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The Six Minute Strategist
                      Business Strategy, Make Smarter Decisions

                           Six Minute Strategist
                              Start Up Course

                                 Free Bonus
                               How to turn your
                                 GREAT IDEA
                                    into a
                                  BUSINESS
                                                           http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer

                              Six Stages
                                                             Market            Profit

    1. Market
    2. Profit
                                                                     Great Idea to
    3. Plan                                           Investors        Business          Plan
    4. Capital
    5. Value
    6. Investors                                                  Value        Capital


                                                                             http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer


                                       Markets
                                                               Size &
    1. Size & Scale                                            Scale          Demand


    2. Demand
    3. Solution                                        Value            Markets    Solution

    4. Competition
    5. USP                                                      USP         Competition

    6. Value
                                                                                  http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer

                                         Profit
                                                              5 Year        Revenue
                                                               P&L        Assumptions
    1. 5 Year P&L
    2. Revenue Assumptions                             Cash            Profit         Cost
    3. Cost Assumptions                                Flow                        Assumptions


    4. EBITDA                                              Growth
    5. Growth Assumptions                                Assumptions            EBITDA


    6. Cash Flow
                                                                                    http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer

                                           Plan
                                                              Who?           How?
    1. Who?
    2. How?                                           Executive       Plan          Where?
    3. Where?                                         Summary

    4. When?
    5. Risks?                                                Risks?          When?


    6. Executive Summary
                                                                                http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer

                                        Capital
                                                               Capex             Opex
    1. Capex
    2. Opex                                             How            Capital          Lean &
    3. Lean & Mean                                     Much?                             Mean


    4. 18 Months                                               Cash
    5. Cash Burn                                               Burn         18 Months


    6. How Much?
                                                                                    http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer

                                          Value
                                                            Founder
                                                             Equity    Valuation
    1. Founder Equity
    2. Valuation                                       Reality     Value     Investors
    3. Investors                                        Check

    4. Formula
    5. Dilution                                             Dilution   Formula


    6. Reality Check
                                                                            http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer

                                     Investors
                                                           Elevator      Slide
                                                            Pitch        Deck
    1. Elevator Pitch
    2. Slide Deck                                       Six      Investors        Role
    3. Role                                           Reasons

    4. Equity Sources                                       Boot
    5. Boot-Strapping                                     Strapping      Equity
                                                                        Sources

    6. Six Reasons
                                                                             http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer
                                                     Size &
                                                     Scale        Demand                      5 year
                                                                                               P&L
                                                                                                            Revenue
                                                                                                          Assumptions                             Putting
                                               Value      Market       Solution        Cash
                                                                                       Flow           Profit        Costs
                                                                                                                 Assumptions
                                                                                                                                                     it
                                                        USP      Competition                  Growth       EBITDA
                                                                                                                                                    All
                                                                                                                                                 Together
                                                                                            Assmuptions




                                  Elevator Slide-deck                   Market        Profit                          Who?           How?
                                   Pitch


                                                                               Great Idea
                                Six                                                                       Executive
                                        Investors      Role      Invetors         to a         Plan                           Plan       Where
                              Reasons                                                                     Summary
                                                                               Business


                                    Boot-      Equity                    Value       Capital                          Risks          When?
                                  strapping   Sources



                                                    Founder      Valuation                    Capex            Opex
                                                     Equity



                                              Reality                                  How                        Lean &
                                                              Value    Investors                   Capital
                                               Check                                  Much?                        Mean



                                                                                              Cash           18
                                                    Dilution     Formula                      Burn         Months
                                                                                                                                                 http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer


                          Want to know more
                                 about
                       The Six Minute Strategist
                           Start Up Course
                                 Go to
            http://jbdcolley.com/startup
                                                                     http://jbdcolley.com
© John colley 2012
The Six Minute Strategist
                     Business Strategy, Work Smarter to Get Richer




                            Even if you Don’t
                             Buy the Course
                             I hope this was
                            Valuable to you
                                                                     http://jbdcolley.com
© John colley 2012

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How to turn your great idea into a business

  • 1. The Six Minute Strategist Business Strategy, Make Smarter Decisions Six Minute Strategist Start Up Course Free Bonus How to turn your GREAT IDEA into a BUSINESS http://jbdcolley.com © John colley 2012
  • 2. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Six Stages Market Profit 1. Market 2. Profit Great Idea to 3. Plan Investors Business Plan 4. Capital 5. Value 6. Investors Value Capital http://jbdcolley.com © John colley 2012
  • 3. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Markets Size & 1. Size & Scale Scale Demand 2. Demand 3. Solution Value Markets Solution 4. Competition 5. USP USP Competition 6. Value http://jbdcolley.com © John colley 2012
  • 4. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Profit 5 Year Revenue P&L Assumptions 1. 5 Year P&L 2. Revenue Assumptions Cash Profit Cost 3. Cost Assumptions Flow Assumptions 4. EBITDA Growth 5. Growth Assumptions Assumptions EBITDA 6. Cash Flow http://jbdcolley.com © John colley 2012
  • 5. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Plan Who? How? 1. Who? 2. How? Executive Plan Where? 3. Where? Summary 4. When? 5. Risks? Risks? When? 6. Executive Summary http://jbdcolley.com © John colley 2012
  • 6. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Capital Capex Opex 1. Capex 2. Opex How Capital Lean & 3. Lean & Mean Much? Mean 4. 18 Months Cash 5. Cash Burn Burn 18 Months 6. How Much? http://jbdcolley.com © John colley 2012
  • 7. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Value Founder Equity Valuation 1. Founder Equity 2. Valuation Reality Value Investors 3. Investors Check 4. Formula 5. Dilution Dilution Formula 6. Reality Check http://jbdcolley.com © John colley 2012
  • 8. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Investors Elevator Slide Pitch Deck 1. Elevator Pitch 2. Slide Deck Six Investors Role 3. Role Reasons 4. Equity Sources Boot 5. Boot-Strapping Strapping Equity Sources 6. Six Reasons http://jbdcolley.com © John colley 2012
  • 9. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Size & Scale Demand 5 year P&L Revenue Assumptions Putting Value Market Solution Cash Flow Profit Costs Assumptions it USP Competition Growth EBITDA All Together Assmuptions Elevator Slide-deck Market Profit Who? How? Pitch Great Idea Six Executive Investors Role Invetors to a Plan Plan Where Reasons Summary Business Boot- Equity Value Capital Risks When? strapping Sources Founder Valuation Capex Opex Equity Reality How Lean & Value Investors Capital Check Much? Mean Cash 18 Dilution Formula Burn Months http://jbdcolley.com © John colley 2012
  • 10. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Want to know more about The Six Minute Strategist Start Up Course Go to http://jbdcolley.com/startup http://jbdcolley.com © John colley 2012
  • 11. The Six Minute Strategist Business Strategy, Work Smarter to Get Richer Even if you Don’t Buy the Course I hope this was Valuable to you http://jbdcolley.com © John colley 2012