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10 questions
    Jeff Jarvis
Who are we?
Who aren’t we?
The unique Guardian
Diversity of views

Liberal/progressive

Serious/intelligent

Edge, wit,
attitude
Independent

English language, but not
American
Trust-owned
Comment analysis
across media

Well-resourced
Light regulation
Who are we?
   Content
   Community


    Content
   Advertising
Who are we?
• Manufacturer?        • Opinion?
• Distributor?         • Community?
• Information?         • Platform?
• Knowledge?           • Network?
          • What is our essence?
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions
Guardian: 10 questions

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Guardian: 10 questions

  • 1. 10 questions Jeff Jarvis
  • 4. The unique Guardian Diversity of views Liberal/progressive Serious/intelligent Edge, wit, attitude Independent English language, but not American Trust-owned Comment analysis across media Well-resourced Light regulation
  • 5. Who are we? Content Community Content Advertising
  • 6. Who are we? • Manufacturer? • Opinion? • Distributor? • Community? • Information? • Platform? • Knowledge? • Network? • What is our essence?