11. How Endorsed Marketing works You come up with a FANTASTIC Offer for your product/service Find a Strategic Alliance Partner Your Strategic Alliance Partner mails that offer to their database as a GIFT You do the same to your database with an offer from your Alliance Partner (repeat in 6 months)
12. The Benefits of Endorsed Marketing Customer service – makes 90 day contact a breeze Lead generation is leverages and systemised Everybody wins – strategic partners’ and the customer It’s leveraged and systemised
13. 4 Keys to Choosing a Strategic Alliance Partner Analyse Your Customers Buying Lifecycle Identify 6 potential alliance partners Decide on a POWERFUL offer Approach your potential alliance partner with... “We both serve the same target market, but we don’t compete. I have an idea for a zero cost marketing strategy that can benefit both our businesses. Can we catch up for 40 minutes this week over a coffee... My shout?” ... Make sure your the alliance partner speaks and acts win-win & is 100% committed
29. Graphic Designer, Printer, Copywriter, Web DesignerWhoever meets and qualifies the prospect first set’s up meetings between the prospect and the other members of the power group
30. Power Group Postcard When buying your home you may need these people. We highly recommended them to you... Finance Broker, Bill White, 3895 6666 Solicitor, Michael Green, 3566 8877 Financial Planner, Mary Ross, 3216 5489 Insurance, Sonja Collins, 3332 8526 Removalist, Greg Hills, 3698 5623 Builder/Renovator, Coll Keys, 3669 8855 If each meets 1 new prospect per week, the result is... 7 New Prospects each week for EVERYONE
31. Power Group... Special Report The 11 Most Costly Mistakes People Make When Purchasing a Home ... and how to avoid them
32. Next Steps... James McNamara Leader, Innovator, Collaborator Impact Factory www.leadershipimpact.com.au 0408 762 584 james@impactfactory.com.au