M2M: machine-to-machine. Gestión remota de las máquina. "La Internet de las cosas". Networked devices

1.
:
UNA
SOLUCIÓN
M2M
(Machine-­‐to-­‐Machine)
PARA
NUEVOS
MODELOS
DE
NEGOCIO
Barcelona,
8
de
Noviembre
2012
CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

2. MYKOOTS
:
el
origen
de
una
idea
Los
OEM’s
estarían
dispuestos
a
pagar
una
cuota
mensual
por
tener
sus
máquinas
conectadas
Fabricantes
Equipos
máquinas
conectadas…”koots”
nueva
relación
usuario-­‐fabricante
CONFIDENTIAL
This
presenta,on
has
been
prepared
NUEVOS
MODELOS
DE
NEGOCIO
CON
MYKOOTS
COMO
FACILITADOR
DE
LA
CONECTIVIDAD
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

3. CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

4. M2M:
Machine
to
Machine
M2M
es
la
tecnología/servicio
capaz
de
comunicar
máquinas
remotas
entre
sí
sin
la
intervención
humana
1.190
millones
de
lineas
fijas
en
2010
5.400
millones
de
líneas
móviles
en
2010
12.500
millones
de
máquinas
conectadas
en
2010
CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
Nuevas
industrias
y
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
máquinas
conectadas
50.000
millones
en
2020
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

5. M2M:
una
nueva
tecnología...
Hoy
ya
hay
más
máquinas
conectadas
que
personas
More
traffic
from
networked
devices
CONFIDENTIAL
than
from
people
This
presenta,on
has
been
prepared
by
MYKOOTS.
in
internet
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

6. M2M:
cambiará
las
reglas
del
juego
non-­‐networked
networked
devices
devices
-­‐ Bº
de
venta
de
1
máquina
-­‐ Bº
recurrente
–
proveedor
servicio
-­‐ Key
factor
=
máquina
-­‐ Key
factor
=
“smart”
service
-­‐ Incapacidad
de
generar:
-­‐ Capacidad
de
generar:
ü Consumer
in,macy
ü Consumer
infmacy
ü Desintermediación
ü Desintermediación
ü Movilidad
ü Movilidad
-­‐ Contacto
con
el
consumidor:
-­‐ Contacto
con
el
consumidor:
ü Intermediario
ü Directo
ü En
la
compra
o
avería
ü Ilimitado,
antes-­‐durante-­‐
después
-­‐ Compe,,ve
advantages:
Compeffve
advantages:
ü
Precio
(one
,me)
ü User
experience
CONFIDENTIAL
This
presenta,on
has
been
prepared
ü
Product
performance
ü Pay
per
use.
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

7. La
solución
innovadora
Remote
machines
MYKOOT
management
with
‘Mulfplayer
view
of
the
data’
is
a
scalable
and
simple
end-­‐to-­‐end
M2M
solufon
Manufacturer
with
low
entry
barriers.
Verfcally
focused
for
midsize
enterprises
that
need
to
manage
Distributor
End
User
(3rd
parfes)
remote
machines.
CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

8.
MYKOOTS
:
value
proposifon
ü
MYKOOTS
can
deliver
pilot
user
interface
in
weeks
minimizing
startup
CAPEX
and
,me
to
market.
ü
Agnos,c
to
M2M
devices
and
communica,on
networks…
ü Not
limited
to
cellular
technology.
ü
Embedded
so_ware
agent
providing
remote
intelligence
ü
No
coding
required
except
for
a
HW
interface
adapter.
ü
Commercialized
on
a
SaaS
basis
CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

9. MYKOOTS
plamorm
look
&
feel
CONFIDENTIAL
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presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

10.
gesfona
máquinas
remotas
en...
CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

11. Soluciones
M2M
para
fabricantes
de
equipos
Máquinas
r
emotas
¿
Por
qué
las
empresas
no
pueden
de
Automóvil
iden,ficar
oportunidades
de
mejora
...?
Simplemente
empresa
conectando
la
máquina
con
la
empresa
empresa
fabricante...
empresa
Soluciones
M2M
Oportunidades
M2M
Asset
Tracking
and
monitoring
Reducción
de
costes
Usage
monitoring
Mejora
de
SLA’s
Alertas
Princing
diferenciado
CONFIDENTIAL
Mantenimiento
preven,vo
y
reac,vo
Nuevos
servicios/ingresos
Pay
/
cost
per
use
Nuevos
modelos
de
negocio
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

12. Soluciones
M2M
para
fabricantes
de
bienes
consumo
de
Automóvil
¿Por
qué
los
fabricantes
‘renuncian’
Electrodomésfcos
a
compar,r/monitorizar
la
‘experiencia
del
cliente’?
FABRICANTE
Simplemente
conectando
en
línea
el
coche
o
electrodomés,co
con
el
fabricante...
CONCESIONARIO
DISTRIBUIDOR
Nuevos
servicios
de
mantenimiento
preven,vo
Ges,ón
de
consumos
Servicios
ampliados
(planificación
de
viajes,
música...)
Compra/sus,tución
,
desintermediación
en
la
renovación
CONFIDENTIAL
This
presenta,on
has
been
prepared
Pay
per
use
/
Alquiler
by
MYKOOTS.
The
contents
thereof
may
not
be
Integrar
la
info
digital
de
uso
con
la
supply
chain
para
mejorar
el
“user
experience”
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

13. Soluciones
M2M
para
infraestructuras
Smart
cifes
¿Por
qué
las
concesionarias
no
pueden
Automóvil
generar
nuevos
modelos
de
negocios?
GESTOR
DE
MEJORA
DE
Simplemente...
PROCESOS
autofinanciando
las
mejoras
a
través
de
la
tecnología
M2M
CONCESIONARIA
Ges,ón
inteligente
de
ciudades/infraestructuras:
-­‐
Inversión
en
tecnología
M2M
-­‐
Incorporación
de
mejora
con,nua
-­‐
Creación
de
proceso
de
innovación
y
pilotos
M2M
CONFIDENTIAL
This
presenta,on
has
been
prepared
-­‐
Self
funding
approach
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

14. La
plataforma
permite
ü
Validar
desde
el
inicio
y
en
real
los
nuevos
modelos
de
negocio
M2M.
ü
Implantar
una
solución
M2M
robusta,
segura,
adaptable
y
escalable.
ü
Acelerar
el
‘,me
to
market’.
“MYKOOTS
has
a
pilot
user
interface
where
you
only
need
to
prepare
a
small
hardware
adapter
and
in
ma;er
of
weeks
you
can
get
something
up
and
running”
(Grtn.
Feedback)
CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.

15.
Nuestro
contacto:
Edificio
ESADECREAPOLIS
Xavier
Argenté
Avda.
Torre
Blanca,
57
(+34)
609
853
965
E-­‐08173
Sant
Cugat
Barcelona
xargente@mykoots.com
Tel.
(+34)
935
543
046
www.mykoots.com
CONFIDENTIAL
This
presenta,on
has
been
prepared
by
MYKOOTS.
The
contents
thereof
may
not
be
reproduced,
distributed,
communicated,
in
whole
or
in
part
without
the
prior
wri8en
permission
of
MYKOOTS.