57. ENGAGEMENT No. 1 seller in Personal Grooming category on Amazon.com for the first two months after launch. Source: MediaPost - http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&art_aid=53172
88. IMAGE CREDITS IMG_6515 Tony de Marco Flickr Anonymous at Scientology in Los Angeles sklathill Flickr Brick Tamland Wallpaper Anchorman The Movie Web Site Brick Wallpaper Bloc Party Crowd @ Ogden Theatre Paul Isakson Flickr Google Screen Grab Google Google.com iPhone e-Learning content authoring Google Loves The iPhone Wii Networking Audio/Video X-OOM Software Brings Media Streaming To The Wii Starbucks Coffee Boston.com Aging Music Heroes' Haven Tracy Morgan Saturday Night Live Black Is The New President, Bitch Ghosts I - IV Nine Inch Nails Ghosts.nin.com
89. IMAGE CREDITS RCRD LBL_ + Widgets RCRD LBL rcrdlbl.com Whopper Freakout Burger King WhopperFreakout.com Shave Everywhere Philips / Norelco ShaveEverywhere.com The Coke Zero Game Coca-Cola Company CokeZeroGame.com The Coke Zero Game Coca-Cola Company CokeZeroGame.com Nike+ Healthy Living NYC Every Step You Take... Domino’s Pizza Builder Domino’s Pizza Dominos.com Domino’s BFD Pizza Builder Adverblog & Domino’s Pizza Domino's Pizza Builder & Dominos.com My Vegas Logic + Emotion My Vegas Is Showing: Brand Utility + Event Based Social Networking Digital Ethnography + Anthropology All logos taken from their respective Web sites.
90. IMAGE CREDITS Consumer Collaboration Paul Isakson [paul isakson] Kluster Kluster Kluster.com My Starbucks Idea Starbucks MyStarbucksIdea.com
Notes de l'éditeur
Just wanted to share a few thoughts today on where things are moving. This isn’t the long-term outlook so much as the direction stuff is shifting today thanks to the growing realization of the power the Web holds to tell stories, engage people, and give them things that are more relevant and useful as far as brands are concerned.