What is Social Media? How does it work? How can I be a part of it?

1. SOCIAL MEDIA
WORLDBY IVAN WILLIAMS

2. WHAT
IS
SOCIAL
MEDIA?
Computer-­‐mediated
tools
that
allow
people
to
create,
share
or
exchange
informa8on,
ideas,
pictures
and
videos
in
virtual
communi8es/networks.

3. 72%
of
all
internet
users
are
now
ac8ve
on
social
media

4.
Facebook
• Over
1.2
billion
Facebook
users
• Over
20%
of
Facebook
users
login
at
least
5
8mes
per
day
• Over
50
million
Facebook
pages
• Over
70%
of
marketers
use
Facebook
to
gain
new
customers

5.
Google+
• Over
1
billion
Google+
accounts
• Reaches
over
500
million
monthly
ac8ve
users
• Over
20%
of
online
adults
visit
Google+
once
a
month

6.
Twi?er
• Over
1
billion
registered
users
• 500
million
tweets
sent
per
day
• 78%
of
ac8ve
users
are
on
mobile
devices
• 215
million
monthly
ac8ve
users

7.
YouTube
• 1
billion
ac8ve
users
• 6
billion
hours
of
video
watched
on
YouTube
per
month
• 40%
of
YouTube
traffic
comes
from
mobile
devices

8.
LinkedIn
• Over
300
Million
Users
• Over
180
monthly
ac8ve
users
• Reaches
over
200
countries
• Over
40%
of
LinkedIn
visits
are
from
mobile
devices
• More
than
two
users
sign
up
for
LinkedIn
every
second

9.
Instagram
• 200
million
ac8ve
monthly
users.
• Over
20
billion
photos
have
been
shared
on
Instagram
• 20%
of
teens
consider
Instagram
as
their
favorite
social
network
• Thailand
alone
has
over
1.5
million
users

10.
Pinterest
• 70
million
ac8ve
monthly
users
• 80%
of
Pinterest
users
are
female

11.
Snapchat
• 60
million
ac8ve
users
• 400
million
snaps
sent
per
day
• 70%
of
users
are
female
• 5%
of
selfies
are
shared
on
Snapchat

12.
Vine
• 40
million
ac8ve
users
• Weekends
are
the
most
popular
8me
to
share
Vines

13. my
page
for
more
slideshows.
www.slideshare.net/ivanwilliamz
Follow
For
any
inquiries,
please
email
me
at
ivanwilliamz@gmail.com
Ivan
Williams
–
2015
All
Rights
Reserved