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1Corporate venture capital |
Enterprise
growth during
turbulent times
Corporate venture capital (CVC);
a critical growth driver for CEOs
and CFOs
The current COVID-19 crisis is driving the world
toward global financial turmoil — forcing CEOs and
CFOs to urgently address the immediate financial
challenges resulting from this pandemic.
However, forward-looking CEOs and CFOs should
use this opportunity to make critical investments
through corporate venture capital to set up their
companies for long-term success and secure their
company’s future.
Table of contents
3 Preface
4 The rise, fall and rebirth of corporate
venture capital
7 Need for corporate venture capital in
tumultuous times
10 Corporate venture capital drives
enterprise transformation and growth
2 | Corporate venture capital
Chirag Patel
Principal, Ernst & Young LLP
EY Foundry
https://www.linkedin.com/in/chirag-patel-33425/
Iliya Rybchin
Senior Advisor
EY Foundry
https://www.linkedin.com/in/iliya/
Authors
The world is on the precipice of a potential crisis whose magnitude and ferocity are difficult to fully
comprehend. The black swan event unleashed by COVID-19 has profoundly impacted every nation, every
community and every industry. Cities and countries are on lockdown, supply chains have ground to a halt,
medical infrastructures are at breaking points and consumer sentiment is at an unimaginable low. Pundits
and experts suggest that the world is hurtling toward a global crisis.
However, despite the tragic health implications for so many and the troubling economic conditions, there is
hope at the end of the tunnel.
There are plenty of indications that suggest that on the heels of this unprecedented economic turmoil,
the world may experience an equally unprecedented period of growth. Prior to COVID-19, US economic
indicators such as 3.7% unemployment1
and robust corporate earnings growth2
were extremely positive. A
strong recovery is highly likely with the US continuing to drive the global economy. A confluence of forces
and trends is poised to further fuel the recovery.
Despite health concerns presented by COVID-19, most baby boomers will come out of this epidemic
unscathed. They represent one of the largest generations in the world and certainly the wealthiest generation
in history. They are approaching retirement and plan to spend their hard-earned savings. When they
eventually pass away, they will trigger the largest generational wealth transfer in history — with the primary
beneficiaries of the wealth transfer being the millennial generation. At the same time, the millennials will be
approaching the peaks of their careers and taking leadership roles in business and government.
Many young startups, as well as leading technology, health care and energy companies, will return to doing
what they do best — developing disruptive technologies that will continue to produce new business models,
new ways of working, new health care solutions and all the other innovations that drove much of our
economy before COVID-19. Venture capital firms sitting on record piles of cash will continue to invest during
and after the downturn. Their investments will produce exciting new companies that will drive the next wave
of growth across all industries around the globe.
Of course, some businesses may not survive the crisis, but the ones that do will be leaner and more digitally
transformed. These “winning” businesses will have exposure to new business models, develop relationships
with new types of customers, employ the world’s best talent and effectively exploit disruptive technologies.
Their outcome will not be determined by the cost cutting and belt tightening made during the financial crisis
but by the bold investments that put them on a path to come out of the crisis stronger than they went into it.
One of the most effective ways for companies to strategically deploy capital to drive future growth and
financial returns is through corporate venture capital (CVC). CVC investing should be a critical growth driver
in every CEO’s and CFO’s toolbox — along with M&A, market expansion and new service/product development.
In tumultuous times, when CVC programs are often among the first victims of cost-cutting measures, they
are in fact more important than ever.
Preface
3Corporate venture capital |
4 | Corporate venture capital
The rise, fall and rebirth of corporate venture capital
To understand the role of CVC investing in the future, we must first learn from the past
Corporate venture capital is not new. In fact, the emergence of
CVC mirrors the birth of traditional venture capital. The 1960s
and 1970s saw the formation of leading venture firms like Kleiner
Perkins and Sequoia. The same period also saw many leading
American corporations starting to make minority investments in
fledgling new businesses. Companies like Boeing, Exxon, DuPont,
3M and GE all put millions of dollars into young startups.
However, some might rightly argue that corporations were
investing in early stage companies long before venture capital
firms even existed. In 1917, General Motors (GM) was just
a scrappy young startup. Like many startups, it was struggling
to grow, became over-leveraged and needed capital. John J.
Raskob, the CFO of DuPont, engineered a capital infusion into
GM that resulted in DuPont eventually owning 43% of the
automobile manufacturer.
The DuPont investment represents the archetype CVC deal — an
established company in one industry making an investment into
a young and growing company in an adjacent industry. By all
indications, it appears that Raskob’s rationale for doing the deal was
not dissimilar to the rationale behind many of today’s successful
CVC investments. Successful CVC investments require carefully
balancing long-term strategic goals with financial returns.
For DuPont, the strategic goal was to grow America’s fledgling
automotive industry — an industry that relied heavily on DuPont
products (Fabrikoid, Pyralin, paint and varnish3
) to manufacture its
cars. The eruption of WWI drove tremendous demand for vehicles,
and the post-war years were a boom for the US auto industry.
DuPont’s investment generated incremental revenue from sales of
products to GM for decades to come and simultaneously offered
DuPont a meaningful equity stake in a company that went on to
become the largest auto manufacturer in the world (by most
metrics including revenue and market capitalization).
Great investment opportunities don’t
come from luck and serendipity but
from a methodical and rigorous
process.
Inadequate processes and
oversight
Exhibit: Keys to successful corporate venture capital
Common pitfalls and sources of CVC failure, learned over the last 100+ years of corporate venturing
Source: Highnote Foundry
CVC is not a vehicle to reward top
performers with a high-profile role;
CVC requires hiring experienced and
credible investors.
Insufficient skills, experience
and credibility
Companies cannot “dip their toes”
into CVC but must set up the function
with the capital, resources and
support needed to succeed.
Short-term time horizon
Corporations typically have low risk
profiles and struggle to tolerate the
high risk and high failure rates of CVC
investments.
Misaligned risk profile
CVC investments cannot be side
projects for operating executives but
must tie directly into the BOD’s/CEO’s
long-term strategy and vision.
Lack of strategic integration
A CVC team must have well-
documented objectives that clearly
define how they will meet strategic
goals and deliver financial returns.
Lack of well-defined
objectives
Corporations operating on quarterly
or annual horizons must align goals
and expectations with 8–10-year CVC
investment time horizons.
Insufficient resources and
infrastructure
While CVC teams must operate
independently, they need to be
closely integrated into every area of
the core operating business.
Limited integration into
core business
5Corporate venture capital |
While DuPont took a short-term view and invested for strategic
reasons, the long-term financial returns of the investment
ultimately exceeded anything Raskob could have imagined.
Over the 100+ years since DuPont made its investment in GM,
countless large companies have explored corporate venture capital
investing in the hopes of replicating DuPont’s success. Through
various booms and busts, CVC investing has seen peaks and
valleys. During the early 2000s, many “old economy” companies
jumped into venture investing due to a bad case of FOMO (fear of
missing out). These companies observed Silicon Valley venture
capitalists generating extraordinary returns from young internet
companies, and the dot-com bubble became a venturing gold rush.
Unfortunately, as with all gold rushes, those who came late, lacked
experience/skills and didn’t have a well-thought-out plan were the
ones who lost money.
Corporate investors learned the hard way that successful venture
investing requires much more than just the willingness or ability
to write a check to a hot startup. Corporate leaders learned that
venture investing is not a passive investment that can be left in the
hands of the company’s strategists, lawyers and/or accountants
who are eager to “play VC.” Venturing — irrespective of whether
an investment is a VC or CVC — is a hands-on activity that requires
rolling up sleeves and getting deeply involved in every aspect of
building and scaling a high-growth early stage startup.
In the hands of inexperienced executives, many of the world’s
greatest companies lost a combined $10b4
chasing dot-com
startups, and these companies pulled out of CVC just as quickly as
they jumped in.
The early 2000s were actually a formative era for CVC. The
dot-com crash separated the winners from the losers and helped
elucidate the critical characteristics of successful CVC investing. The
painful lessons learned in the early 2000s helped educate the next
wave of CVC. Twenty years later, these lessons still inform the key
components of a successful CVC model.
But of course, in the decade following the dot-com crash,
corporations were skittish about venture investing. Companies
that continued to invest were doing so at a reduced frequency and
smaller check size. Many corporations were aware of the reputation
they had in the venture capital community — venture capitalists
loved to publicly call out corporate investors as “dumb money.”
The consensus was that most corporations were merely “playing
VC” and chasing deals that real investors would never consider. For
the few corporate venture investors who did identify good deals,
venture capitalists would often lock them out of the deals or simply
refuse to participate in any deals that included a corporate investor.
While many corporations sat on the sidelines, innovation did not
stop. The wave of successful (and not so successful) dot-coms
created a large population of experienced entrepreneurs who
had valuable startup experience and no interest in returning to
corporate jobs. These entrepreneurs propelled a new wave of
startups that venture capital firms were happy to fund.
Out of the ashes of the dot-com explosion came a steady increase
in entrepreneurship and venture investing — which started to pull
many corporations off of the sideline and back into the venture
investing game. The 2008 recession created a small dip in corporate
venturing activity, but the explosive growth of mobile, AI, VR,
big data, cloud computing, SaaS solutions and other innovations
continued to fuel investment activity through the recession. In the
decade following the 2008 recession, CVC participation grew at a
frenetic pace from 423 CVC deals worth $5.1b in 2009 to 3,234
CVC deals worth $57b in 2019.5
The most recent wave of CVC growth was not driven by the FOMO
that propelled corporations during the dot-com bubble. Instead,
corporations started to recognize the strategic and financial impact
of being an active participant in early stage startups. The days of
CVC investments being speculative side projects have mostly come
to an end. CVC investing has evolved into an essential component
in the agendas of many CEOs and CFOs. CVC investments started
to take their place alongside M&A, new market expansion, digital
transformation and new product/service development as critical
enterprise growth drivers.
Unfortunately, the exogenous shock to the economy brought on by
the COVID-19 crisis is expected to put a damper on CVC activity.
However, we strongly believe that now more than ever, maintaining
(or even expanding) CVC activities not only could be critical to
surviving the crisis but could also offer companies an advantage
that could help them leapfrog their competitors as global economics
return to stability.
6 | Corporate venture capital
Exhibit: CVC growth
Annual global disclosed CVC deals and funding (2000–2019)
Source: EY Foundry Analysis, CB Insights, PitchBook
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019
Investments ($B) $16.8 $7.8 $3.5 $2.7 $4.2 $3.9 $6.2 $6.8 $5.8 $5.1 $6.0 $8.6 $8.4 $10.6 $18.4 $31.3 $29.1 $36.1 $53.0 $57.0
Deals 543 302 200 201 271 282 368 404 400 423 526 721 765 1029 1390 1581 1705 2068 2740 3234
0
500
1000
1500
2000
2500
3000
3500
$0
$10
$20
$30
$40
$50
$60 3,500
3,000
2,500
2,000
1,500
1,000
500
0
($b)
1,029 1,390 1,581 1,705 2,068 2,740 3,234
7Corporate venture capital |
Need for corporate venture capital in tumultuous times
When the going gets tough, the tough get on with investing
When businesses and economies hit a bump in the road, the natural
instinct is to take defensive measures. But the COVID-19 pandemic
will create much more than a bump. All businesses will be forced
to expertly traverse a treacherous mountain filled with numerous
unforeseen existential dangers.
Since the days of the Great Depression, businesses have relied on
variations of the same sets of tools to navigate through treacherous
times: securing cheap debt, share buybacks, cheap M&A, exiting
underperforming businesses and, of course, cost cutting.
A slew of recently published articles, white papers and commentary
from journalists, academics, industry analysts, researchers and
consultants reveal an abundance of defensive advice. The advice
covers a wide assortment of topics like optimizing short-term cash
flow, reducing OpEx, restructuring vendor deals, optimizing pricing
and reconfiguring supply chains. While some recommendations
may be better than others, none of the recommendations are
inherently incorrect. However, most of the currently available
advice is incomplete or, at the very least, extremely shortsighted for
companies that may be in an opportunistic position.
Taking steps to secure near-term revenue, reducing costs, managing
cash flow and maintaining liquidity are of course important actions
for all companies. However, now is not the time to be exclusively
defensive, but instead, it’s the time to act strategically and seize the
opportunity to secure the company’s long-term future.
An often cited study of the previous three recessions showed that
companies that aggressively cut costs during recessions didn’t
flourish in the long run. In fact, they had the lowest probability
(21%) of pulling ahead of the competition when markets recovered.
The study showed that companies that balanced fiscal tightening
with investing for growth were most likely to outperform their
competitors after the recession.6
History has shown that incumbent companies that emerged
from recessions stronger than they were before the economy
went downhill, all shared one key characteristic: unlike their less
forward-looking competitors, these companies were committed to
maintaining (or increasing) investments during the tumultuous time.
Going into this recession, most companies are sitting on top of
healthy balance sheets. The tremendous economic growth most
industries experienced prior to the COVID-19 crisis led to an
abundance of cash. In the US alone, public companies are sitting on
$1.5t in balance sheet cash7
with $121b in committed CVC yet to
be deployed. Additionally, with central banks cutting interest rates,
borrowing costs have tumbled to unprecedented lows — offering
treasurers and CFOs access to capital at discounted levels.
Data has shown that corporates who have been the most active CVC
investors have outperformed their peers and the overall market in
both the short term and the long term.
Exhibit: CVC impact
Companies most active in CVC investing outperform their peers in the short term and the long term.
Source: EY Foundry Analysis, Touchdown Ventures, Google Finance
0%
2%
4%
6%
8%
10%
12%
14%
16%
18%
10 Most Active CVCs Dow Jones Industrial Average
2009-2019
0%
2%
4%
6%
8%
10%
12%
14%
16%
Mean Median Mean Median Mean Median
2016 2017 2018
CVC Index (100 most active CVCs) Market Index (NYSE & NASDAQ)
Short term:
Top 100 CVC investors vs. market indices (annual growth)
Long term:
Top 10 CVC investors vs. Dow Jones Industrial Average (10 year CAGR)
CVC Index (100 most active CVC investors) Market Index (NYSE and NASDAQ) 10 most active CVC investors Dow Jones Industrial Average
While many leading technology companies have
run very successful CVC teams, companies
across all industries, including financial services,
CPG, media and health care, have seen the
strategic and financial benefits of an effectively
structured and well-managed CVC program.
A downturn in the economy is an opportunity
to manage the company’s balance sheet as a
strategic tool by methodically balancing cash,
debt, working capital and capex to create “fuel”
that can ignite and power a company’s engines
for decades to come.
Economic downturns offer forward-thinking
companies unique opportunities to invest in
the future. Many of these opportunities present
themselves only during economic downturns,
and missing out may mean not only forgoing
tremendous upside potential but also ignoring a
potential future existential threat.
Economic downturns have also been great
opportunities for companies to invest in
themselves. A number of incumbent companies
used the 2007/2008 recession to set themselves
up for explosive growth. Companies like Adobe,
Apple, Netflix and others, invested in making
transformations of their business models, which
dramatically improved their industry positions,
pushed them into new industries and increased
total market share. Enterprise transformation
begins with investing in internal initiatives but is
more likely to be successful when combined with
the strategic and financial benefits of corporate
venture capital.
8 | Corporate venture capital
The upcoming economic crisis is setting the table
for two converging forces to produce an attractive
environment for corporate venture investing.
Increase in entrepreneurship
and startup creation
Economic downturns have historically resulted in
entrepreneurial explosions with many of the most
successful companies across a wide variety of
industries being born during down cycles.
The 2007/2008 recession saw the birth of countless
startups that became multibillion-dollar global
leaders in their respective industry segments. These
companies introduced disruptive technologies and
business models. As a result, many of these startups
took significant market share away from complacent
incumbent companies that chose to “batten down
the hatches” during the recession.
The unfortunate reality of the upcoming recession
is that many highly skilled, highly experienced and
highly technical individuals will find themselves out
of work. With costs to launch a startup already at
record lows and government stimulus programs
supporting new business formation, many of these
individuals will likely turn to entrepreneurship.
If history is any indication, over the next two or
three years, multiple “future unicorn” startups will
be founded. These startups will not be just valuable
enterprises, but they will threaten and disrupt
the very corporations that are currently focusing
exclusively on cost management.
Increase in access
to investment opportunities
Venture capital firms are generally immune to recessions
because their funds operate on 8–10-year horizons. VC firms
enjoy management fees, which fund their operations during
the fund’s life. VC firms will not stop investing during the
recession, and because many have raised historically large
funds, they will be under enormous pressure to continue
aggressively deploying their capital. 
Despite the toll COVID-19 has already taken on the stock
market, corporate earnings and employment, VC firms are
continuing to raise massive funds. Just as the world was going
into lock-down, General Catalyst announced the closing of
$2.3b in commitments across three funds, including $600m
dedicated to early stage ventures and $1b dedicated to
growth stage ventures ($10m+ in revenue).8
VC firms sitting on large funds will not be able to generate
sufficient returns from small investments, so they will be
forced to continue looking for large deals that have the
potential to deliver the IRRs their limited partners demand.
The economic downturn will suppress the explosive valuations
we have been seeing recently and megadeals with overfunded
and oversubscribed rounds are coming to an end. As a result,
many attractive startups will not be sufficiently lucrative for
traditional VC firms to pursue — no matter how compelling the
technology or business model might be.
With depressed valuations and declining interest in smaller
deals from VC firms, it will be a buyer’s market for corporate
investors willing to put their capital to work. Deals that might
have previously attracted VC firms and locked out many
corporate investors will now become available to corporates.
Additionally, during tough economic times, early stage
companies will seek to accelerate the time to revenue, making
the strategic benefits of a corporate investor’s access to
customers, marketing and distribution critical.
1
2
9Corporate venture capital |
10 | Corporate venture capital
Corporate venture capital drives
enterprise transformation and growth
Improving what’s inside the company should begin with looking outside the company
Long before the first patient ever contracted COVID-19, nearly all of
the world’s leading companies were already embarked on enterprise
transformation journeys. Some companies were just starting their
journeys while others were well on their way, having spent many
years and millions of dollars transforming all aspects of their
operations. The pace of innovation over the last decade has been
unrelenting, and large companies needed to radically transform just
to keep up.
No company is immune to disruption. Dramatic changes to business
models are forcing companies across all industries to reinvent
themselves to remain competitive and unlock opportunities for
future growth.
Corporate venture capital complements existing transformation
initiatives by opening the enterprise to embrace and absorb the
innovation taking place outside the company.
Exhibit: Business model disruption
Companies across multiple industries are forced to adapt, evolve and transform.
Source: Highnote Foundry
Digital delivery models and unbundling
of content providing consumers with
more choice, improved experiences and
better value
Health care legislation and technology
innovation driving new business models
for providers and payers while shifting
to patient-centric care
Digital technologies democratizing
access for consumers and lowering
costs/fees through disintermediation of
third parties
Evolving and improving the core business is an essential first step to addressing disruption, but
pursuing growth through corporate venturing is critical to long-term viability and prosperity.
Media and entertainmentHealth care Financial services
Edge computing
Gig economy
Virtual reality
Cryptocurrencies
Blockchain
New legislation
Ubiquitous access
Tech disruption
Artificial intelligence
Robotic process automation
Voice interfaces
Smart contracts
Augmented reality
Quantum computing
Drones
Deep fakes
Web 3.0
Big data
Machine learning
Internet of things
Changes in consumer behavior and
expectations require redesigning
customer touch points and reimagining
omni-channel strategies
Consumer
11Corporate venture capital |
Exhibit: Corporate venture capital advantages
Effective CVC programs deliver tremendous long-term value to enterprises.
Source: Highnote Foundry
It’s reasonable to argue that in today’s rapidly transforming and
uncertain environment, not participating in CVC programs carries
far greater long-term risk to an enterprise than participating in CVC.
A carefully implemented and well-managed CVC program offers
incumbent companies five critical advantages in navigating
their transformation journeys and ultimately leapfrogging their
competitors.
All enterprises differ from each other, and the value they place on
the advantages of CVC investing will affect how they set up and
operate their CVC programs.
Strategic
advantage
Position enterprise to be proactive and offensivein
extracting value from innovation
• Extend innovation capability (enhanced R&D)
• Transform internal operations and culture
• Market credibility, PR and thought leadership
Financial
advantage
Positivereturn on investedcapital from equity in risk-
adjusted portfolio of high-growth ventures
• Exit to IPO or M&A
• Dividends and revenue share
• Use balance sheet instead of OpEx for R&D
Commercial
advantage
Leverageto drive revenue and reduce costs in
partnerships and business development deals
• Access to new markets, channels and customers
• Licensing, distribution and reseller partnerships
• Co-marketing arrangements
Information
advantage
Early access to insights about future trends, disruptive
technologies and changes in customer behavior
• Early access to strategic technologies and IP
• Insight into competitive activity
• Identification of “white space opportunities”
M&A
advantage
Access to pipeline of potential acquisition targets with
due diligence advantage for portfolio companies
• Superior deal flow for M&A
• Deeper insight into target company operations
• Enhanced synergies and easier integration
12 | Corporate venture capital
Unfortunately, many CVC programs have failed because they lacked
a clear and well-defined strategy for maximizing the value of their
venturing activities. It’s easy for CEOs and CFOs to become excited
by the tremendous value a CVC program can deliver and rush in
without giving sufficient consideration for what outcomes they
desire from their CVC function.
Successful CVC programs require a methodically developed strategy
that is closely aligned to the enterprise’s corporate strategy.
Successful programs require a careful articulation of how they will
balance the strategic, financial, commercial, information and M&A
advantages they intend to provide to the enterprise.
A methodically developed CVC program strategy with a clear
investment thesis, well-articulated objectives, rigorously managed
metrics and a diversified portfolio is essential for success. Critical
to the CVC strategy is an understanding and accounting for the
differences between a traditional VC and a CVC. Corporations
should not seek to mimic or attempt to recreate a VC inside their
walls. Instead, an effective CVC strategy will specifically address
the challenges and structural constraints of investing inside a large
corporate environment.
Exhibit: Venture capital vs. corporate venture capital
Corporate venturing is fundamentally different from stand-alone venture capital.
Source: Highnote Foundry
Venture capital firm Corporate venture capital
Objectives
and measures
• Purely financial and reputational • Capture insights
• Create partnerships
• Enhance capabilities
• Enter new markets
• Stay close to disruption
• Potential M&A
• Financial returns
Portfolio
strategy
• More disruptive and broader market focus
• Substantially more investments
• Riskier “bets” − i.e., more failures
• Returns primarily from “homeruns”
• Return multiple expected (10–20–40x)
• Stakes can range from 5% to 70%
• Board seat
• Targeted market focus
• Fewer deals
• Safer “bets” i.e., minimize failures
• Very few “homeruns” if any
• Return multiple expected (1.5–5x)
• Smaller (minority) stakes
• Board observer
Budget and
investment
capital
• General partner management fee and carry
• Multiple LP investors committed to a 10-year fund
• Urgency to invest capital
• Full-time staff − with operating budget
• Balance sheet funded
• No urgency to invest capital
13Corporate venture capital |
The current environment makes setting up and operating a
CVC program the right way more critical than ever, and CFOs
must rely on the unique expertise of experienced investors who
have consistently delivered returns from venture investments.
Experienced investors know how to develop and execute a CVC
strategy that will effectively balance the strategic goals of the
enterprise against the need for strong financial returns.
A corporate venture capital function is only one part of a company’s
comprehensive growth and innovation strategy. The CVC team
will sit alongside business development/strategy teams, R&D labs,
internal incubators/accelerators and the corporate development
teams who are pursuing M&A. It’s vital to define the goals and
desired outcomes of each growth/innovation function so that they
have clear operating parameters and are working effectively in close
collaboration.
A framework such as the Enterprise Innovation Architecture (EIA)™
can be extremely helpful in defining a company’s comprehensive
“Innovation Agenda” and aligning it with the overall corporate
strategy.
Exhibit: Enterprise Innovation Architecture™
Growth through innovation starts by aligning the corporate strategy with a well-designed enterprise innovation capability.
Source: Highnote Foundry
Accelerator(s)
R&D
lab(s)
Incubator(s)
CVC
Executive alignment
Growth themes
Markets and ecosystems
Internal External
BD/
strategy
team
M&A
Core | Adjacent | Disruptive
Corporate
strategy
Supporting functions/activities (CFO, operations, IT, governance, etc.)
Innovation charter
Innovation capabilities/platforms
Innovation operating model
Operating and financial model
The Enterprise Innovation Architecture (EIA) was developed by members
of EY Foundry based on decades of VC, CVC and startup experience
across a wide variety of industries. Each of the four elements of the
EIA addresses the crucial steps to developing an effective venturing
program. Specifically:
Executive alignment — Defines overall corporate
growth strategy and short/med/long-term
objectives; educates and aligns around what
innovation means to the firm and what the firm
hopes to achieve from its innovation investments
Innovation charter — Identifies growth themes
that will achieve desired objectives and support the
overall corporate strategy; assesses and selects
the most relevant markets and ecosystems
Innovation capabilities/platforms — Determine
sources of growth (internal, external or both);
allocate capital, staff, assets and focus across the
full range of corporate innovation activities
Innovation operating model — Operates EIA in
close collaboration with BOD and/or executive
team; maintains alignment with corporate strategy
and measurable corporate objectives
14 | Corporate venture capital
15Corporate venture capital |
Recognizing the potential impact that a well-built and well-managed
CVC program can offer companies — especially in tumultuous economic
conditions — C-suite executives must answer the critical strategic
question: can we afford not to participate in CVC?
EY Foundry is a team of entrepreneurs,
investors, management consultants and
Fortune 500 operating executives who
have a track record of generating billions
of dollars in investor exits from ventures
they have built, scaled and operated.
EY Foundry’s proven experience and
rigorous market-tested Enterprise
Innovation Architecture can help senior
executives set up their companies for
unprecedented growth on the other side
of this crisis.
Now more than ever, a company’s ability
to recognize and extract value from
innovation will separate success from
failure. CVC offers the most direct path
to reap strategic and financial rewards
from new business models, emerging
technologies and disruptive innovation.
About EY Foundry
EY Foundry creates transformational
growth for Ernst & Young LLP and its
clients through startup acquisitions and
investments, new business incubation
and digital transformation. The group is
composed of professionals with strategy,
product management, operations and
technology skills and experience. EY Foundry
has an active portfolio of digital businesses,
including EY TaxChat™, EY Navigate™ and
EY CryproPrep™. EY Foundry was formed
through the acquisition of Highnote Foundry
(www.highnotefoundry.com), a management
consulting/venture capital firm.
16 | Corporate venture capital
Authors
Chirag Patel
Principal, Ernst & Young LLP
EY Foundry
https://www.linkedin.com/in/chirag-patel-33425/
Chirag is the founder and leader of EY Foundry —
a corporate venturing unit, headquartered in
New York City.
Chirag is a seasoned executive, management consultant,
entrepreneur and venture capitalist. He has a successful
track record in developing and executing growth strategies
for Global 1000 companies and emerging startups.
As a leader with deep executive leadership, P&L
management and boardroom experience, he has been
a successful three-time CEO in the enterprise SaaS,
consumer digital, health care and financial services
markets. As someone who is active in the startup and
venture capital communities, he is a trusted advisor to
investors, entrepreneurs and Global 1000 executives.
Iliya Rybchin
Senior Advisor
EY Foundry
https://www.linkedin.com/in/iliya/
Iliya was a co-founder of Highnote Foundry and currently
works with EY Foundry helping clients with corporate
venturing, growth and innovation.
Most recently, Iliya was SVP, Corporate Development &
Ventures at A+E Television. In addition to launching new
ventures for A+E, Iliya ran the A+E Consumer Products
business unit, where he was responsible for all global
e-commerce, DVD, merchandise, publishing, gambling/
gaming and event businesses.
After beginning his career in consulting, Iliya has more
than 25 years of experience working in and running
innovation labs, R&D groups, corporate strategy teams
and new business development departments at leading
companies in media, telecom, financial services, and
information services.
1
“Labor Force Statistics from the Current Population Survey,” U.S. Bureau of Labor Statistics, www.bls.gov/cps/cpsaat01.htm, accessed 28 April 2020.
2
David I. Templeton, “SP 500 Earnings Growth in an Uptrend,” Seeking Alpha, 10 February 2020, via website seekingalpha.com/article/4322741-s-and-p-500-
earnings-growth-in-uptrend, accessed 28 April 2020.
3
Phil Frame, “Feds Took 15 Years to Make DuPont Give Up Stake in GM,” Automotive News, 26 June 1996, via website www.autonews.com/article/19960626/
ANA/606260744/feds-took-15-years-to-make-dupont-give-up-stake-in-gm, accessed 28 April 2020.
4
Amy Cortese, “Business; Losses Sour Companies on Venture Investments,” The New York Times, 3 February 2002, via website www.nytimes.com/2002/02/03/
business/business-losses-sour-companies-on-venture-investments.html, accessed 28 April 2020.
5
“CB Insights,” via PitchBook website, https://pitchbook.com/, accessed 28 April 2020.
6
Ranjay Gulati, Nitin Nohria and Franz Wohlgezogen, “Roaring Out of Recession,” Harvard Business Review, March 2020, via website hbr.org/2010/03/roaring-
out-of-recession, accessed 28 April 2020.
7
Alexander Davis, “Facing disaster, corporate venture capital to undergo key stress test,” PitchBook, 24 March 2020, via website pitchbook.com/news/articles/
facing-disaster-corporate-venture-capital-to-undergo-key-stress-test, accessed 28 April 2020.
8
Yuliya Chernova, “General Catalyst Raising $2.3 Billion for New Funds,” Wall Street Journal, 6 February 2020, via website www.wsj.com/articles/general-
catalyst-raising-2-3-billion-for-new-funds-11581027576, accessed 28 April 2020.
17Corporate venture capital |
End notes
18 | Corporate venture capital
EY  |  Assurance | Tax | Transactions | Advisory
About EY
EY is a global leader in assurance, tax, transaction and advisory
services. The insights and quality services we deliver help build
trust and confidence in the capital markets and in economies the
world over. We develop outstanding leaders who team to deliver
on our promises to all of our stakeholders. In so doing, we play a
critical role in building a better working world for our people, for
our clients and for our communities.
EY refers to the global organization, and may refer to one or
more, of the member firms of Ernst  Young Global Limited, each
of which is a separate legal entity. Ernst  Young Global Limited,
a UK company limited by guarantee, does not provide services
to clients. Information about how EY collects and uses personal
data and a description of the rights individuals have under data
protection legislation are available via ey.com/privacy. For more
information about our organization, please visit ey.com.
Ernst  Young LLP is a client-serving member firm of
Ernst  Young Global Limited operating in the US.
© 2020 Ernst  Young LLP.
All Rights Reserved.
US SCORE no. 09150-201US
2004-3471698
ED None
This material has been prepared for general informational purposes only and is not
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nor any member firm thereof shall bear any responsibility. Please refer to your advisors
for specific advice.
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Enterprise growth during turbulent times

  • 1. 1Corporate venture capital | Enterprise growth during turbulent times Corporate venture capital (CVC); a critical growth driver for CEOs and CFOs
  • 2. The current COVID-19 crisis is driving the world toward global financial turmoil — forcing CEOs and CFOs to urgently address the immediate financial challenges resulting from this pandemic. However, forward-looking CEOs and CFOs should use this opportunity to make critical investments through corporate venture capital to set up their companies for long-term success and secure their company’s future. Table of contents 3 Preface 4 The rise, fall and rebirth of corporate venture capital 7 Need for corporate venture capital in tumultuous times 10 Corporate venture capital drives enterprise transformation and growth 2 | Corporate venture capital Chirag Patel Principal, Ernst & Young LLP EY Foundry https://www.linkedin.com/in/chirag-patel-33425/ Iliya Rybchin Senior Advisor EY Foundry https://www.linkedin.com/in/iliya/ Authors
  • 3. The world is on the precipice of a potential crisis whose magnitude and ferocity are difficult to fully comprehend. The black swan event unleashed by COVID-19 has profoundly impacted every nation, every community and every industry. Cities and countries are on lockdown, supply chains have ground to a halt, medical infrastructures are at breaking points and consumer sentiment is at an unimaginable low. Pundits and experts suggest that the world is hurtling toward a global crisis. However, despite the tragic health implications for so many and the troubling economic conditions, there is hope at the end of the tunnel. There are plenty of indications that suggest that on the heels of this unprecedented economic turmoil, the world may experience an equally unprecedented period of growth. Prior to COVID-19, US economic indicators such as 3.7% unemployment1 and robust corporate earnings growth2 were extremely positive. A strong recovery is highly likely with the US continuing to drive the global economy. A confluence of forces and trends is poised to further fuel the recovery. Despite health concerns presented by COVID-19, most baby boomers will come out of this epidemic unscathed. They represent one of the largest generations in the world and certainly the wealthiest generation in history. They are approaching retirement and plan to spend their hard-earned savings. When they eventually pass away, they will trigger the largest generational wealth transfer in history — with the primary beneficiaries of the wealth transfer being the millennial generation. At the same time, the millennials will be approaching the peaks of their careers and taking leadership roles in business and government. Many young startups, as well as leading technology, health care and energy companies, will return to doing what they do best — developing disruptive technologies that will continue to produce new business models, new ways of working, new health care solutions and all the other innovations that drove much of our economy before COVID-19. Venture capital firms sitting on record piles of cash will continue to invest during and after the downturn. Their investments will produce exciting new companies that will drive the next wave of growth across all industries around the globe. Of course, some businesses may not survive the crisis, but the ones that do will be leaner and more digitally transformed. These “winning” businesses will have exposure to new business models, develop relationships with new types of customers, employ the world’s best talent and effectively exploit disruptive technologies. Their outcome will not be determined by the cost cutting and belt tightening made during the financial crisis but by the bold investments that put them on a path to come out of the crisis stronger than they went into it. One of the most effective ways for companies to strategically deploy capital to drive future growth and financial returns is through corporate venture capital (CVC). CVC investing should be a critical growth driver in every CEO’s and CFO’s toolbox — along with M&A, market expansion and new service/product development. In tumultuous times, when CVC programs are often among the first victims of cost-cutting measures, they are in fact more important than ever. Preface 3Corporate venture capital |
  • 4. 4 | Corporate venture capital The rise, fall and rebirth of corporate venture capital To understand the role of CVC investing in the future, we must first learn from the past Corporate venture capital is not new. In fact, the emergence of CVC mirrors the birth of traditional venture capital. The 1960s and 1970s saw the formation of leading venture firms like Kleiner Perkins and Sequoia. The same period also saw many leading American corporations starting to make minority investments in fledgling new businesses. Companies like Boeing, Exxon, DuPont, 3M and GE all put millions of dollars into young startups. However, some might rightly argue that corporations were investing in early stage companies long before venture capital firms even existed. In 1917, General Motors (GM) was just a scrappy young startup. Like many startups, it was struggling to grow, became over-leveraged and needed capital. John J. Raskob, the CFO of DuPont, engineered a capital infusion into GM that resulted in DuPont eventually owning 43% of the automobile manufacturer. The DuPont investment represents the archetype CVC deal — an established company in one industry making an investment into a young and growing company in an adjacent industry. By all indications, it appears that Raskob’s rationale for doing the deal was not dissimilar to the rationale behind many of today’s successful CVC investments. Successful CVC investments require carefully balancing long-term strategic goals with financial returns. For DuPont, the strategic goal was to grow America’s fledgling automotive industry — an industry that relied heavily on DuPont products (Fabrikoid, Pyralin, paint and varnish3 ) to manufacture its cars. The eruption of WWI drove tremendous demand for vehicles, and the post-war years were a boom for the US auto industry. DuPont’s investment generated incremental revenue from sales of products to GM for decades to come and simultaneously offered DuPont a meaningful equity stake in a company that went on to become the largest auto manufacturer in the world (by most metrics including revenue and market capitalization). Great investment opportunities don’t come from luck and serendipity but from a methodical and rigorous process. Inadequate processes and oversight Exhibit: Keys to successful corporate venture capital Common pitfalls and sources of CVC failure, learned over the last 100+ years of corporate venturing Source: Highnote Foundry CVC is not a vehicle to reward top performers with a high-profile role; CVC requires hiring experienced and credible investors. Insufficient skills, experience and credibility Companies cannot “dip their toes” into CVC but must set up the function with the capital, resources and support needed to succeed. Short-term time horizon Corporations typically have low risk profiles and struggle to tolerate the high risk and high failure rates of CVC investments. Misaligned risk profile CVC investments cannot be side projects for operating executives but must tie directly into the BOD’s/CEO’s long-term strategy and vision. Lack of strategic integration A CVC team must have well- documented objectives that clearly define how they will meet strategic goals and deliver financial returns. Lack of well-defined objectives Corporations operating on quarterly or annual horizons must align goals and expectations with 8–10-year CVC investment time horizons. Insufficient resources and infrastructure While CVC teams must operate independently, they need to be closely integrated into every area of the core operating business. Limited integration into core business
  • 5. 5Corporate venture capital | While DuPont took a short-term view and invested for strategic reasons, the long-term financial returns of the investment ultimately exceeded anything Raskob could have imagined. Over the 100+ years since DuPont made its investment in GM, countless large companies have explored corporate venture capital investing in the hopes of replicating DuPont’s success. Through various booms and busts, CVC investing has seen peaks and valleys. During the early 2000s, many “old economy” companies jumped into venture investing due to a bad case of FOMO (fear of missing out). These companies observed Silicon Valley venture capitalists generating extraordinary returns from young internet companies, and the dot-com bubble became a venturing gold rush. Unfortunately, as with all gold rushes, those who came late, lacked experience/skills and didn’t have a well-thought-out plan were the ones who lost money. Corporate investors learned the hard way that successful venture investing requires much more than just the willingness or ability to write a check to a hot startup. Corporate leaders learned that venture investing is not a passive investment that can be left in the hands of the company’s strategists, lawyers and/or accountants who are eager to “play VC.” Venturing — irrespective of whether an investment is a VC or CVC — is a hands-on activity that requires rolling up sleeves and getting deeply involved in every aspect of building and scaling a high-growth early stage startup. In the hands of inexperienced executives, many of the world’s greatest companies lost a combined $10b4 chasing dot-com startups, and these companies pulled out of CVC just as quickly as they jumped in. The early 2000s were actually a formative era for CVC. The dot-com crash separated the winners from the losers and helped elucidate the critical characteristics of successful CVC investing. The painful lessons learned in the early 2000s helped educate the next wave of CVC. Twenty years later, these lessons still inform the key components of a successful CVC model. But of course, in the decade following the dot-com crash, corporations were skittish about venture investing. Companies that continued to invest were doing so at a reduced frequency and smaller check size. Many corporations were aware of the reputation they had in the venture capital community — venture capitalists loved to publicly call out corporate investors as “dumb money.” The consensus was that most corporations were merely “playing VC” and chasing deals that real investors would never consider. For the few corporate venture investors who did identify good deals, venture capitalists would often lock them out of the deals or simply refuse to participate in any deals that included a corporate investor. While many corporations sat on the sidelines, innovation did not stop. The wave of successful (and not so successful) dot-coms created a large population of experienced entrepreneurs who had valuable startup experience and no interest in returning to corporate jobs. These entrepreneurs propelled a new wave of startups that venture capital firms were happy to fund.
  • 6. Out of the ashes of the dot-com explosion came a steady increase in entrepreneurship and venture investing — which started to pull many corporations off of the sideline and back into the venture investing game. The 2008 recession created a small dip in corporate venturing activity, but the explosive growth of mobile, AI, VR, big data, cloud computing, SaaS solutions and other innovations continued to fuel investment activity through the recession. In the decade following the 2008 recession, CVC participation grew at a frenetic pace from 423 CVC deals worth $5.1b in 2009 to 3,234 CVC deals worth $57b in 2019.5 The most recent wave of CVC growth was not driven by the FOMO that propelled corporations during the dot-com bubble. Instead, corporations started to recognize the strategic and financial impact of being an active participant in early stage startups. The days of CVC investments being speculative side projects have mostly come to an end. CVC investing has evolved into an essential component in the agendas of many CEOs and CFOs. CVC investments started to take their place alongside M&A, new market expansion, digital transformation and new product/service development as critical enterprise growth drivers. Unfortunately, the exogenous shock to the economy brought on by the COVID-19 crisis is expected to put a damper on CVC activity. However, we strongly believe that now more than ever, maintaining (or even expanding) CVC activities not only could be critical to surviving the crisis but could also offer companies an advantage that could help them leapfrog their competitors as global economics return to stability. 6 | Corporate venture capital Exhibit: CVC growth Annual global disclosed CVC deals and funding (2000–2019) Source: EY Foundry Analysis, CB Insights, PitchBook 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 Investments ($B) $16.8 $7.8 $3.5 $2.7 $4.2 $3.9 $6.2 $6.8 $5.8 $5.1 $6.0 $8.6 $8.4 $10.6 $18.4 $31.3 $29.1 $36.1 $53.0 $57.0 Deals 543 302 200 201 271 282 368 404 400 423 526 721 765 1029 1390 1581 1705 2068 2740 3234 0 500 1000 1500 2000 2500 3000 3500 $0 $10 $20 $30 $40 $50 $60 3,500 3,000 2,500 2,000 1,500 1,000 500 0 ($b) 1,029 1,390 1,581 1,705 2,068 2,740 3,234
  • 7. 7Corporate venture capital | Need for corporate venture capital in tumultuous times When the going gets tough, the tough get on with investing When businesses and economies hit a bump in the road, the natural instinct is to take defensive measures. But the COVID-19 pandemic will create much more than a bump. All businesses will be forced to expertly traverse a treacherous mountain filled with numerous unforeseen existential dangers. Since the days of the Great Depression, businesses have relied on variations of the same sets of tools to navigate through treacherous times: securing cheap debt, share buybacks, cheap M&A, exiting underperforming businesses and, of course, cost cutting. A slew of recently published articles, white papers and commentary from journalists, academics, industry analysts, researchers and consultants reveal an abundance of defensive advice. The advice covers a wide assortment of topics like optimizing short-term cash flow, reducing OpEx, restructuring vendor deals, optimizing pricing and reconfiguring supply chains. While some recommendations may be better than others, none of the recommendations are inherently incorrect. However, most of the currently available advice is incomplete or, at the very least, extremely shortsighted for companies that may be in an opportunistic position. Taking steps to secure near-term revenue, reducing costs, managing cash flow and maintaining liquidity are of course important actions for all companies. However, now is not the time to be exclusively defensive, but instead, it’s the time to act strategically and seize the opportunity to secure the company’s long-term future. An often cited study of the previous three recessions showed that companies that aggressively cut costs during recessions didn’t flourish in the long run. In fact, they had the lowest probability (21%) of pulling ahead of the competition when markets recovered. The study showed that companies that balanced fiscal tightening with investing for growth were most likely to outperform their competitors after the recession.6 History has shown that incumbent companies that emerged from recessions stronger than they were before the economy went downhill, all shared one key characteristic: unlike their less forward-looking competitors, these companies were committed to maintaining (or increasing) investments during the tumultuous time. Going into this recession, most companies are sitting on top of healthy balance sheets. The tremendous economic growth most industries experienced prior to the COVID-19 crisis led to an abundance of cash. In the US alone, public companies are sitting on $1.5t in balance sheet cash7 with $121b in committed CVC yet to be deployed. Additionally, with central banks cutting interest rates, borrowing costs have tumbled to unprecedented lows — offering treasurers and CFOs access to capital at discounted levels. Data has shown that corporates who have been the most active CVC investors have outperformed their peers and the overall market in both the short term and the long term. Exhibit: CVC impact Companies most active in CVC investing outperform their peers in the short term and the long term. Source: EY Foundry Analysis, Touchdown Ventures, Google Finance 0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 10 Most Active CVCs Dow Jones Industrial Average 2009-2019 0% 2% 4% 6% 8% 10% 12% 14% 16% Mean Median Mean Median Mean Median 2016 2017 2018 CVC Index (100 most active CVCs) Market Index (NYSE & NASDAQ) Short term: Top 100 CVC investors vs. market indices (annual growth) Long term: Top 10 CVC investors vs. Dow Jones Industrial Average (10 year CAGR) CVC Index (100 most active CVC investors) Market Index (NYSE and NASDAQ) 10 most active CVC investors Dow Jones Industrial Average
  • 8. While many leading technology companies have run very successful CVC teams, companies across all industries, including financial services, CPG, media and health care, have seen the strategic and financial benefits of an effectively structured and well-managed CVC program. A downturn in the economy is an opportunity to manage the company’s balance sheet as a strategic tool by methodically balancing cash, debt, working capital and capex to create “fuel” that can ignite and power a company’s engines for decades to come. Economic downturns offer forward-thinking companies unique opportunities to invest in the future. Many of these opportunities present themselves only during economic downturns, and missing out may mean not only forgoing tremendous upside potential but also ignoring a potential future existential threat. Economic downturns have also been great opportunities for companies to invest in themselves. A number of incumbent companies used the 2007/2008 recession to set themselves up for explosive growth. Companies like Adobe, Apple, Netflix and others, invested in making transformations of their business models, which dramatically improved their industry positions, pushed them into new industries and increased total market share. Enterprise transformation begins with investing in internal initiatives but is more likely to be successful when combined with the strategic and financial benefits of corporate venture capital. 8 | Corporate venture capital
  • 9. The upcoming economic crisis is setting the table for two converging forces to produce an attractive environment for corporate venture investing. Increase in entrepreneurship and startup creation Economic downturns have historically resulted in entrepreneurial explosions with many of the most successful companies across a wide variety of industries being born during down cycles. The 2007/2008 recession saw the birth of countless startups that became multibillion-dollar global leaders in their respective industry segments. These companies introduced disruptive technologies and business models. As a result, many of these startups took significant market share away from complacent incumbent companies that chose to “batten down the hatches” during the recession. The unfortunate reality of the upcoming recession is that many highly skilled, highly experienced and highly technical individuals will find themselves out of work. With costs to launch a startup already at record lows and government stimulus programs supporting new business formation, many of these individuals will likely turn to entrepreneurship. If history is any indication, over the next two or three years, multiple “future unicorn” startups will be founded. These startups will not be just valuable enterprises, but they will threaten and disrupt the very corporations that are currently focusing exclusively on cost management. Increase in access to investment opportunities Venture capital firms are generally immune to recessions because their funds operate on 8–10-year horizons. VC firms enjoy management fees, which fund their operations during the fund’s life. VC firms will not stop investing during the recession, and because many have raised historically large funds, they will be under enormous pressure to continue aggressively deploying their capital.  Despite the toll COVID-19 has already taken on the stock market, corporate earnings and employment, VC firms are continuing to raise massive funds. Just as the world was going into lock-down, General Catalyst announced the closing of $2.3b in commitments across three funds, including $600m dedicated to early stage ventures and $1b dedicated to growth stage ventures ($10m+ in revenue).8 VC firms sitting on large funds will not be able to generate sufficient returns from small investments, so they will be forced to continue looking for large deals that have the potential to deliver the IRRs their limited partners demand. The economic downturn will suppress the explosive valuations we have been seeing recently and megadeals with overfunded and oversubscribed rounds are coming to an end. As a result, many attractive startups will not be sufficiently lucrative for traditional VC firms to pursue — no matter how compelling the technology or business model might be. With depressed valuations and declining interest in smaller deals from VC firms, it will be a buyer’s market for corporate investors willing to put their capital to work. Deals that might have previously attracted VC firms and locked out many corporate investors will now become available to corporates. Additionally, during tough economic times, early stage companies will seek to accelerate the time to revenue, making the strategic benefits of a corporate investor’s access to customers, marketing and distribution critical. 1 2 9Corporate venture capital |
  • 10. 10 | Corporate venture capital Corporate venture capital drives enterprise transformation and growth Improving what’s inside the company should begin with looking outside the company Long before the first patient ever contracted COVID-19, nearly all of the world’s leading companies were already embarked on enterprise transformation journeys. Some companies were just starting their journeys while others were well on their way, having spent many years and millions of dollars transforming all aspects of their operations. The pace of innovation over the last decade has been unrelenting, and large companies needed to radically transform just to keep up. No company is immune to disruption. Dramatic changes to business models are forcing companies across all industries to reinvent themselves to remain competitive and unlock opportunities for future growth. Corporate venture capital complements existing transformation initiatives by opening the enterprise to embrace and absorb the innovation taking place outside the company. Exhibit: Business model disruption Companies across multiple industries are forced to adapt, evolve and transform. Source: Highnote Foundry Digital delivery models and unbundling of content providing consumers with more choice, improved experiences and better value Health care legislation and technology innovation driving new business models for providers and payers while shifting to patient-centric care Digital technologies democratizing access for consumers and lowering costs/fees through disintermediation of third parties Evolving and improving the core business is an essential first step to addressing disruption, but pursuing growth through corporate venturing is critical to long-term viability and prosperity. Media and entertainmentHealth care Financial services Edge computing Gig economy Virtual reality Cryptocurrencies Blockchain New legislation Ubiquitous access Tech disruption Artificial intelligence Robotic process automation Voice interfaces Smart contracts Augmented reality Quantum computing Drones Deep fakes Web 3.0 Big data Machine learning Internet of things Changes in consumer behavior and expectations require redesigning customer touch points and reimagining omni-channel strategies Consumer
  • 11. 11Corporate venture capital | Exhibit: Corporate venture capital advantages Effective CVC programs deliver tremendous long-term value to enterprises. Source: Highnote Foundry It’s reasonable to argue that in today’s rapidly transforming and uncertain environment, not participating in CVC programs carries far greater long-term risk to an enterprise than participating in CVC. A carefully implemented and well-managed CVC program offers incumbent companies five critical advantages in navigating their transformation journeys and ultimately leapfrogging their competitors. All enterprises differ from each other, and the value they place on the advantages of CVC investing will affect how they set up and operate their CVC programs. Strategic advantage Position enterprise to be proactive and offensivein extracting value from innovation • Extend innovation capability (enhanced R&D) • Transform internal operations and culture • Market credibility, PR and thought leadership Financial advantage Positivereturn on investedcapital from equity in risk- adjusted portfolio of high-growth ventures • Exit to IPO or M&A • Dividends and revenue share • Use balance sheet instead of OpEx for R&D Commercial advantage Leverageto drive revenue and reduce costs in partnerships and business development deals • Access to new markets, channels and customers • Licensing, distribution and reseller partnerships • Co-marketing arrangements Information advantage Early access to insights about future trends, disruptive technologies and changes in customer behavior • Early access to strategic technologies and IP • Insight into competitive activity • Identification of “white space opportunities” M&A advantage Access to pipeline of potential acquisition targets with due diligence advantage for portfolio companies • Superior deal flow for M&A • Deeper insight into target company operations • Enhanced synergies and easier integration
  • 12. 12 | Corporate venture capital Unfortunately, many CVC programs have failed because they lacked a clear and well-defined strategy for maximizing the value of their venturing activities. It’s easy for CEOs and CFOs to become excited by the tremendous value a CVC program can deliver and rush in without giving sufficient consideration for what outcomes they desire from their CVC function. Successful CVC programs require a methodically developed strategy that is closely aligned to the enterprise’s corporate strategy. Successful programs require a careful articulation of how they will balance the strategic, financial, commercial, information and M&A advantages they intend to provide to the enterprise. A methodically developed CVC program strategy with a clear investment thesis, well-articulated objectives, rigorously managed metrics and a diversified portfolio is essential for success. Critical to the CVC strategy is an understanding and accounting for the differences between a traditional VC and a CVC. Corporations should not seek to mimic or attempt to recreate a VC inside their walls. Instead, an effective CVC strategy will specifically address the challenges and structural constraints of investing inside a large corporate environment. Exhibit: Venture capital vs. corporate venture capital Corporate venturing is fundamentally different from stand-alone venture capital. Source: Highnote Foundry Venture capital firm Corporate venture capital Objectives and measures • Purely financial and reputational • Capture insights • Create partnerships • Enhance capabilities • Enter new markets • Stay close to disruption • Potential M&A • Financial returns Portfolio strategy • More disruptive and broader market focus • Substantially more investments • Riskier “bets” − i.e., more failures • Returns primarily from “homeruns” • Return multiple expected (10–20–40x) • Stakes can range from 5% to 70% • Board seat • Targeted market focus • Fewer deals • Safer “bets” i.e., minimize failures • Very few “homeruns” if any • Return multiple expected (1.5–5x) • Smaller (minority) stakes • Board observer Budget and investment capital • General partner management fee and carry • Multiple LP investors committed to a 10-year fund • Urgency to invest capital • Full-time staff − with operating budget • Balance sheet funded • No urgency to invest capital
  • 13. 13Corporate venture capital | The current environment makes setting up and operating a CVC program the right way more critical than ever, and CFOs must rely on the unique expertise of experienced investors who have consistently delivered returns from venture investments. Experienced investors know how to develop and execute a CVC strategy that will effectively balance the strategic goals of the enterprise against the need for strong financial returns. A corporate venture capital function is only one part of a company’s comprehensive growth and innovation strategy. The CVC team will sit alongside business development/strategy teams, R&D labs, internal incubators/accelerators and the corporate development teams who are pursuing M&A. It’s vital to define the goals and desired outcomes of each growth/innovation function so that they have clear operating parameters and are working effectively in close collaboration. A framework such as the Enterprise Innovation Architecture (EIA)™ can be extremely helpful in defining a company’s comprehensive “Innovation Agenda” and aligning it with the overall corporate strategy. Exhibit: Enterprise Innovation Architecture™ Growth through innovation starts by aligning the corporate strategy with a well-designed enterprise innovation capability. Source: Highnote Foundry Accelerator(s) R&D lab(s) Incubator(s) CVC Executive alignment Growth themes Markets and ecosystems Internal External BD/ strategy team M&A Core | Adjacent | Disruptive Corporate strategy Supporting functions/activities (CFO, operations, IT, governance, etc.) Innovation charter Innovation capabilities/platforms Innovation operating model Operating and financial model
  • 14. The Enterprise Innovation Architecture (EIA) was developed by members of EY Foundry based on decades of VC, CVC and startup experience across a wide variety of industries. Each of the four elements of the EIA addresses the crucial steps to developing an effective venturing program. Specifically: Executive alignment — Defines overall corporate growth strategy and short/med/long-term objectives; educates and aligns around what innovation means to the firm and what the firm hopes to achieve from its innovation investments Innovation charter — Identifies growth themes that will achieve desired objectives and support the overall corporate strategy; assesses and selects the most relevant markets and ecosystems Innovation capabilities/platforms — Determine sources of growth (internal, external or both); allocate capital, staff, assets and focus across the full range of corporate innovation activities Innovation operating model — Operates EIA in close collaboration with BOD and/or executive team; maintains alignment with corporate strategy and measurable corporate objectives 14 | Corporate venture capital
  • 15. 15Corporate venture capital | Recognizing the potential impact that a well-built and well-managed CVC program can offer companies — especially in tumultuous economic conditions — C-suite executives must answer the critical strategic question: can we afford not to participate in CVC? EY Foundry is a team of entrepreneurs, investors, management consultants and Fortune 500 operating executives who have a track record of generating billions of dollars in investor exits from ventures they have built, scaled and operated. EY Foundry’s proven experience and rigorous market-tested Enterprise Innovation Architecture can help senior executives set up their companies for unprecedented growth on the other side of this crisis. Now more than ever, a company’s ability to recognize and extract value from innovation will separate success from failure. CVC offers the most direct path to reap strategic and financial rewards from new business models, emerging technologies and disruptive innovation.
  • 16. About EY Foundry EY Foundry creates transformational growth for Ernst & Young LLP and its clients through startup acquisitions and investments, new business incubation and digital transformation. The group is composed of professionals with strategy, product management, operations and technology skills and experience. EY Foundry has an active portfolio of digital businesses, including EY TaxChat™, EY Navigate™ and EY CryproPrep™. EY Foundry was formed through the acquisition of Highnote Foundry (www.highnotefoundry.com), a management consulting/venture capital firm. 16 | Corporate venture capital
  • 17. Authors Chirag Patel Principal, Ernst & Young LLP EY Foundry https://www.linkedin.com/in/chirag-patel-33425/ Chirag is the founder and leader of EY Foundry — a corporate venturing unit, headquartered in New York City. Chirag is a seasoned executive, management consultant, entrepreneur and venture capitalist. He has a successful track record in developing and executing growth strategies for Global 1000 companies and emerging startups. As a leader with deep executive leadership, P&L management and boardroom experience, he has been a successful three-time CEO in the enterprise SaaS, consumer digital, health care and financial services markets. As someone who is active in the startup and venture capital communities, he is a trusted advisor to investors, entrepreneurs and Global 1000 executives. Iliya Rybchin Senior Advisor EY Foundry https://www.linkedin.com/in/iliya/ Iliya was a co-founder of Highnote Foundry and currently works with EY Foundry helping clients with corporate venturing, growth and innovation. Most recently, Iliya was SVP, Corporate Development & Ventures at A+E Television. In addition to launching new ventures for A+E, Iliya ran the A+E Consumer Products business unit, where he was responsible for all global e-commerce, DVD, merchandise, publishing, gambling/ gaming and event businesses. After beginning his career in consulting, Iliya has more than 25 years of experience working in and running innovation labs, R&D groups, corporate strategy teams and new business development departments at leading companies in media, telecom, financial services, and information services. 1 “Labor Force Statistics from the Current Population Survey,” U.S. Bureau of Labor Statistics, www.bls.gov/cps/cpsaat01.htm, accessed 28 April 2020. 2 David I. Templeton, “SP 500 Earnings Growth in an Uptrend,” Seeking Alpha, 10 February 2020, via website seekingalpha.com/article/4322741-s-and-p-500- earnings-growth-in-uptrend, accessed 28 April 2020. 3 Phil Frame, “Feds Took 15 Years to Make DuPont Give Up Stake in GM,” Automotive News, 26 June 1996, via website www.autonews.com/article/19960626/ ANA/606260744/feds-took-15-years-to-make-dupont-give-up-stake-in-gm, accessed 28 April 2020. 4 Amy Cortese, “Business; Losses Sour Companies on Venture Investments,” The New York Times, 3 February 2002, via website www.nytimes.com/2002/02/03/ business/business-losses-sour-companies-on-venture-investments.html, accessed 28 April 2020. 5 “CB Insights,” via PitchBook website, https://pitchbook.com/, accessed 28 April 2020. 6 Ranjay Gulati, Nitin Nohria and Franz Wohlgezogen, “Roaring Out of Recession,” Harvard Business Review, March 2020, via website hbr.org/2010/03/roaring- out-of-recession, accessed 28 April 2020. 7 Alexander Davis, “Facing disaster, corporate venture capital to undergo key stress test,” PitchBook, 24 March 2020, via website pitchbook.com/news/articles/ facing-disaster-corporate-venture-capital-to-undergo-key-stress-test, accessed 28 April 2020. 8 Yuliya Chernova, “General Catalyst Raising $2.3 Billion for New Funds,” Wall Street Journal, 6 February 2020, via website www.wsj.com/articles/general- catalyst-raising-2-3-billion-for-new-funds-11581027576, accessed 28 April 2020. 17Corporate venture capital | End notes
  • 18. 18 | Corporate venture capital EY  |  Assurance | Tax | Transactions | Advisory About EY EY is a global leader in assurance, tax, transaction and advisory services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities. EY refers to the global organization, and may refer to one or more, of the member firms of Ernst Young Global Limited, each of which is a separate legal entity. Ernst Young Global Limited, a UK company limited by guarantee, does not provide services to clients. Information about how EY collects and uses personal data and a description of the rights individuals have under data protection legislation are available via ey.com/privacy. For more information about our organization, please visit ey.com. Ernst Young LLP is a client-serving member firm of Ernst Young Global Limited operating in the US. © 2020 Ernst Young LLP. All Rights Reserved. US SCORE no. 09150-201US 2004-3471698 ED None This material has been prepared for general informational purposes only and is not intended to be relied upon as accounting, tax or other professional advice. Neither EY nor any member firm thereof shall bear any responsibility. Please refer to your advisors for specific advice. ey.com