in rental
                                           profitability unless all tenants are paid by tenants to the mall owners as
The success of these malls points to the paying rent at optimum rates. Some this will impact the overall income, and
fact that suburban malls are a viable malls offer long rent-free periods to hence, the profitability. Tenancies that
investment option for corporations ensure take-up of space, which in the lag three to five months behind are a
looking to capitalise on Malaysia’s retail long-term leads to a dip in revenue sign that businesses are suffering and
sector. Their lower acquisition costs      collection. If the management is able   could give an indication of the overall
                                                                                   performance of the mall.
Figure 1: Overview of Selected Malls in Greater Kuala Lumpur
                                                                                                            The mall’s operational costs should
                                Property Value* Net Lettable Estimated Local Average                        also not exceed 30% of the optimum
                                   (US$m)        Area (NLA)    Catchment       Rent                         rent that can be collected at 100%
                                                   (sq.ft)     Population (US$/sq.ft)                       occupancy, he added.

 City Centre                                                                                                Chan advocates that the consistency of
                                                                                                            the clientele’s visits and their spending
    KLCC                           1,100.00            1,007,868        1,600,000        3.84 - 23.32       habits within the mall should be
    Mid Valley Megamall              640.00            1,700,000        5,200,000        3.16 - 13.67       researched as these visitors’s spending
    Pavillion                      1,000.00            1,370,000        1,600,000        2.01 - 30.66       habits tend to reflect the tenant mix
                                                                                                            most suitable for the mall.
 Suburban
                                                                                                            In summary, Malaysians’ voracious
    The Curve                        434.20              660,000          450,000         1.79 - 2.93       appetite for new retail, F&B and
    Subang Parade                    347.00              499,581          500,000         0.60 - 18.87      entertainment experiences is expected
    SS2 Mall                         180.00              470,000          430,000                 -         to contribute to the steady growth of
    Bangsar Shopping Centre          270.20              223,000           45,000                 -         the retail sector in 2011. For investors,
                                                                                                            it should not be a question of whether
Source: MPI Research                                                                                        to invest or not, just which location to
       * Property value as reported in their latest Annual Report                                           invest in.
COVER STORY                                                                                                                          3



A TALE OF TWO CENTRES
                                                                                              across from the Curve. The theme park
                                                                                              is linked via a pedestrian bridge at the
                                                                                              First Floor to The Curve.

                                                                                              When the 400-room Royale Bintang
                                                                                              Damansara Hotel is completed by the
                                                                                              end of 2011, it will house an indoor Ice-
                                                                                              Skating Rink. The hotel will also be able
                                                                                              to accommodate the high demand for
                                                                                              tourist hotel rooms that the present
                                                                                              hotel is unable to meet. This new
                                                                                              hospitality element will also be a plus
                                                                                              point in giving The Curve the edge over
                                                                                              competition that is expected to come
                                                                                              from new shopping centres that are
                                                                                              expected to open in the vicinity in the
                                                                                              near future.

                                                                                              The Boustead Group as a whole has
The Curve, Mutiara Damansara
                                                                                              always taken a long term view as
                                                                                              opposed to short term gains in all its
The Curve                                       With a net lettable area of 680,000           investments. The strategy for the
                                                sq ft, the Curve is sizeable enough           Curve and e@Curve are no different.
The Curve’s architecture which                  to house more than 10 mini-anchors            The returns realised are in the form of
incorporates both an indoor mall and            (over 10,000 sq ft each in size) and          rental revenue and fair value gains from
an al fresco food street has earned it the      another 250 leading fashion and food          appreciation in the value of the Curve
label of the first “Pedestrianised Mall”        retailers. Together with e@Curve, the         and e@Curve annually. Dato’ Ghazali
in the country.                                 entertainment themed shopping mall            mentioned that the Group does not
                                                next door which has a lettable size of        rule out any acquisitions or disposals
Boustead group property division                220,000 sq ft, the combined strength of       if there are opportunities available at
director Dato’ Ghazali Mohd Ali                 900,000 sq ft makes this a formidable         the right price and terms acceptable to
said with most successful retail                shopping destination indeed.                  the Boustead Group as there have been
projects, location is crucial in order to                                                     many interested suitors over the years.
attract shoppers with high spending             The Curve management strive to engage
propensity. Boustead is the developer           with retailers on a regular basis to ensure
of The Curve, a retail mall located             only the best retailers are retained in
within 10 minutes of precincts that             the Curve and e@Curve to ensure that
hold some of the country’s highest              the mall retains its pole position as a
household incomes. The approach to              vibrant and attractive lifestyle shopping
Mutiara Damansara, where the Curve              and dining destination.
is located, is via five access points that
lead off major highways such as the LDP,        The traffic congestion created by
Sprint Highway and North Klang Valley           vehicles going into the mall during
Expressway.                                     the weekends is a happy problem for
                                                shopping mall owners as it means that
Another attraction of The Curve is its          shopper volume is high. Retailers will
physical linkage to other niche retail          also be happy as it means more business
centres. Presently, there are two on-           for them! While this is still an issue The
grade crossings to the IKEA Home                Curve has to contend with, Ghazali says
Furnishing Store and IPC (formerly Ikano        the Mass Rail Transit service which
Power Centre), an underground link to           is expected to be operational in five
IKEA, an overhead pedestrian bridge             years’ time, is expected to alleviate the
to IPC and two overhead pedestrian              problem.
                                                                        “The most successful property
bridges to e@Curve.                                                     projects, location is crucial in
                                     Another factor expected to enhance order to attract the shoppers
The Curve is also connected to Tesco The Curve’s attractiveness as an with high spending propensity”
on-grade and to Curve NX via another            entertainment and shopping
overhead pedestrian bridge. Connection          destination is the forthcoming opening                        Dato’ Ghazali Mohd Ali
to the 28-storey Surian Tower office            of the award-winning Indoor Childrens’                    Director, Property Division,
block is via e@Curve. These connections         Role Playing Theme Park, “KidZania” in                                Boustead Group
are critical in driving traffic to the Curve.   November 2011 in the Curve NX. located
COVER STORY                                                                                                                    4




Suria KLCC, Kuala Lumpur City Centre




Suria KLCC                                 He added that understanding its            4% to5% due to on-going renovation
                                           customers well made it possible for the    work. Construction of an additional
Suria KLCC is ranked number four in        centre to have the highest productivity    130,000 sq ft of retail space is expected
terms of productivity in South East        per square foot in the country,            to enhance the mall’s appeal, especially
Asia, says Suria KLCC Sdn Bhd chief        generating sales of around RM2 billion     when it is going to house the first
executive officer Andrew Brien. What       last year. Although competition has        Armani Cafe, larger space for Cartier and
many are not aware of, however, is that    comes from the many neighbourhood          a larger departmental store. Suria KLCC
the company does not only manage           malls mushrooming in the suburbs of        is committed to bring in 25 new retailers
the high-performance Suria KLCC but        Kuala Lumpur, they still don’t have what   into the mall.
also Alamanda Putrajaya, the flagship      Suria KLCC has. Due to this, almost two
neighbourhood mall of Putrajaya, and       dozen Number One stores are located in
Mesra Mall, which is located in Kemasik,   Suria KLCC.
Terengganu.
                                          “We don’t have to be the biggest kid in
Last year Suria KLCC , Alamanda           town to be the best kid in town,” says
Putrajaya and Mesra Mall generated        Brien. To date, Suria KLCC has brought in
10.2%, 17.6% and 17.5% in specialty       40 new brands into Kuala Lumpur.
sales growth respectively. Investors      In terms of retail mix, Brien mentioned
usually look at specialty sales growth    that Suria KLCC is continuously
to gauge the success of a mall.           looking to plug the gaps that will
                                          ensure customer satisfaction and that
The key to the making of a good shopping it usually takes three to five years
mall starts with understanding the planning for tenants to come in.
customers, Brien says. He mentions
that the company put a lot more into He said that as a strategy to drive              “Investors usually look at
research compared with other shopping traffic to the upper floors, Suria KLCC         specialty sales growth to
malls to understand its customer base. positioned their F&B section and                gauge how successful a mall”
Extensive research shows that Suria renowned bookstore Kinokuniya on the
KLCC’s customer base is predominantly uppermost floor.                                                        Andrew Brien
female and that 80% of consumer                                                                     Chief Executive Officer,
traffic is local, while the remainder are Brien admitted that this year, Suria                                  Suria KLCC
foreigners.                               KLCC will only see moderate growth of
SPOTLIGHT                                                                                                                                5



MAPPING                                      and south of Bukit Bintang, mainly the
                                             Kuala Lumpur International Financial
                                                                                                  into the market and it will correct by
                                                                                                  itself. I think the authorities should

MALAYSIAN                                    District (KLIFD), Warisan Merdeka and
                                             the RMAF Airbase Project in Sungai Besi;
                                                                                                  develop a mechanism to continuously
                                                                                                  monitor and try to curb this situation as

REAL ESTATE                                  •	 Three	major	MRT	Stations	are	located	
                                             in the southern Golden Triangle. They
                                             are BB-Pudu, Pavilion and the KLIFD
                                                                                                  empty buildings will portray a negative
                                                                                                  image to the investor.

by S.Sulocana                                site; and                                            MPI: To what extent do you think the
                                             •	 I	 foresee	 more	 parts	 of	 the	 Bukit	          Economic Transformation Programme
                                             Bintang area being converted for                     (ETP) will influence the Property
                                             development.                                         Market?
                                                                                                  HCS: The Greater Kuala Lumpur
                                             Another upcoming area would be                       development is one of the most
                                             Cyberjaya. More and more developers                  important initiatives to drive the
                                             a scurrying to secure landbanks as                   economy because wealth is generated
                                             Cyberjaya is slowly turning into a self-             in concentrated urban cities. Kuala
                                             sustaining suburban township similar                 Lumpur contributes eight times the
                                             to DesaPark City.                                    GDP of any other geographic cluster in
                                                                                                  Malaysia.
                                             People are now more interested in
Ho Chin Soon is the pioneer in producing     buying homes in suburban areas closer                The most exciting project in the Greater
real estate-based maps in Malaysia.          to their workplace and away from                     KL development is the high speed rail to
He started producing maps 21 years           the hustle and bustle of the city. An                Singapore and the MRT System. These
ago and now a Ho Chin Soon map is a          attractive feature of Cyberjaya is that              two projects will spur development
must have for Malaysian companies,           travel time to Kuala Lumpur is only 20               of the surrounding areas and increase
investors and home buyers.                   minutes through the Maju Expressway.                 commercial and residential activities.

Ho has produced maps of Kuala Lumpur,        The authorities have changed the                     The designation of specific areas to
Johor, Penang and Singapore and has          plot ratio and allowed high density                  specific activities, for example, Financial
written four books: Location, Timing &       d e v e l o p m e n t , a t t ra c t i n g m o r e   Hub (Kuala Lumpur International
Branding, Iskandar Malaysia, Penang          developers to build in this area. SP Setia,          Financial District), Shopping Area (Jalan
Island and Greater KL: The Rise of Bukit     Mah Sing and Glomac are some of the                  Ampang to Jalan Bukit Bintang) and
Bintang. MPI caught up with him to gain      12 or so developers that have started                Central Business District (KL Sentral)
some insight into the current and future     residential and commercial projects                  are important to create focus and
trends of the real estate market.            there.                                               rejuvenate these areas.

MPI: What are the growth segments            MPI: What is your take on the concerns               MPI: How does Malaysia fare compared
(Residential/ Commercial) for 2011?          of rising residential property prices in             to Singapore and other regional markets
HCS: The residential sector will be quite    the Klang Valley?                                    in terms property market outlook?
hot in 2011. Within the residential          HCS: This is a global phenomenon and                 HCS: Malaysia is a safe haven with stable
segment, landed property prices              we are not the only country facing this.             returns! Other markets in the region are
are expected to rise and high-end            The prices of properties will continue to            highly volatile and exposed to the global
condominium price growth will flatten        rise and are unlikely to decline.                    economic situation.
out, with prices ranging from RM500 per
sq ft and above.                             Having said that, affordable homes are               MPI: What are the characteristics that
                                             still available at KL Fringes away from              should be incorporated to make the
This year will see an oversupply scenario    the city. Major parts of the Rubber                  Malaysian Property Market attractive
happening in the office space segment        Research Institute Sungai Buloh                      to foreign investors?
but the situation will eventually            development are designated for the                   There should be an end to flip -flop
corrects by itself. The retail segment has   development of medium-cost houses                    policies. For instance, the Real
a fashion element attached to it. The        catering to rising demand for affordable             Property Gains Tax was removed in
attraction for one shopping centre over      homes and to somewhat stabilise                      2007 and then re-introduced in 2009.
the next will depend on the trends and       property prices.                                     The Government should guarantee
brands it carries.                                                                                that there will be no changes in such
                                             The government’s efforts to improve                  policies for say, 10 years, so that foreign
MPI: What are the upcoming hotpots           the transportation system in Greater KL              investors will be comfortable and
in Greater Kuala Lumpur?                     will encourage more people to live away              confident about investing in Malaysia.
HCS: The action is in the southern part of   from the city as they will be able to travel         All states should have consistent rules
the Golden Triangle. In my latest book,      within minutes to their workplace.                   and regulations. Currently, different
Greater KL: The Rise of Bukit Bintang, I                                                          states have different regulations and
have elaborated on the reasons for my        MPI: How do you think industry                       this is creating unnecessary confusion
assumption. The Bukit Bintang area will      players could curb the looming office                amongst foreigners and also locals.
rise because:                                oversupply situation?
•	 Major	 projects	 are	 located	 in	 the	   HCS: Industry players are already
south portion of the Golden Triangle         cautious about releasing more space
POLICY                                                                                                                         6



GETTING PAST                                  Prior to that, in the period between
                                              January 2004 and January 2008, the
                                                                                       The state of Johor, while adhering to the
                                                                                       EPU guidline, has, for historical reasons,

IRREGULAR                                     MFIV was RM250,000, a comfortable
                                              figure for many foreign investors.
                                                                                       chosen to levy a sum of RM10,000 on all
                                                                                       foreign home buyers.

REGULATIONS                                   The increase came as a jolt to many
                                              prospective foreign investors looking
                                              to buy real estate in Malaysia.
                                                                                       Some other states are giving approvals
                                                                                       for foreign purchase under RM500,000
Foreign purchasers should not be                                                       on a case-to-case basis, which works in
deterred by fluctuating rules from            The really keen ones still forged ahead, favour of foreign investors, but also
owning property in Malaysia                   however, willing to pay upwards of contributes to confusing them as to
                                              RM500,000 to own a property here, only what the actual regulations are.
by Michael A. David                           to come up against different policies
                                              on the MFIV set in place by the various It appears from these cases that it is the
Imagine, if you will, a young man setting     State governments in the country.        State governments that are calling the
out to woo the woman of his dreams. He                                                 shots when it comes to land ownership
promises her a happy and prosperous           To date, 11 of the 14 Malaysian states by foreigners. Although the Federal
life and dedicates himself to taking          have observed the EPU regulation Government sets the policies on foreign
care of her for the rest of her life if she   by setting a MFIV of RM500,000. The property investment, particularly with
will marry him. Convinced by his sweet        latest to do so was Selangor, which regard to minimum purchase price for
words and description of what could be,       ammended the MFIV from RM 250,000 foreigners, the State governments have
she accepts his proposal, expecting his       to RM500,000 on 1 April 2011.            the authority to overrule these policies
family to welcome her with open arms.                                                  and put their own in place.
                                              Sarawak, however has chosen to stick
Alas, before she can set foot in his home,    with its MFIV of RM300,000, which was Having said that, these differing
she is faced with pre-conditions put          the value it put in place even when the regulations need not be a deterrent
forward by his mother. She finds ways         EPU, which comes under the purview of to foreigners looking to invest here
to conform, thinking she will be given        the Federal Government, had pegged it as they can turn to Malaysia Property
the green light to move in. But then          at RM250,000. Despite the EPU decision Incorporated to clarify the rules and
her young man’s father comes up with          to increase it to RM500,000, Sarawak regulations for purchase. MPI, which
different conditions that put a spanner       continues to maintain the MFIV at plays the role of matchmaker between
in her plans. Fed up, she tells him to        RM300,000.                               property purchasers and vendors, is
get his house in order and sort out his                                                also a one-stop information centre
parents’ contradictory dictates if she is     The state of Pahang, while largely for foreign investors needing more
ever to wed him and move into his home.       adhering to the MFIV of RM500,000 in information on the Malaysian real
                                              most areas, has opted to increase the estate scenario.
If you haven’t quite got the point to         amount for purchase of property in
this story yet, it is a metaphor for          three prime districts, namely Cameron It is hoped that consistency in foreign
Malaysia’s efforts to woo foreigners into     Highlands, Bentong and Kuantan, to property purchase guidelines is reached
purchasing property here. The parents         RM750,000. As most of the properties in at some point, but until then, investors
in this story are a representation of the     these areas are pegged below this value, should look beyond to the advantages
Economic Planning Unit (the mother)           it in effect, makes them inaccessible to of owning property in Malaysia.
and the State government (the father).        foreign property purchasers.
The lack of a common guideline between
the two parties on property purchase by Figure 3: Minimum Foreign Investment Values (MFIV) For Each State
foreigners is causing no small measure
of confusion in the minds of genuine      State                                MFIV (RM)             Levy (RM)
investors who sincerely want to make
Malaysia their home.                      Kuala Lumpur, Labuan, Malacca,
                                          Negeri Sembilan, Terengganu,           500,000            Not applicable
Previously, foreigners intending to       Perlis, Kedah, Penang, Perak,
buy property in Malaysia needed the       and Selangor
approval of the Foreign Investment
Committee (FIC). This prerequisite was    Johor                                  500,000               10,000
removed in January 2008 to facilitate
foreign investment in Malaysian real Pahang                                      500,000            Not applicable
esate. This has to some extent made (Cameron Highlands, Bentong, Kuantan) 750,000                  Not applicable
it easier for foreigners to purchase
property here.                            Sarawak                                300,000           Not applicable

However, the increase in the minimum           Kelantan                                       Not allowed to purchase
foreign investment value (MFIV) by
100% to RM500,000 by the Economic              Sabah                                               Not applicable
Planning Unit (EPU), also in January
2008, succeeded in countering the
benefits brought about by the removal         Source: EPU, State Government
of the need for FIC approval.
CEO’S SPACE                                                                                                                                   7



REMOVING                                               10 years, while in other parts of the city,
                                                       large holes appear to be permanently

THE BLIGHTS                                            etched in the ground.


ON OUR                                                 The most prominent of these is the old
                                                       site for the Grand Duta Hyatt at the

LANDSCAPE                                              corner of Jalan Ampang and Jalan Sultan
                                                       Ismail. This eyesore has been around for
                                                       more than a decade since it was moth-
How can we addressed the issue of
                                                       balled after the 1997 financial crisis.
distressed properties in the heart of                  Visitors coming into the city have to
Kuala Lumpur?                                          pass this unfinished structure every
                                                       day. A check with DBKL showed that the
                                                       development order for the project is still
                                                       valid but no work has been done on the
                                                       site for many years, leaving it as a blight
                                                       on the landscape of a fast-evolving city.

                                          A hundred metres away is the Vision
                                          City project started by RHB Capital
                                          when it was still owned by Tan Sri                         Grand Duta Hyatt Hotel Project
                                          Rashid Hussain. Also a victim of the
                                          1997 financial crisis, it has remained                     In 2007 it was sold to Quill-Capita, a
 by Kumar Tharmalingam                    unfinished for more than a decade, an                      joint venture between the Malaysian
                                          unsightly shell spurned by the Korean                      Quill organisation and Singapore
Why do parts of central Kuala Lumpur contractor who has vanished from the                            Capitaland, which paid a princely sum
still look distressed so many years after scene.                                                     of RM430 million, much to the relief of
the 1997 crisis?                                                                                     RHB Capital. The new owners are now
                                                                                                     trying to find the best solution to unlock
Currently, there is no mechanism to                                                                  its potential value. DBKL has indicated
track if any projects in Kuala Lumpur City                                                           that a new building plan was approved
Centre are half-finished or abandoned                        The city centre of Kuala                in 2010 and is valid till 2013.
for any number of reasons. The City Hall                      Lumpur is an exciting
of Kuala Lumpur (Dewan Bandaraya                           location to be in right now               The most famous hole in the ground
or DBKL) has cautioned that some of                                                                  is perhaps Plaza Rakyat in Jalan Pudu,
these projects cannot be considered
                                                           and much sought-after by
                                                                                                     which was a project begun before
abandoned as they might be in a new                         property developers who                  the financial crisis as a joint-venture
approval phase and their building plans                   wish to establish their brand              between DBKL and Plaza Rakyat Sdn.
may be still valid.                                        here while having regional                Bhd. Due to legal complications, DBKL
                                                                  project bases                      has been unable to terminate the joint-
Still, one cannot help noticing that some                                                            venture, so we can expect to see that
parts of the city centre in full view of                                                             hole in the ground for some time to
the Twin Towers even now have cladding                                                               come.
veiling them from sight after more than
                                                                                                     Both the Vision City and Grand Duta
                                                                                                     Hyatt projects are within a kilometre of
                                                                                                     two other unfortunate developments
                                                                                                     that have also floundered along the way.
                                                                                                     These are Berjaya Group’s Ritz Carlton
                                                                                                     project and Y&H Tower. I suppose one
                                                                                                     can’t blame the superstitious if they
                                                                                                     decide to label this stretch of Jalan
                                                                                                     Sultan Ismail as “suey” – a Cantonese
                                                                                                     term used to refer to something or
                                                                                                     someone that is cursed.

                                                                                                     The Berjaya Group’s Ritz Carlton project
                                                                                                     at the corner of Jalan Sultan Ismail
                                                                                                     and Jalan Ampang was launched with
                                                                                                     fanfare in 2005, yet six years down the
                                                                                                     road, only the substructure has been
                                                                                                     completed.

                                                                                                     (continued next page)
 Abandoned Plaza Rakyat in Jalan Pudu effected DBKL - Plaza Rakyat Sdn.Bhd joint-venture
CEO’S SPACE                                                                                                                         8


(from previous page)

Further down the road, across the site
from Concorde Hotel is the Y&H Tower
which was purchased by a tender
exercise from Danaharta. Y&H is the
third developer to purchase this site
as two other previous owners were
unable to bring the project to market
and went under. The site is a difficult
one as the only green lung in Kuala
Lumpur city centre – the hill called Bukit
Nanas -- is directly behind it. Under
current planning restrictions, this hill
slope would require major structural
ramifications.

Other buildings within this location are
the old, incomplete D&P office which
is now owned by the Wing Tai Group. Vision City project, along Jalan Sultan Ismail started by RHB Capital
Wing Tai has submitted fresh plans for
the project but these have still not been and developer and promoter of projects in the area that appear to be
approved. It may be 2012 before it gets Bumiputra interests in the capital, was suffering a silent death.
off the ground.                           it necessary to sell such a site without
                                          due consideration to other government- In conclusion, construction activity is
Another of Kuala Lumpur’s barren sites linked corporations that could have the lifeblood of any growing city and
that sticks out like a sore thumb as you purchased the site?                                   shows growth and vibrant economic
drive past is a prime parcel of land on                                                        activity. Moth-balled sites, especially
Jalan Sultan Ismail owned by UDA and The city centre of Kuala Lumpur is an those neglected for more than a decade,
approved for a high rise condo before exciting location to be in right now represent low economic activity, poor
UDA’s management changed hands.           and much sought-after by property planning and poor enforcement by the
                                          developers who wish to establish their planning authorities.
At the end of May 2011, Mutiara brand here while having regional project
Goodyear Development, a boutique bases. This site will certainly be more Perhaps it is time to put some thought
apartment developer from Subang valuable when Capitaland re-starts the into how we can get these sites geared
Jaya, purchased the site from UDA for Vision City project. It is hoped that this up for the next decade.
RM215.5 million. As the premier owner will spur the resurrection of the other
Figure 4: Selected Distressed Properties Within Kuala Lumpur City Centre
      -

                                Vision City’s integrated                                                      Wing Tai Group’s
                                 development project                                                      integrated development
                                                                   Duta Hyatt hotel
                                                                       project




                                       UDA Land project                                        Berjaya Group’s - Ritz-
                                                                                               Carlton hotel project




                                                YNH’s integrated
                                                 office project




                                                                   Plaza Rakyat’s integrated
                                                                     development project




      Source: MPI Research
IN THE NUTSHELL                                                                                                                                                                                                9




RESIDENTIAL                                   On 5 May 2011, BNM increased the
                                              overnight policy rate (OPR) by 25bp to
                                                                                                                               The current BLR of 6.6% is supportive
                                                                                                                               of growth in the residential real sector

SECTOR                                        3.0%, consequently increasing the Base
                                              Lending Rate (BLR) by 30bp to 6.6% to
                                                                                                                               but further rate increases might prove
                                                                                                                               otherwise.

CONTINUES                                     combat inflation.
                                                                                                                               The average Malaysian residential house

STRONG                                        The hike is unlikely to hamper growth in
                                              the residential property segment as it is
                                                                                                                               price has been increasing gradually with
                                                                                                                               low volatility, indicating that the rise is

GROWTH                                        still below the 1997/98 average of 8.0%
                                              to 10.0%. During the 1997/98 financial
                                                                                                                               due to demand and not to speculative
                                                                                                                               buying.

TREND                                         crisis the residential property segment
                                              took a hit and gradually recovered from
                                              2000 onwards as rates went back to an
Healthy demand for houses not                 average of 6.0% to 7.0%.                                                         (continued next page)
curbed by inflationary measures
                                              Figure 5: KL Composite Index, KL Property Index and House Price Index,
                                                        1992-2010
by S.Sulocana                                                                            The 1997/98      Y2K buble bust                                                     2008 / 2009
                                               Index                                        Asian        in 2001 & Sept 11                                                    Subprime                 Index
                                                                                        Financial Crisis terrorist attact                                                       crisis

Malaysia’s GDP for the first quarter          3,500                                                                                                                                                     250

of 2011 declined to 4.6% compared
with 4.8% in the previous quarter. The        3,000
                                                                                                                                                                                                        200
1Q2011 GDP rate is below consensus
estimates of 4.9%. The reported figure        2,500

indicates Malaysia will be going through                                                                                                                                                                150
a bumpy year ahead amidst rising              2,000

inflationary pressures and commodity
prices.                                       1,500
                                                                                                                                                                                                        100

Decelerating global economic growth           1,000

fuelled by the escalation of fiscal                                                                                                                                                                     50
conditions in advanced economies              500

and possible global supply disruptions
following the developments in Japan are       0                                                                                                                                                         0

expected to exacerbate the situation.
                                                          1992

                                                                  1993

                                                                         1994

                                                                                1995

                                                                                       1996

                                                                                              1997

                                                                                                     1998

                                                                                                            1999

                                                                                                                     2000

                                                                                                                            2001

                                                                                                                                     2002

                                                                                                                                            2003

                                                                                                                                                   2004

                                                                                                                                                          2005

                                                                                                                                                                 2006

                                                                                                                                                                          2007

                                                                                                                                                                                 2008

                                                                                                                                                                                         2009

                                                                                                                                                                                                2010
                                                        Legend:                                         KL Composite Index (LHS)

    The average Malaysian                                                                               KL Property Index (LHS)

  residential house price has                                                                           House Price Index (RHS)

   been increasing gradually                            Source: Bloomberg, NAPIC, MPI Research
 with low volatility, indicating
     that the rise is due to                  Figure 6: Average Malaysian Residential House Price, 2003-2010
      demand and not to
                                              RM’000
      speculative buying                       250



                                               200
Inflation continues to rise, reaching
3.2% in April 2011 and signalling a
possible rate increase by Bank Negara          150

Malaysia (BNM) in the second half of
2011. The rise in the inflation rate is due    100
to rising oil prices and subsidy cuts.

The recent subsidy cuts were in sugar             50

and diesel, resulting in prices increasing
from RM1.45 to RM2.30 per kg and from               0
RM1.45 to RM1.80 respectively. The
                                                           2003




                                                                            2004




                                                                                              2005




                                                                                                              2006




                                                                                                                                   2007




                                                                                                                                                   2008




                                                                                                                                                                   2009




                                                                                                                                                                                        2010




government has also announced that
all subsidies will be reviewed every six                Source: NAPIC
months.
IN THE NUTSHELL                                                                                                                                                                                                                                                       10


(from previous page)                        Figure 7: Malaysian GDP Growth Rate , 2001-2011f
                                            Growth (%)
                                               8                                                                                                                                                                                        7.2
                                               7                                                                  6.8
                                                                                                                                                                              6.5
                                                                                             5.8                                                          5.8                                                                                         6.0
                                               6                            5.4                                                     5.3
                                               5                                                                                                                                                   4.7
Rising residential property prices are
not broad-based and occur in specific          4
pockets in Kuala Lumpur City Centre            3
where branding has been prominent by
                                               2
either location or developer, for example
Desa ParkCity or SP Setia.                     1          0.5
                                                                                                                                                                                                                    -1.7
                                               0
The growth in residential properties is        -1
expected to be strong as Malaysia has
                                               -2
a large young population entering the




                                                                                                                                                                                                                                                      2011f
                                                          2001


                                                                             2002


                                                                                              2003


                                                                                                                  2004


                                                                                                                                        2005


                                                                                                                                                          2006


                                                                                                                                                                               2007


                                                                                                                                                                                                   2008


                                                                                                                                                                                                                      2009


                                                                                                                                                                                                                                        2010
workforce. They represent a growing            -3

group of prospective first time home                     Note: 2011f - estimated growth percentage by Economic Planning Unit (EPU) as at February 2011
buyers.                                                  Source: Economic Planning Unit (EPU)

                                            Figure 8: Base Lending Rate (BLR) and Overnight Policy Rate (OPR),
                                               (%)    January 2007 - May 2011
   The growth in residential                   7.5

    properties is expected to
  be strong as Malaysia has a                  6.0

  large young population and
   they represent a group of                   4.5

  prospective first time home
             buyers                            3.0



                                               1.5


Close to 60% of the population are below       0
the age of 30 and the 10-year population
                                                                   Apr-07




                                                                                                                  Apr-08




                                                                                                                                                                    Apr-09




                                                                                                                                                                                                                     Apr-10




                                                                                                                                                                                                                                                              Apr-11
                                                                                           Oct-07




                                                                                                                                            Oct-08




                                                                                                                                                                                             Oct-09




                                                                                                                                                                                                                                          Oct-10
                                                          Jan-07




                                                                                                      Jan-08




                                                                                                                                                      Jan-09




                                                                                                                                                                                                          Jan-10




                                                                                                                                                                                                                                                   Jan-11
                                                                               Jul-07




                                                                                                                               Jul-08




                                                                                                                                                                                 Jul-09




                                                                                                                                                                                                                               Jul-10
growth rate stands at 2.2%. Malaysian
has a high savings rate; household
debt-to-GDP of 76% is supported by                        Legend:                                      Base Lending Rate (BLR)                                                                              Overnight Policy Rate (OPR)
high household deposit-to-GDP of                          Source: Bank Negara Malaysia (BNM)
53%. A high saving rate on the back of
healthy demand provides ample room          Figure 9: Consumer Price Index (m-o-m % change) and Inflation Rate,
for growth in the residential property                Jan 2006 - March 2011
                                                (%)
segment.
                                                    10



                                                    8



                                                    6



                                                    4



                                                    2



                                                    0



                                                    -2
                                                                    May-06




                                                                                                         May-07




                                                                                                                                                 May-08




                                                                                                                                                                                          May-09




                                                                                                                                                                                                                              May-10




                                                                                                                                                                                                                                                              May-11
                                                                                  Sep-06




                                                                                                                      Sep-07




                                                                                                                                                               Sep-08




                                                                                                                                                                                                      Sep-09




                                                                                                                                                                                                                                         Sep-10
                                                          Jan-06




                                                                                             Jan-07




                                                                                                                                   Jan-08




                                                                                                                                                                             Jan-09




                                                                                                                                                                                                                   Jan-10




                                                                                                                                                                                                                                                   Jan-11




                                                    -4

                                                           Legend:                                      Consumer Price Index (m-o-m % change)                                                                                      Inflation Rate

                                                           Source: Reuters, Department of Statistics Malaysia
MPI Market Report – May 2011
MPI Market Report – May 2011

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MPI Market Report – May 2011

  • 1. FACILITAT ING & PROMO T I N G I N VE ST M E N T F O R M A L AY S I A N R E A L E S TAT E | www.malaysiapropertyinc.com THE RETAIL MARKET IN MALAYSIA Renewed International Interest in Malaysian Retail Centres Augurs Well For This Sector May 2011 issue 12 by Afiq Syarifuddin COVER STORY The resurgence of international interest The Retail Market In Malaysia in Malaysian malls can be attributed to growing foreign tourist receipts SPOTLIGHT amounted to RM56.5 billion, of which Mapping Malaysian Real Estate shopping accounted for almost 30% in 2010. POLICY Getting Past Irregular Regulations Currently, there are 300 retail centres in Malaysia offering a total of 114 CEO’S SPACE million sq ft of space and enjoying a Removing the Blights On Our healthy average occupancy of 80.2%. Landscape Of these, more than 40% consisting of IN A NUTSHELL 50.6 million sq ft of available space are Residential Sector Continues Strong located in the Greater Kuala Lumpur Growth Trend (GKL) area. Most of these are located Empire Shopping Gallery, Subang Jaya within the city centre, where they enjoy GRAPHICALLY SPEAKING an average occupancy rate of 84.2%. Average Price of Property in Selected States, 1Q2006-1Q2011 MGPA Asia Developments, a private Over the next two years, another 3.2 equity real estate investment advisory million sq ft of retail space is expected to company, purchased an integrated come onboard in GKL alone. While many tor of RCMC Sdn Bhd, mentioned that development comprising a hotel, office are predicting an oversupply situation one of the reasons for the interest in tower and retail mall in Kuala Lumpur’s for the retail sector with this influx of suburban malls in Malaysia is because city centre in 2007. new space, optimists point out that the the urban sprawl has generated government’s Economic Transformation residential and commercial precincts A year later, German fund manager SEB Programme (ETP) is expected to spur that are under-served by the retail Asset Management AG entered into a the economy. This will in turn, have a sector. Some developers that have joint-venture with Malaysian company positive impact on all sectors, including capitalised on the demand for a retail Puncakdana Group to develop the retail. component to serve a rapidly growing suburban Citta Mall in Ara Damansara catchment population have enjoyed in Petaling Jaya, a city that is a key Richard Chan, advisor of the Malaysian huge success with their malls. constituent of GKL. Association for Shopping and Highrise Complex Management (PPK) and direc- (continued next page) Pramerica Real Estate Investors (Asia) Pte Ltd also decided on the strategy of building a new suburban mall with the construction of SS Two Mall, also in Petaling Jaya. Last year, Li Ka Shing’s Cheung Kong (Holdings) Ltd purchased Aeon Bandaraya Melaka from a Malaysian company, IJM Land at USD 122 million. The conglomerate through its Singapore-based ARA Asset Management Ltd, which manages Asia Dragon Fund II with a fund size USD 1 billion, has also recently launched 1 Mont’Kiara Mall (1MK) worth RM333 million. SStwo Mall, Petaling Jaya
  • 2. COVER STORY 2 (from previous page) Figure 2: Selected Institutional Fund Stakeholders in Malaysian Retail Development One of the stars in the rapidly growing list of suburban malls is The Curve located on the fringe of Petaling Jaya. Institutional Total Fund Size Launch Projects / Acquisitions The mall attracts a steady stream of Funds (US$m) Date customers from the surrounding areas of Taman Tun Dr Ismail, Sri Damansara, Kota Damansara, Kepong, Tropicana TMW Asia Property Fund 113.3 2005 Seremban Parade, Ipoh Parade and other parts of PJ and KL that are & Klang Parade further afield. SEB Asian Property 93.3 2008 Citta Mall, Ara Damansara Other suburban malls that have also SICAV-FIS Fund been enjoying a good measure of success are Subang Parade, Empire Shopping ARA Asia Dragon Fund 122.0 2010 Aeon Bandaraya Melaka, Melaka Gallery and Sunway Pyramid, catering to the core catchments of Subang Jaya Asian Retail Mall Fund II 58.0 2010 SSTwo Mall, Petaling Jaya and Bandar Sunway. 100.0 2010 KOMTAR 1st Avenue, Penang Amcorp Mall, situated beside the Federal Highway, an arterial road that Source: MPI Research links Kuala Lumpur, Petaling Jaya, Shah compared with city centre malls in GKL to rent out more than 75 % of space Alam and Klang, is another suburban also provide a more affordable entry upon opening, with a minimum rent- mall that experienced a renaissance of level into the market. free period offered, there is a better sorts after the completion of the Light chance of sustainability for the mall. Rail Transit station within walking However, Chan said investors will have A prompt return to optimum rental distance of it. to use the following as yardsticks to rates thereafter is imperative to ensure evaluate the profitability of any mall, profitability. Chan added that the success of these suburban or otherwise: occupancy malls can be largely attributed to a rate, optimum income at market rates, Chan also mentioned that ageing, viable retail formula comprising good ageing, consumer traffic and lean which relates to the arrears in rent management, location, accessibility operational costs. owing to mall owners, is one of the (they are serviced by a network of key factors for a good shopping mall. highways), tenant mix and a critical Chan pointed out that high occupancy Ideally, there should not be a lapse of mass of customers with spending power. in a mall does not necessarily ensure more than a couple of months in rental profitability unless all tenants are paid by tenants to the mall owners as The success of these malls points to the paying rent at optimum rates. Some this will impact the overall income, and fact that suburban malls are a viable malls offer long rent-free periods to hence, the profitability. Tenancies that investment option for corporations ensure take-up of space, which in the lag three to five months behind are a looking to capitalise on Malaysia’s retail long-term leads to a dip in revenue sign that businesses are suffering and sector. Their lower acquisition costs collection. If the management is able could give an indication of the overall performance of the mall. Figure 1: Overview of Selected Malls in Greater Kuala Lumpur The mall’s operational costs should Property Value* Net Lettable Estimated Local Average also not exceed 30% of the optimum (US$m) Area (NLA) Catchment Rent rent that can be collected at 100% (sq.ft) Population (US$/sq.ft) occupancy, he added. City Centre Chan advocates that the consistency of the clientele’s visits and their spending KLCC 1,100.00 1,007,868 1,600,000 3.84 - 23.32 habits within the mall should be Mid Valley Megamall 640.00 1,700,000 5,200,000 3.16 - 13.67 researched as these visitors’s spending Pavillion 1,000.00 1,370,000 1,600,000 2.01 - 30.66 habits tend to reflect the tenant mix most suitable for the mall. Suburban In summary, Malaysians’ voracious The Curve 434.20 660,000 450,000 1.79 - 2.93 appetite for new retail, F&B and Subang Parade 347.00 499,581 500,000 0.60 - 18.87 entertainment experiences is expected SS2 Mall 180.00 470,000 430,000 - to contribute to the steady growth of Bangsar Shopping Centre 270.20 223,000 45,000 - the retail sector in 2011. For investors, it should not be a question of whether Source: MPI Research to invest or not, just which location to * Property value as reported in their latest Annual Report invest in.
  • 3. COVER STORY 3 A TALE OF TWO CENTRES across from the Curve. The theme park is linked via a pedestrian bridge at the First Floor to The Curve. When the 400-room Royale Bintang Damansara Hotel is completed by the end of 2011, it will house an indoor Ice- Skating Rink. The hotel will also be able to accommodate the high demand for tourist hotel rooms that the present hotel is unable to meet. This new hospitality element will also be a plus point in giving The Curve the edge over competition that is expected to come from new shopping centres that are expected to open in the vicinity in the near future. The Boustead Group as a whole has The Curve, Mutiara Damansara always taken a long term view as opposed to short term gains in all its The Curve With a net lettable area of 680,000 investments. The strategy for the sq ft, the Curve is sizeable enough Curve and e@Curve are no different. The Curve’s architecture which to house more than 10 mini-anchors The returns realised are in the form of incorporates both an indoor mall and (over 10,000 sq ft each in size) and rental revenue and fair value gains from an al fresco food street has earned it the another 250 leading fashion and food appreciation in the value of the Curve label of the first “Pedestrianised Mall” retailers. Together with e@Curve, the and e@Curve annually. Dato’ Ghazali in the country. entertainment themed shopping mall mentioned that the Group does not next door which has a lettable size of rule out any acquisitions or disposals Boustead group property division 220,000 sq ft, the combined strength of if there are opportunities available at director Dato’ Ghazali Mohd Ali 900,000 sq ft makes this a formidable the right price and terms acceptable to said with most successful retail shopping destination indeed. the Boustead Group as there have been projects, location is crucial in order to many interested suitors over the years. attract shoppers with high spending The Curve management strive to engage propensity. Boustead is the developer with retailers on a regular basis to ensure of The Curve, a retail mall located only the best retailers are retained in within 10 minutes of precincts that the Curve and e@Curve to ensure that hold some of the country’s highest the mall retains its pole position as a household incomes. The approach to vibrant and attractive lifestyle shopping Mutiara Damansara, where the Curve and dining destination. is located, is via five access points that lead off major highways such as the LDP, The traffic congestion created by Sprint Highway and North Klang Valley vehicles going into the mall during Expressway. the weekends is a happy problem for shopping mall owners as it means that Another attraction of The Curve is its shopper volume is high. Retailers will physical linkage to other niche retail also be happy as it means more business centres. Presently, there are two on- for them! While this is still an issue The grade crossings to the IKEA Home Curve has to contend with, Ghazali says Furnishing Store and IPC (formerly Ikano the Mass Rail Transit service which Power Centre), an underground link to is expected to be operational in five IKEA, an overhead pedestrian bridge years’ time, is expected to alleviate the to IPC and two overhead pedestrian problem. “The most successful property bridges to e@Curve. projects, location is crucial in Another factor expected to enhance order to attract the shoppers The Curve is also connected to Tesco The Curve’s attractiveness as an with high spending propensity” on-grade and to Curve NX via another entertainment and shopping overhead pedestrian bridge. Connection destination is the forthcoming opening Dato’ Ghazali Mohd Ali to the 28-storey Surian Tower office of the award-winning Indoor Childrens’ Director, Property Division, block is via e@Curve. These connections Role Playing Theme Park, “KidZania” in Boustead Group are critical in driving traffic to the Curve. November 2011 in the Curve NX. located
  • 4. COVER STORY 4 Suria KLCC, Kuala Lumpur City Centre Suria KLCC He added that understanding its 4% to5% due to on-going renovation customers well made it possible for the work. Construction of an additional Suria KLCC is ranked number four in centre to have the highest productivity 130,000 sq ft of retail space is expected terms of productivity in South East per square foot in the country, to enhance the mall’s appeal, especially Asia, says Suria KLCC Sdn Bhd chief generating sales of around RM2 billion when it is going to house the first executive officer Andrew Brien. What last year. Although competition has Armani Cafe, larger space for Cartier and many are not aware of, however, is that comes from the many neighbourhood a larger departmental store. Suria KLCC the company does not only manage malls mushrooming in the suburbs of is committed to bring in 25 new retailers the high-performance Suria KLCC but Kuala Lumpur, they still don’t have what into the mall. also Alamanda Putrajaya, the flagship Suria KLCC has. Due to this, almost two neighbourhood mall of Putrajaya, and dozen Number One stores are located in Mesra Mall, which is located in Kemasik, Suria KLCC. Terengganu. “We don’t have to be the biggest kid in Last year Suria KLCC , Alamanda town to be the best kid in town,” says Putrajaya and Mesra Mall generated Brien. To date, Suria KLCC has brought in 10.2%, 17.6% and 17.5% in specialty 40 new brands into Kuala Lumpur. sales growth respectively. Investors In terms of retail mix, Brien mentioned usually look at specialty sales growth that Suria KLCC is continuously to gauge the success of a mall. looking to plug the gaps that will ensure customer satisfaction and that The key to the making of a good shopping it usually takes three to five years mall starts with understanding the planning for tenants to come in. customers, Brien says. He mentions that the company put a lot more into He said that as a strategy to drive “Investors usually look at research compared with other shopping traffic to the upper floors, Suria KLCC specialty sales growth to malls to understand its customer base. positioned their F&B section and gauge how successful a mall” Extensive research shows that Suria renowned bookstore Kinokuniya on the KLCC’s customer base is predominantly uppermost floor. Andrew Brien female and that 80% of consumer Chief Executive Officer, traffic is local, while the remainder are Brien admitted that this year, Suria Suria KLCC foreigners. KLCC will only see moderate growth of
  • 5. SPOTLIGHT 5 MAPPING and south of Bukit Bintang, mainly the Kuala Lumpur International Financial into the market and it will correct by itself. I think the authorities should MALAYSIAN District (KLIFD), Warisan Merdeka and the RMAF Airbase Project in Sungai Besi; develop a mechanism to continuously monitor and try to curb this situation as REAL ESTATE • Three major MRT Stations are located in the southern Golden Triangle. They are BB-Pudu, Pavilion and the KLIFD empty buildings will portray a negative image to the investor. by S.Sulocana site; and MPI: To what extent do you think the • I foresee more parts of the Bukit Economic Transformation Programme Bintang area being converted for (ETP) will influence the Property development. Market? HCS: The Greater Kuala Lumpur Another upcoming area would be development is one of the most Cyberjaya. More and more developers important initiatives to drive the a scurrying to secure landbanks as economy because wealth is generated Cyberjaya is slowly turning into a self- in concentrated urban cities. Kuala sustaining suburban township similar Lumpur contributes eight times the to DesaPark City. GDP of any other geographic cluster in Malaysia. People are now more interested in Ho Chin Soon is the pioneer in producing buying homes in suburban areas closer The most exciting project in the Greater real estate-based maps in Malaysia. to their workplace and away from KL development is the high speed rail to He started producing maps 21 years the hustle and bustle of the city. An Singapore and the MRT System. These ago and now a Ho Chin Soon map is a attractive feature of Cyberjaya is that two projects will spur development must have for Malaysian companies, travel time to Kuala Lumpur is only 20 of the surrounding areas and increase investors and home buyers. minutes through the Maju Expressway. commercial and residential activities. Ho has produced maps of Kuala Lumpur, The authorities have changed the The designation of specific areas to Johor, Penang and Singapore and has plot ratio and allowed high density specific activities, for example, Financial written four books: Location, Timing & d e v e l o p m e n t , a t t ra c t i n g m o r e Hub (Kuala Lumpur International Branding, Iskandar Malaysia, Penang developers to build in this area. SP Setia, Financial District), Shopping Area (Jalan Island and Greater KL: The Rise of Bukit Mah Sing and Glomac are some of the Ampang to Jalan Bukit Bintang) and Bintang. MPI caught up with him to gain 12 or so developers that have started Central Business District (KL Sentral) some insight into the current and future residential and commercial projects are important to create focus and trends of the real estate market. there. rejuvenate these areas. MPI: What are the growth segments MPI: What is your take on the concerns MPI: How does Malaysia fare compared (Residential/ Commercial) for 2011? of rising residential property prices in to Singapore and other regional markets HCS: The residential sector will be quite the Klang Valley? in terms property market outlook? hot in 2011. Within the residential HCS: This is a global phenomenon and HCS: Malaysia is a safe haven with stable segment, landed property prices we are not the only country facing this. returns! Other markets in the region are are expected to rise and high-end The prices of properties will continue to highly volatile and exposed to the global condominium price growth will flatten rise and are unlikely to decline. economic situation. out, with prices ranging from RM500 per sq ft and above. Having said that, affordable homes are MPI: What are the characteristics that still available at KL Fringes away from should be incorporated to make the This year will see an oversupply scenario the city. Major parts of the Rubber Malaysian Property Market attractive happening in the office space segment Research Institute Sungai Buloh to foreign investors? but the situation will eventually development are designated for the There should be an end to flip -flop corrects by itself. The retail segment has development of medium-cost houses policies. For instance, the Real a fashion element attached to it. The catering to rising demand for affordable Property Gains Tax was removed in attraction for one shopping centre over homes and to somewhat stabilise 2007 and then re-introduced in 2009. the next will depend on the trends and property prices. The Government should guarantee brands it carries. that there will be no changes in such The government’s efforts to improve policies for say, 10 years, so that foreign MPI: What are the upcoming hotpots the transportation system in Greater KL investors will be comfortable and in Greater Kuala Lumpur? will encourage more people to live away confident about investing in Malaysia. HCS: The action is in the southern part of from the city as they will be able to travel All states should have consistent rules the Golden Triangle. In my latest book, within minutes to their workplace. and regulations. Currently, different Greater KL: The Rise of Bukit Bintang, I states have different regulations and have elaborated on the reasons for my MPI: How do you think industry this is creating unnecessary confusion assumption. The Bukit Bintang area will players could curb the looming office amongst foreigners and also locals. rise because: oversupply situation? • Major projects are located in the HCS: Industry players are already south portion of the Golden Triangle cautious about releasing more space
  • 6. POLICY 6 GETTING PAST Prior to that, in the period between January 2004 and January 2008, the The state of Johor, while adhering to the EPU guidline, has, for historical reasons, IRREGULAR MFIV was RM250,000, a comfortable figure for many foreign investors. chosen to levy a sum of RM10,000 on all foreign home buyers. REGULATIONS The increase came as a jolt to many prospective foreign investors looking to buy real estate in Malaysia. Some other states are giving approvals for foreign purchase under RM500,000 Foreign purchasers should not be on a case-to-case basis, which works in deterred by fluctuating rules from The really keen ones still forged ahead, favour of foreign investors, but also owning property in Malaysia however, willing to pay upwards of contributes to confusing them as to RM500,000 to own a property here, only what the actual regulations are. by Michael A. David to come up against different policies on the MFIV set in place by the various It appears from these cases that it is the Imagine, if you will, a young man setting State governments in the country. State governments that are calling the out to woo the woman of his dreams. He shots when it comes to land ownership promises her a happy and prosperous To date, 11 of the 14 Malaysian states by foreigners. Although the Federal life and dedicates himself to taking have observed the EPU regulation Government sets the policies on foreign care of her for the rest of her life if she by setting a MFIV of RM500,000. The property investment, particularly with will marry him. Convinced by his sweet latest to do so was Selangor, which regard to minimum purchase price for words and description of what could be, ammended the MFIV from RM 250,000 foreigners, the State governments have she accepts his proposal, expecting his to RM500,000 on 1 April 2011. the authority to overrule these policies family to welcome her with open arms. and put their own in place. Sarawak, however has chosen to stick Alas, before she can set foot in his home, with its MFIV of RM300,000, which was Having said that, these differing she is faced with pre-conditions put the value it put in place even when the regulations need not be a deterrent forward by his mother. She finds ways EPU, which comes under the purview of to foreigners looking to invest here to conform, thinking she will be given the Federal Government, had pegged it as they can turn to Malaysia Property the green light to move in. But then at RM250,000. Despite the EPU decision Incorporated to clarify the rules and her young man’s father comes up with to increase it to RM500,000, Sarawak regulations for purchase. MPI, which different conditions that put a spanner continues to maintain the MFIV at plays the role of matchmaker between in her plans. Fed up, she tells him to RM300,000. property purchasers and vendors, is get his house in order and sort out his also a one-stop information centre parents’ contradictory dictates if she is The state of Pahang, while largely for foreign investors needing more ever to wed him and move into his home. adhering to the MFIV of RM500,000 in information on the Malaysian real most areas, has opted to increase the estate scenario. If you haven’t quite got the point to amount for purchase of property in this story yet, it is a metaphor for three prime districts, namely Cameron It is hoped that consistency in foreign Malaysia’s efforts to woo foreigners into Highlands, Bentong and Kuantan, to property purchase guidelines is reached purchasing property here. The parents RM750,000. As most of the properties in at some point, but until then, investors in this story are a representation of the these areas are pegged below this value, should look beyond to the advantages Economic Planning Unit (the mother) it in effect, makes them inaccessible to of owning property in Malaysia. and the State government (the father). foreign property purchasers. The lack of a common guideline between the two parties on property purchase by Figure 3: Minimum Foreign Investment Values (MFIV) For Each State foreigners is causing no small measure of confusion in the minds of genuine State MFIV (RM) Levy (RM) investors who sincerely want to make Malaysia their home. Kuala Lumpur, Labuan, Malacca, Negeri Sembilan, Terengganu, 500,000 Not applicable Previously, foreigners intending to Perlis, Kedah, Penang, Perak, buy property in Malaysia needed the and Selangor approval of the Foreign Investment Committee (FIC). This prerequisite was Johor 500,000 10,000 removed in January 2008 to facilitate foreign investment in Malaysian real Pahang 500,000 Not applicable esate. This has to some extent made (Cameron Highlands, Bentong, Kuantan) 750,000 Not applicable it easier for foreigners to purchase property here. Sarawak 300,000 Not applicable However, the increase in the minimum Kelantan Not allowed to purchase foreign investment value (MFIV) by 100% to RM500,000 by the Economic Sabah Not applicable Planning Unit (EPU), also in January 2008, succeeded in countering the benefits brought about by the removal Source: EPU, State Government of the need for FIC approval.
  • 7. CEO’S SPACE 7 REMOVING 10 years, while in other parts of the city, large holes appear to be permanently THE BLIGHTS etched in the ground. ON OUR The most prominent of these is the old site for the Grand Duta Hyatt at the LANDSCAPE corner of Jalan Ampang and Jalan Sultan Ismail. This eyesore has been around for more than a decade since it was moth- How can we addressed the issue of balled after the 1997 financial crisis. distressed properties in the heart of Visitors coming into the city have to Kuala Lumpur? pass this unfinished structure every day. A check with DBKL showed that the development order for the project is still valid but no work has been done on the site for many years, leaving it as a blight on the landscape of a fast-evolving city. A hundred metres away is the Vision City project started by RHB Capital when it was still owned by Tan Sri Grand Duta Hyatt Hotel Project Rashid Hussain. Also a victim of the 1997 financial crisis, it has remained In 2007 it was sold to Quill-Capita, a by Kumar Tharmalingam unfinished for more than a decade, an joint venture between the Malaysian unsightly shell spurned by the Korean Quill organisation and Singapore Why do parts of central Kuala Lumpur contractor who has vanished from the Capitaland, which paid a princely sum still look distressed so many years after scene. of RM430 million, much to the relief of the 1997 crisis? RHB Capital. The new owners are now trying to find the best solution to unlock Currently, there is no mechanism to its potential value. DBKL has indicated track if any projects in Kuala Lumpur City that a new building plan was approved Centre are half-finished or abandoned The city centre of Kuala in 2010 and is valid till 2013. for any number of reasons. The City Hall Lumpur is an exciting of Kuala Lumpur (Dewan Bandaraya location to be in right now The most famous hole in the ground or DBKL) has cautioned that some of is perhaps Plaza Rakyat in Jalan Pudu, these projects cannot be considered and much sought-after by which was a project begun before abandoned as they might be in a new property developers who the financial crisis as a joint-venture approval phase and their building plans wish to establish their brand between DBKL and Plaza Rakyat Sdn. may be still valid. here while having regional Bhd. Due to legal complications, DBKL project bases has been unable to terminate the joint- Still, one cannot help noticing that some venture, so we can expect to see that parts of the city centre in full view of hole in the ground for some time to the Twin Towers even now have cladding come. veiling them from sight after more than Both the Vision City and Grand Duta Hyatt projects are within a kilometre of two other unfortunate developments that have also floundered along the way. These are Berjaya Group’s Ritz Carlton project and Y&H Tower. I suppose one can’t blame the superstitious if they decide to label this stretch of Jalan Sultan Ismail as “suey” – a Cantonese term used to refer to something or someone that is cursed. The Berjaya Group’s Ritz Carlton project at the corner of Jalan Sultan Ismail and Jalan Ampang was launched with fanfare in 2005, yet six years down the road, only the substructure has been completed. (continued next page) Abandoned Plaza Rakyat in Jalan Pudu effected DBKL - Plaza Rakyat Sdn.Bhd joint-venture
  • 8. CEO’S SPACE 8 (from previous page) Further down the road, across the site from Concorde Hotel is the Y&H Tower which was purchased by a tender exercise from Danaharta. Y&H is the third developer to purchase this site as two other previous owners were unable to bring the project to market and went under. The site is a difficult one as the only green lung in Kuala Lumpur city centre – the hill called Bukit Nanas -- is directly behind it. Under current planning restrictions, this hill slope would require major structural ramifications. Other buildings within this location are the old, incomplete D&P office which is now owned by the Wing Tai Group. Vision City project, along Jalan Sultan Ismail started by RHB Capital Wing Tai has submitted fresh plans for the project but these have still not been and developer and promoter of projects in the area that appear to be approved. It may be 2012 before it gets Bumiputra interests in the capital, was suffering a silent death. off the ground. it necessary to sell such a site without due consideration to other government- In conclusion, construction activity is Another of Kuala Lumpur’s barren sites linked corporations that could have the lifeblood of any growing city and that sticks out like a sore thumb as you purchased the site? shows growth and vibrant economic drive past is a prime parcel of land on activity. Moth-balled sites, especially Jalan Sultan Ismail owned by UDA and The city centre of Kuala Lumpur is an those neglected for more than a decade, approved for a high rise condo before exciting location to be in right now represent low economic activity, poor UDA’s management changed hands. and much sought-after by property planning and poor enforcement by the developers who wish to establish their planning authorities. At the end of May 2011, Mutiara brand here while having regional project Goodyear Development, a boutique bases. This site will certainly be more Perhaps it is time to put some thought apartment developer from Subang valuable when Capitaland re-starts the into how we can get these sites geared Jaya, purchased the site from UDA for Vision City project. It is hoped that this up for the next decade. RM215.5 million. As the premier owner will spur the resurrection of the other Figure 4: Selected Distressed Properties Within Kuala Lumpur City Centre - Vision City’s integrated Wing Tai Group’s development project integrated development Duta Hyatt hotel project UDA Land project Berjaya Group’s - Ritz- Carlton hotel project YNH’s integrated office project Plaza Rakyat’s integrated development project Source: MPI Research
  • 9. IN THE NUTSHELL 9 RESIDENTIAL On 5 May 2011, BNM increased the overnight policy rate (OPR) by 25bp to The current BLR of 6.6% is supportive of growth in the residential real sector SECTOR 3.0%, consequently increasing the Base Lending Rate (BLR) by 30bp to 6.6% to but further rate increases might prove otherwise. CONTINUES combat inflation. The average Malaysian residential house STRONG The hike is unlikely to hamper growth in the residential property segment as it is price has been increasing gradually with low volatility, indicating that the rise is GROWTH still below the 1997/98 average of 8.0% to 10.0%. During the 1997/98 financial due to demand and not to speculative buying. TREND crisis the residential property segment took a hit and gradually recovered from 2000 onwards as rates went back to an Healthy demand for houses not average of 6.0% to 7.0%. (continued next page) curbed by inflationary measures Figure 5: KL Composite Index, KL Property Index and House Price Index, 1992-2010 by S.Sulocana The 1997/98 Y2K buble bust 2008 / 2009 Index Asian in 2001 & Sept 11 Subprime Index Financial Crisis terrorist attact crisis Malaysia’s GDP for the first quarter 3,500 250 of 2011 declined to 4.6% compared with 4.8% in the previous quarter. The 3,000 200 1Q2011 GDP rate is below consensus estimates of 4.9%. The reported figure 2,500 indicates Malaysia will be going through 150 a bumpy year ahead amidst rising 2,000 inflationary pressures and commodity prices. 1,500 100 Decelerating global economic growth 1,000 fuelled by the escalation of fiscal 50 conditions in advanced economies 500 and possible global supply disruptions following the developments in Japan are 0 0 expected to exacerbate the situation. 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 Legend: KL Composite Index (LHS) The average Malaysian KL Property Index (LHS) residential house price has House Price Index (RHS) been increasing gradually Source: Bloomberg, NAPIC, MPI Research with low volatility, indicating that the rise is due to Figure 6: Average Malaysian Residential House Price, 2003-2010 demand and not to RM’000 speculative buying 250 200 Inflation continues to rise, reaching 3.2% in April 2011 and signalling a possible rate increase by Bank Negara 150 Malaysia (BNM) in the second half of 2011. The rise in the inflation rate is due 100 to rising oil prices and subsidy cuts. The recent subsidy cuts were in sugar 50 and diesel, resulting in prices increasing from RM1.45 to RM2.30 per kg and from 0 RM1.45 to RM1.80 respectively. The 2003 2004 2005 2006 2007 2008 2009 2010 government has also announced that all subsidies will be reviewed every six Source: NAPIC months.
  • 10. IN THE NUTSHELL 10 (from previous page) Figure 7: Malaysian GDP Growth Rate , 2001-2011f Growth (%) 8 7.2 7 6.8 6.5 5.8 5.8 6.0 6 5.4 5.3 5 4.7 Rising residential property prices are not broad-based and occur in specific 4 pockets in Kuala Lumpur City Centre 3 where branding has been prominent by 2 either location or developer, for example Desa ParkCity or SP Setia. 1 0.5 -1.7 0 The growth in residential properties is -1 expected to be strong as Malaysia has -2 a large young population entering the 2011f 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 workforce. They represent a growing -3 group of prospective first time home Note: 2011f - estimated growth percentage by Economic Planning Unit (EPU) as at February 2011 buyers. Source: Economic Planning Unit (EPU) Figure 8: Base Lending Rate (BLR) and Overnight Policy Rate (OPR), (%) January 2007 - May 2011 The growth in residential 7.5 properties is expected to be strong as Malaysia has a 6.0 large young population and they represent a group of 4.5 prospective first time home buyers 3.0 1.5 Close to 60% of the population are below 0 the age of 30 and the 10-year population Apr-07 Apr-08 Apr-09 Apr-10 Apr-11 Oct-07 Oct-08 Oct-09 Oct-10 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11 Jul-07 Jul-08 Jul-09 Jul-10 growth rate stands at 2.2%. Malaysian has a high savings rate; household debt-to-GDP of 76% is supported by Legend: Base Lending Rate (BLR) Overnight Policy Rate (OPR) high household deposit-to-GDP of Source: Bank Negara Malaysia (BNM) 53%. A high saving rate on the back of healthy demand provides ample room Figure 9: Consumer Price Index (m-o-m % change) and Inflation Rate, for growth in the residential property Jan 2006 - March 2011 (%) segment. 10 8 6 4 2 0 -2 May-06 May-07 May-08 May-09 May-10 May-11 Sep-06 Sep-07 Sep-08 Sep-09 Sep-10 Jan-06 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11 -4 Legend: Consumer Price Index (m-o-m % change) Inflation Rate Source: Reuters, Department of Statistics Malaysia