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MEDIASAUCE PRESENTS




Is Your Sales Force Ready for the Digital Age?
About us
A track record for leading online initiatives
About us
A track record for leading online initiatives
2001

           2005


                  2009

                         2012




The Pipe
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
Result/
          /Engagement
          Wherever
          However
          Whenever
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
disintermediation
5 channels
Millions of “channels”
Control what people see
everyone has a choice and a voice
ONE Screen
screens wherever you are
Few Touchpoints
17 forms of NEW media
past 200 years

 Industrial Age
past 200 years



 Information Age
past 200 years




 Interconnected Age
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
Revolution - process of replacing one
system with another
Have you seen a revolution…
where no one got hurt??
Life During Revolutionary Times
will be wrong   faster
will be wrong   faster
Losers will lose faster
will be wrong   faster
Losers will lose faster
Success will happen faster
“The rate internal
              of                 change must be
              ex
greater than the rate of     ternal change,
or the company will fall behind”
                                  -Jack Welch
Options
   Lead the change
   Follow someone’s change
   Quit
Roadmap for winning
Strategy + Maneuvering + Big Thinking
Transformation is a
revolution going your way
Recipe for a Transformation
Dose of Desire
Layer of Big Think
Unyielding Commitment
Will you be out maneuvered??
It’s time for action…
Every 3
seconds…
1 person buys a device to
access the internet
2 blogs are started
3 youtube videos are posted
4 people sign up for Facebook
500 words are added to
wikipedia
There are lots of customers out there!
…so let’s give our sales teams
the tools to get new business!
Customers have constant
access to information
They can make decisions 24/7
They are overwhelmed by sales
messages
They need solutions (now!)
Our competitors are
ready to do battle...
...for a budget that is being
slashed
While OUR budget may be
getting slashed too!
We have to separate from the
competition
We have to be better
connected...
...than our competition.
Outwit
Out maneuver
Connect more
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
Sell more
Sell more
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
We’ll start with the essentials
Our teams will be trained
We’ll shift the culture
And recruitment will evolve
And sales will take off

(While our competition
scrambles to catch up)
Are you on…
• 193% Growth YOY
• 11.9 Million Unique Visitors / mo.
• Nearly 60% of LinkedIn users have high
  personal incomes and hold executive-level or
  consultant positions
• The greater the number of connections the
  greater the likelihood of higher personal income
Are you on…
• 193% Growth YOY
• 11.9 Million Unique Visitors / mo.
• Nearly 60% of LinkedIn users have high
  personal incomes and hold executive-level or
  consultant positions
• The greater the number of connections the
  greater the likelihood of higher personal income
Are you on…
• 116% Growth YOY
• 39 Million Unique Visitors / mo.
• More than half of Facebook users are older than
  college age
• More than 13 million users update their status at
  least once each day
• More than 2.5 million users become fans of Pages
  each day
Are you on…
• 116% Growth YOY
• 39 Million Unique Visitors / mo.
• More than half of Facebook users are older than
  college age
• More than 13 million users update their status at
  least once each day
• More than 2.5 million users become fans of Pages
  each day
Are you on…
•   343% Growth YOY
•   5.57 Million Unique Visitors / mo.
•   Fastest growing web site in the world
•   7.5 Thousand new accounts daily
Are you on…
•   343% Growth YOY
•   5.57 Million Unique Visitors / mo.
•   Fastest growing web site in the world
•   7.5 Thousand new accounts daily
YOU’RE ON
 BUT ARE YOU
LEVERAGING IT?
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
How many people are you
connected to?
Impacts your page rank
has even more uses

• Perform blind and reverse company
  checks
• Dig deeper on contacts and referrals
• Gauge the health of the company
• Learn about product launches and
  “stealth” competitor activity
• Answer questions…become an expert
Let’s try a quick social experiment
The   experiment
The Big Idea for ChaCha
The Big Idea for ChaCha
Quality Matters
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
That you haven't seen in 10 years?
That you’ve never actually met?
That you don’t even like?
That you hope never come to visit?
Tell you their most intimate secrets?
Send you pictures of themselves on
a regular basis?
Share their political views with you?
Give you regular updates on
everything important in their lives?
Now lets
substitute the
word “Friends”
with “Prospects”
How many
prospects do
you have?
That you haven't seen in 10 years?
How many
prospects do
you have?
That you’ve never actually met?
How many
prospects do
you have?
That you don’t even like?
How many
prospects do
you have?
That you hope never come to visit?
Tell you their most intimate secrets?
Send you pictures of themselves on
a regular basis?
Share their political views with you?
Give you regular updates on
everything important in their lives?
Making
prospects and
    customers
  your ‘friend’
      gets you
       insider
  information!
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
Sales 2.0: Is Your Sales Force Ready for the Digital Age?
Have the inside scoop
…or get t.m.i.
has even more uses

• Discover events and activities your
  network is participating in
• Link back to blogs, new web site features,
  business related media
• Interconnect all activities
Quickly emerging, Twitter is the
ultimate connection tool
Twitter is easy, engaging
Social networks are powerful
Social media empowers your sales
team with connections to succeed
Let’s recruit for the future…NOW
Any
questions?
Learn more, contact us at
www.MediaSauce.com

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Sales 2.0: Is Your Sales Force Ready for the Digital Age?

Notes de l'éditeur

  1. Slide 1: image: door to door encyclopedia salesman, or selling vacuums \"selling is different.
  2. Slide 3: search your company's name or product, and return results are \"everything about you... just one click away\"
  3. Slide 2: use term: disintermediation.
  4. <number>
  5. <number>
  6. <number>
  7. <number>
  8. <number>
  9. <number>
  10. <number>
  11. <number>
  12. <number>
  13. <number>
  14. Globe
  15. Person with laptop and cell phone, etc...lots of connectivity (TV too?)
  16. Clock or Open 24 hours sign
  17. Clock or Open 24 hours sign
  18. Image: Lots of billboards/signs/advertisements
  19. xy graph slash...
  20. Soldiers Marching
  21. Show lots of figures to imply a crowd with one a different color or unique eye-catching shape
  22. show connections grow to rest of figures with lines
  23. giant brain
  24. giant brain
  25. giant brain
  26. giant brain
  27. giant brain
  28. We want to showcase the size of the network as being large
  29. We want to showcase the size of the network as being large
  30. Ask the room, who feels like they have a large professional or social network?Choose 3 volunteers to stand up.Then ask anyone who knows the person standing directly to stand up, and so on and so forth.-------------------------
  31. Building a sizable network is just the first step, but is the first and more important step.