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Macky Weaver & Rollin Isbell



               May 27, 2010
Football is a team game. And so is
   business. To achieve
   success, you’ve got to have the
   right partners, all working
   together toward a common goal.

That’s what sponsorship
   opportunities with the
   Jacksonville Jaguars are all
   about: Reaching people of all
   backgrounds who sit side-by-side
   enjoying one form of
   entertainment that represents
   everyone within the community.
Fans don’t just come to the Stadium for a great game. They come
for the entire experience that is Gameday in the NFL. Excitement
pervades the crowd that is ready to embrace every aspect of the
event. So, we put our Sponsor’s logo in front of them when they
are looking!
Source: ESPN Sports Poll 2009, P12+
Source: ESPN Sports Poll 2007-09, P12+
Estimated fan population = ESPN Sports Poll (P12+)
*Survey methodology change in 2009
Attendance sourced from NFL
Source: OTX Weekly Tracker, Fans 13-64, 2009 Regular Season
From Draft Day through the Playoffs, Jaguars Fans have come to
rely on Brian Sexton, Jeff Lageman and Vic Ketchman to give
them the story behind the story. We put our Sponsor’s message
where Fans spend their media time: Jaguars Radio, Jaguars
Television and jaguars.com.
Source: The Nielsen Company, 2003-09; Broadcast Primetime
original programming average on ABC, CBS, FOX, and NBC
(i.e., NCIS, CSI, Survivor, The Office, 30 Rock, Dancing with the
Stars, House, Fringe); Broadcast average for Sports; U.S. HH
ratings
We work with our Sponsors to create traffic-driving promotional
campaigns to move Jaguars Fans from the Stadium to their
business.

Our Sponsors cheer the results.
Source: ESPN Sports Poll, March 2009
N=503, Ages 12+
BrandAsset® Consulting - Base: USA All Adults
BAV Full Year 2009
Since the beginning, the Jaguars have sustained success on and off the
field. A Jaguars corporate sponsorship is your opportunity to capitalize on
this success.

When you become a Jaguars sponsor, it’s all about you and how we can
help your company increase its visibility and sales. Every sponsorship
package we offer is completely customized for your company, your goals
and your budget – no matter how large or small.

This is your city, and the Jaguars are your Team. Come join us. Play in
the big leagues. It’s where you belong. And it’s where you’ll find success,
today and tomorrow.
Rollin Isbell
Manager, Jaguars Media Sales
isbellr@jaguars.nfl.com
904-633-4641

Macky Weaver
Sr. VP, Sales & Marketing
weaverm@jaguars.nfl.com
904-633-6207

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Jaguars Sponsorships - Rollin Isbell

  • 1. Macky Weaver & Rollin Isbell May 27, 2010
  • 2. Football is a team game. And so is business. To achieve success, you’ve got to have the right partners, all working together toward a common goal. That’s what sponsorship opportunities with the Jacksonville Jaguars are all about: Reaching people of all backgrounds who sit side-by-side enjoying one form of entertainment that represents everyone within the community.
  • 3. Fans don’t just come to the Stadium for a great game. They come for the entire experience that is Gameday in the NFL. Excitement pervades the crowd that is ready to embrace every aspect of the event. So, we put our Sponsor’s logo in front of them when they are looking!
  • 4. Source: ESPN Sports Poll 2009, P12+
  • 5. Source: ESPN Sports Poll 2007-09, P12+ Estimated fan population = ESPN Sports Poll (P12+) *Survey methodology change in 2009 Attendance sourced from NFL
  • 6. Source: OTX Weekly Tracker, Fans 13-64, 2009 Regular Season
  • 7. From Draft Day through the Playoffs, Jaguars Fans have come to rely on Brian Sexton, Jeff Lageman and Vic Ketchman to give them the story behind the story. We put our Sponsor’s message where Fans spend their media time: Jaguars Radio, Jaguars Television and jaguars.com.
  • 8. Source: The Nielsen Company, 2003-09; Broadcast Primetime original programming average on ABC, CBS, FOX, and NBC (i.e., NCIS, CSI, Survivor, The Office, 30 Rock, Dancing with the Stars, House, Fringe); Broadcast average for Sports; U.S. HH ratings
  • 9. We work with our Sponsors to create traffic-driving promotional campaigns to move Jaguars Fans from the Stadium to their business. Our Sponsors cheer the results.
  • 10. Source: ESPN Sports Poll, March 2009 N=503, Ages 12+
  • 11. BrandAsset® Consulting - Base: USA All Adults BAV Full Year 2009
  • 12. Since the beginning, the Jaguars have sustained success on and off the field. A Jaguars corporate sponsorship is your opportunity to capitalize on this success. When you become a Jaguars sponsor, it’s all about you and how we can help your company increase its visibility and sales. Every sponsorship package we offer is completely customized for your company, your goals and your budget – no matter how large or small. This is your city, and the Jaguars are your Team. Come join us. Play in the big leagues. It’s where you belong. And it’s where you’ll find success, today and tomorrow.
  • 13.
  • 14. Rollin Isbell Manager, Jaguars Media Sales isbellr@jaguars.nfl.com 904-633-4641 Macky Weaver Sr. VP, Sales & Marketing weaverm@jaguars.nfl.com 904-633-6207