The disrupters gear shift

1. ...isn't
your
average
cabbie
☐ þ
...turning
their
set
of
wheels
into
a
money
spinner
☐
...old
industries
are
facing
disruption
on
an
unprecedented
scale
☐
Founded
just
5
years
ago
the
company
is
now
valued
at
5
billion
dollars
☐
We
operate
a
marketplace
where
we
aggregate
the
supply,
we
aggregate
the
demand
and
we
connect
them
in
the
most
effective
way
☐
But
one
group
isn't
along
for
the
ride,
and
that's
the
local
cabbies
☐
unhappy
that
ride-­‐hailing
apps
are
undercutting
their
fares
☐
...partly
to
keep
up
wih
the
meteoric
rise
of
international
competitors
like
Uber
☐
The
deal
will
enable
these
companies'
riders
to
seamlessly
use
each
other's
apps
when
abroad
☐
Its
number
of
rides
and
revenue
increased
fivefold
☐
That's
how
many
kids
are
growing
up
in
this
day
and
age
☐
They
don't
want
the
hassle
of
owning
a
car,
maintaining
a
car,
buying
insurance
for
the
car
for
it
to
sit
idle
96%
of
the
time
☐
...while
Ford
shuttle
buses
are
trialling
rides
on
demand
☐
...in
an
effort
to
become
less
reliant
on
the
traditional
business
model
of
a
big
one-­‐off
purchase
☐
...but
the
auto
manufacturers
aren't
the
only
ones
vying
for
the
passengers
of
the
future
☐
...tech
giants
like
google
who
believe
they
have
the
expertise
to
deliver
the
driverless
car...
☐
Ford's
new
research
centre
is
the
company's
latest
attempt
to
protect
its
legacy
☐
Perfecting
this
software
is
one
of
the
hardest
tasks
facing
any
company
trying
to
create
a
safe
driverless
car,
let
alone
a
car
company
playing
catch-­‐up
☐
Ford
isn't
the
only
car
maker
taking
on
the
software
giants
☐
it's
a
groundbreaking
deal
to
combine
forces
and
develop
a
fleet
of
shared
driverless
cars
☐
It's
clear
today's
car
makers
will
do
whatever
it
takes
to
stay
in
the
driving
seat
☐
Instructions:
1)
During
the
video:
tick
the
sentences
as
you
hear
them.
2)
Once
we've
viewed
the
video:
in
pairs,
work
out
the
meaning
of
the
words
in
bold
from
the
context
and
write
it
down
next
to
the
tick
(you
might
want
to
use
a
pencil).
3)
Speaking:
answer
the
following
questions:
-­‐
Do
you
use
ride-­‐hailing
apps
on
a
regular
basis?
How
often?
Why?
-­‐
What
are
the
advantages
and
drawbacks
of
ride-­‐hailing
services
as
opposed
to
normal
cab
services?
-­‐
Who
do
you
side
with
in
the
struggle
between
legal
cabbies
and
Uber
in
Madrid?
Why?
-­‐
Do
you
think
there
is
a
compromise
to
be
reached?
What
could
it
be?
-­‐
What
do
you
think
of
driverless
cars?
Would
you
trust
their
software
100%?
-­‐
Did
you
know
BMW
recently
changed
its
slogan
from
"do
you
like
driving"
to
"the
ultimate
driving
machine"?
What
do
you
make
of
it?
If
you're
interested,
read
more
here:
-­‐
Can
you
imagine
any
other
development
in
this
field
in
the
foreseeable
future?
Based
on
the
following
video
by
The
Economist:
http://eydisrupters.films.economist.com/