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Making Currency Exchange Work For You
OUR TEAM
JOANN SOON
Content
AMIR HAGHBIN
Marketing
HAKIM KARIM
Strategy
DAVID OH
Biz Dev
Meet The Squad
CURRENSEEK
CHAS ISAAC
Product
PROBLEM &
OPPORTUNITY
How rates on the ground compare to official rates
Rates
Rates can vary by over 20% within close walking
distance
Disparity
Which money changers to trust
Trust
Where money changers are located
Location
Travellers
PAIN POINTS
Limited insights of customer behaviors, experiences or needs,
nor knowledge of the supply & demand for various currencies
Insights
Difficulty obtaining foreign currencies without relying on
expensive wholesalers who only operate 9-5
Foreign Currency Provision
Not enough man-power nor skills to keep up with Anti-Money
Laundering (AML) & ‘Know Your Customer’ (KYC) regulations
KYC/AML Compliance
Most have no customer acquisition strategy or online presence
Customer Acquisition
Money Changers
PAIN POINTS
ASEAN
WORLDWIDE Spend
US$1.4 Trillion
Spend
US$110 Billion
Travelers
1.1+ Billion
Travelers
105+ Million
Market Opportunity
CURRENSEEK
Local Market
TRAVELLERS
10M
TRAVELLERS
26M
CURRENSEEK
US$20B
SPENDING
US$1145
SPENDING
PER TRIP
OUTLETS
~1100 US$15B
TURNOVER
CURRENSEEK
TRAVELLERS save time and
money, exchanging currency
MONEY CHANGERS advertise
their rates and businesses online
Community-driven, location-aware currency
exchange comparison app.
OUR
JOURNEY
The Idea
CURRENSEEK
Validation
KRW10,000 =
RM 309
KRW10,000 =
RM 261
CURRENSEEK
Eureka!
CURRENSEEK
Fear
CURRENSEEK
CIP 150 100
CURRENSEEK
iOS or Android?
CURRENSEEK
Brand
CURRENSEEK
Launch!
CURRENSEEK
Intuitive
CURRENSEEK
Traction & Retention
CURRENSEEK
The Wall
CURRENSEEK
Visa Malaysia Fintech Finals
CURRENSEEK
Visa FF16
CURRENSEEK
Media Coverage
CURRENSEEK
Funding!
CURRENSEEK
Startupbootcamp Fintech Accelerator
CURRENSEEK
Advisors
The region’s brightest FinTech minds
and advisors with years of global
insights & experience
FELIPE DAGUILA
JAMES SPURWAY ALEX YOKOYAMA
ARVIN SINGH
CURRENSEEK
GIFF ASEAN FinTech Challenge
CURRENSEEK
More Media Coverage!
CURRENSEEK
MSC Malaysia Hot Startup
CURRENSEEK
WHAT’S
NEXT?
Travellers
CURRENSEEK FOR:
PERSONALISED RATES
Highly personalised deals for customers based on amount
or location. Customers can lock-in rates, book and pay
online, plus pick up currency at their convenience.
RATE TRACKER
Alert customers planning for their trips when any
participating money changer is able to offer a better rate.
Knowing customers in
advance
COMPLIANCE FACILITATION
Personalised offers to highly
qualified customers
BIDDING PLATFORM
Real-time demand for currencies
by time and location
INVENTORY ANALYTICS
Money Changers
CURRENSEEK FOR:
Commitment from customers
ahead of time
E-PAYMENT INTEGRATION
THANKS
Making currency exchange work for everyone!
hakim@currenseek.com +60 16 365 2089

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MDEC Fintech Conference - How I was not Killed by the Money Changer Families, Hakim Karim - CurrenSeek