1. Active Mobility Sharing in Malaysia
Deployment of bike, e-bike, e-scooter sharing services in urban areas.

2. City Selection & Deployment Criteria
➔ Tier-1 & 2 Cities in Malaysia
➔ CBD areas, public transportation network, residential
areas & universities.
➔ Operating Area (Zone) : 1km2
- 2km2
➔ Infrastructure:
◆ Pedestrian path Bicycle | e-Bike | e-scooter
◆ Bike lanes Bicycle | e-Bike | e-scooter
◆ Streets. Bicycle | e-Bike
➔ Ability to pay: This will determine the type of
transportation deployed in the Operating area. Eg in
Tier-2 city Prai, bicycle will be the preferred mode for
first/last mile, compared to e-bike and e-scooter.

3. Deployment in KL
State City Bicycles e-Bike e_scooter
Kuala Lumpur City Centre 400 300 300
Old City 200 200 100
Bangsar 100 200 100
Bangsar South 200 200 100
TTDI 100 200 100
Universiti Malaya 200 200 100
Mont Kiara 100 100 100
Pandan 200 100 0
TOTAL 1500 1500 900

4. Deployment in SEL
State City Bicycles e-Bike e-scooter
Selangor Petaling Jaya (Old) 200 200 200
Sunway & Subang 400 400 400
Shah Alam + UTM 600 400 400
Putrajaya 100 100 100
Cyberjaya 100 100 100
Bangi + UKM 600 300 200
Damansara 200 200 200
Bandar Utama 200 200 200
TOTAL 2400 1900 1800

5. Deployment in Tier-2 Cities
State City Bicycles e-Bike e-scooter
Penang Georgetown 300 200 200
Bayan Baru 300 200 200
Prai 400 200 200
Kedah Langkawi 200 200 100
Sabah Kota Kinabalu + UM 400 200 200
Sarawak Kuching + U 400 200 200
Johor Johor Bharu 300 200 200
Skudai + UTM 400 200 200
TOTAL 2700 1600 1500

6. Deployment in Cities
Area Bicycles e-Bike e-scooter
1 KL CIty 1500 1500 900
2 Selangor 2400 1900 1800
3 Other States 2700 1600 1500
TOTAL 6600 5000 4200

7. Stakeholders Engagement
City Council Federal/Agency University Property
Developer
Public
Transport
Kuala Lumpur PlanMalaysia (Smartcity) UiTM SP Setia Prasarana
Sepang Ministry of Transport U. Islam International Sun Suria
Malacca Public Transport Agency
(APAD)
U. Kebangsaan
Malaysia
Mah Sing
Shah Alam KL Cycling Masterplan MMU Cyberview
Penang Ministry of Federal
Territories
Setia Haruman
Prai Think City MK Land
GreenTech Malaysia
Urbanice Malaysia

8. Zone Launch Timeline
Month 0
1 2 3
Month 1
4 5 6
Month 2
7 8 9
Deploy
10 11 12
Manpower Hiring
Warehouse &
Renovation
Bike/Scooter
shipment
PTO, BD &
Marketing
activities
Set up Operating
Zone
LOREM

9. Malaysia Organization Chart
Country Manager
Area Lead KL Marketing Lead
Customer Service
Community
Ambassador
Zone Manager
Operation Lead
Field Technician
Area Lead SEL
Area Lead T2
Admin Executive
Finance/HR/Admin
Manager
● Each Area Lead will be incharge of 7-8
zones.
● Zone Managers, Operation Leads &
Admin Exec may be required to
manage more than 1 zone.
● Admin Exec at Zone level reports
directly to Country Finance/HR/Admin
● Warehouse personnel & mechanic are
not critical role in the initial stage of
operations, but will be vital after 3-6
months into operation.
Warehouse
Mechanic

10. Manpower
Country Level Payscale (MYR) h/count TOTAL
Hiring
Month
Country manager 15,000 1 15,000 m0
Marketing Manager 7,000 1 7,000 m0
Customer Service Manager 5,000 1 5,000 m6
Finance, HR & Admin Manager 7,000 1 7,000 m3
34,000 4 34,000
Area Lead 7,000 3 21,000 m3 onwards
Admin Executive 3,000 3 9,000 m3 onwards
10,000 6 30,000
Zone Level Each Zone
Zone Manager 4,500 1 4,500
m0
(optional)
Operation Lead 4,000 1 4,000 m0
Warehouse Lead 3,500 1 3,500 m3
Mechanic 2,000 3 6,000 m3
Community Ambassador 2,000 3 6,000 m0
Field Technician 2,000 8 16,000 m0
18,000 11 40,000
TOTAL HEADCOUNT 62,000 21 104,000

11. Zone Setup & Operating Budget
COST (MYR)
1 Warehouse rental 3,500
2 Warehouse rental deposit 3.5 months 12,250
3 Van rental MYR2500 x 2 units 5,000
4 Renovation - electrical works 10,000
5 Furnitures & fixtures 5,000
6 Warehouse tools 5,000
7 Computer Equipment 8,000
8 Business registration & Liceinsing 5,000
9 Marketing - Print materials 10,000
TOTAL SETUP COST PER ZONE 63,750
COST (MYR) COST (MYR)
Min Max
1 Warehouse rental 3,500 3,500
2 Van rental MYR2500 x 2 units 5,000 5,000
3 Utilities, phone & internet 2,000 2,000
4 Operations running cost 4,000 4,000
5 Marketing 3,000 3,000
6 Office & warehouse supplies 2,000 2,000
7 Incidentals 2,000 2,000
8 Manpower 22,000 40,000
9 Staff benefit & welfare 4,400 8,000
MONTHLY EXPENSE PER ZONE 47,900 69,500
For the initial setup of the Zone operations, we usually hire the bare-minimum ops staff to kick off the
deployment, which includes 1 Ops Lead, 8 Field technician & 1 community ambassador.
Max expenses will be in month 5-6 when the operations is in stable state and additional headcount is
required to handle warehouse & repair operations, and on-ground marketing activities.

12. Zone Minimum Headcount Budget
Zone Level Salary (MYR) Each Zone TOTAL (MYR)
Zone Manager 4,500 0
Operation Lead 4,000 1 4,000
Warehouse Lead 3,500 0
Mechanic 2,000 0
Community Ambassador 2,000 1 2,000
Field Technician 2,000 8 16,000
Minimum Headcount 18,000 11 22,000