More About Keyword Optimization
Referencing sites like Quora.com,
AnswerthePeople.com and bloomberry.com
will identify the most popular questions
around a niche or keyword.
Google will associate certain search queries,
like “how to” with video, and prioritize more
YouTube content into results for those
keyword types. Marketers who target search
terms that Google prioritizes video results
for will see better SEO signals.
To get to a deeper level, we look at how
keywords perform on an individual video
level. Using the topic archeology structure,
hone in on keyword opportunities, and start
looking at what individual videos are most
popular within that keyword or niche.
Search for long tail keyword phrases that are
more specific. For example, “what to pack for
summer vacation in Vail” is more targeted
than typical results for either “what to pack
for Vail” or “what to pack for summer