5. simplydigitalA phased approach?
Digital Front End Transformation
•
Projects focused on customer-facing areas
•
Driven by individual business managers, primarily sales, marketing
or customer service
•
Omni-channel integration
•
Implementation of innovation teams
Digitally Integrated Enterprise
•
Integrated end-to-end customer centricity, cross-functional data
intelligence, established innovation culture and collaboration across
the organization
•
Digitally enabled processes, technical integration of digital backend
and frontend solutions
Digital Ecosystems
•
Collaborative business models and service networks
•
Cross Industry value creation
•
Innovation and co-creation networksSource: Pierre Audoin Consulting
6. simplydigital
be digital & make working
easier for your employees
be digital & enhance your
business performance
the four dimension of digital transformation
Business
Owners and
CxOs
be digital & enable your company’s
business transformation
IT/ Network/
Security
managers
be digital & boost your business
transformation
CIO
s
7. simplydigital
Takeaways
1. “Millennium Trends” + Enabling Technologies fuelling
exponential digital business growth
2. Fundamental business model re-shaping and
creation. CIO role needs to shift to create value.
3. The human dimension. IT skills are evolving while
organizations and business processes are becoming
fluid and adaptable