This presentation is a contribution to the definition of the New Media concept. Prepared by Ismail H. Polat. (Instructor in New Media Department @ Kadir Has University, Istanbul.

2. Communication
 A Process to “communicate”
 Elements of Communications
 Sender
 Recevier
 Message (content)
 Environment (medium)



3. Types of Communication
Channel
Person Person ONE2ONE
Publisher
Broadcaster Media Mass PUBLIC
* Media: Plural form of medium

4. One2One Communication
message
channel
sender recevier

5. One2One Communication
message
channel
sender receiver

6. Public Communication
content
Publisher media viewer
Broadcaster

7. Classical Communication
Environment
Channel
Person Person ONE2ONE
Publisher
Broadcaster Media Mass PUBLIC
* Media: Plural form of medium

8. Familiar?

9. How come this happened?

10. The way to a new ...?

11. Society, Technology, Life, ...
 Agriculture  Industry  Information
 Country  City  Metropolis
 Ext. Family  Family  Individual
 Nature  Home  New???

12. History, Communication, Culture
ORAL TEXTUAL AUDIO-VISUAL NEW???

13. Evolution of Communication
Persona Public ?????
l PRINTED AUDIO-VISUAL ????
1800 1850 1900 1950 2000 2050


?
TRANSPORT NET RADIO NET ????


14. From Classical to New...
 Classical  New
 Physical/Analog  Virtual/Digital
 Limited or no  Unlimited interaction
interaction  (A)Synchronous
 Synchronous  One2One AND Mass
 One2One OR Mass



15. New Communication Environment
Channel
Person Person ONE2ONE
+
Publisher
Broadcaster Media Mass PUBLIC
+
....

16. New Communication Environment
Person Person
Publisher
New Media PLATFORM
Broadcaster Mass

17. New Media
Interactive
PLATFORM
 Virtual/Digital
 Unlimited interaction
 (A)Synchronous
 One2One AND Mas

18. New Media?
 A new communication PLATFORM that has
 Interactivity
 Digitality
 Time-Space Independency

19. What is New Media?
 An interactive, digital and time-space
independent communication medium that
enables any kind of content sharing on
cyberspace.

20. New Media Truths
 New Media is Internet, mobile nets and more!
 Cyber Space=Internet+Mobile Net+Bluetooth+…
 NewMedia ≥ SocialMedia & NewMedia ≤
SocialMedia
 Social Media is not only Internet
 E.g.: Group SMS is a social media activity in mobile medium.
 Internet is not only Social Media
 E.g.: Internet Banking is not a social media activity.

21. The “Newness” of New Media
 It’s a brand-new, radical and revolutionary medium!
 Internet
 Mobile
 ...
 It’s the transformation of old-media into new forms.
 TV  IP TV, Digital TV, WebTV, Mobile TV
 Radio  Internet Radio, Offline radio, PodCast
 Newspaper/Magazine  e-newspaper, e-magazine

22. Evolution of Communication
Persona Public Platform
l PRINTED AUDIO-VISUAL DIGITAL
1800 1850 1900 1950 2000 2050


?
TRANSPORT NET RADIO NET CYBER NET


23. The Convergence
DIGITAL
Telecomms
Media
Information

24. Convergence
Info Comms
Media

25. Info-Comms-Media: TheTripleSynergy

26. CyberSpace: The New Media?
 Cyberspace; the new communication
environment that emerges with the triple
synergy of information, communications and
media industries.
 Cyberspace can be accessed via the cyber
devices.

27. TheConvergence
DIGITAL
Telecomms Web2.0
Media Web3.0
Web1.0
Information

28. Evolution of New Media
Social Media
Facebook,Twitter, etc.
Google

29. Cyber Device
Info Comms
Cyber
Device
Media

30. Cyber Device

31. Cyber Device+

32. MyNewMedia
 Personal Journalism
 Content Generation&Consumption on personal
networks
 Sharing and interactivity based
 High socialisation dynamics
 Unreliable (gossip based)
 Rule breaking

33. New Media; New Problems
 Hostile attitudes to current orthodoxy
 Multiidentity
 Cyber Crime
 Collapse of traditional economic models
 Privacy Issues
 Hate Speech

34. New Media; New Horizons
 Birth of a new life style
 VirtualSocialisation
 Cyber Enterpreneurship
 New Business Models
 Global political organisations and movements

35. New Media; New Forms & Contents
 Text  hypertext,blog
 TV IP TV, Mobil TV, WebTV, Digital TV
 Radio  User interactive Online Radio
 Book,Newspaper, Mag  e-book,e-newspaper, e-mag
 Film  Role Playing Game (RPG)

36. Remediation; It’s not a TV anymore!..

37. New Media; New Jobs
 Blogger, Online Journalists
 Social Media Experts
 Online reputation managers
 Copyright/Content Managers
 Online Educators & Trainers
 Mobile Healthcare Experts
 ....

38. Evolution of New Media: The Future

39. Web3.0: Rise of Machines

40.  E-mail
 ismail.polat@khas.edu.tr
 Blog
 http://ismailhpolat.com
 Social Media
 http://twitter.com/ismailhpolat
 http://tr.linkedin.com/in/ismailhpolat
 http://facebook.com/ismailhakkipolat

41. Suggested Readings:
 Flew T., New Media An Introduction, Oxford Press, 2008.
 Lister, Dovey, Giddings, Grant, Kelly, New Media A Critical
Introduction, Routledge, 2009.
 Bolter, J.D., Grusin R., ReMediation:Understanding New Media, MIT
Press,1999.
 Jenkins H., Convergence Culture: Where Old and New Media Collide,
NYU Press, 2006.
 Lessig L., Free Culture, The Penguin Press, 2004.
 Turkle S. Alone Together, Basic Books, 2011.
 Gangopadhyay P., Chatterji M., Economics of Globalisation, Ashgate
Publishing Ltd., 2005