CREATopia HK project is suggesting building a system that helps industries to reinterpret and reinvents local resources; utilize local resources, creativities and designs to generate ideas and models for on-going sustainable social and economical transformation of Hong Kong. Proposal Prepared by Jeff Wan

1. CREATopia
CreateSmart
Ini<a<ve
2011-­‐12
Proposal
Prepared
by
Hong
Kong
Design
Ins,tute
&
HULU
Culture
Version
01

2. Index
1.
Principles
&
Objec<ves
2.
Background
&
Core
Ac<ons
3.
Conceptual
Framework
of
Execu<on
4.
The
7
Modules
in
2
Phrases
5.
Organiza<on

3. 1. Principles
&
Objec<ves

4. A.
Social
resources
are
renewable
for
sustainable
development
B.
Design
and
crea<ve
strategy
is
an
engine
for
enabling
resources
to
excel
C.
Crea<ve
business
model
executes
new
strategies
for
sustainable
growth
of
society
and
economy
The
collabora<on
of
three
transforms
social
resources
to
sustainable
social
capitals

5. Social
Resources
Sustainable
Growth
of
Society
and
Economy
Crea,ve
Design
&
Business
Crea,ve
Model
Strategy

6. 2.
Background
&
Core
Ac<ons

7. A.
Social
resources
are
renewable
for
sustainable
development
Design
and
crea<ve
strategy
is
an
engine
for
enabling
resources
to
excel
Crea<ve
business
model
executes
new
strategies
for
sustainable
growth
of
society
and
economy
The
collabora<on
of
three
transforms
social
resources
to
sustainable
social
capitals

8. Social
But
they
need
to
be
iden<fied
Resources
in
order
to
be
u<lized
Stock
Taking
Process
Under-­‐u,lized
Resources
Resources
ready
to
be
u,lized

9. Example
01
Cultural
Resources:
• Heritages
• Urban
&
Tradi<onal
CraWs
• Old
Shops
&
CoXage
Businesses
Etc.

10. Example
02
Manmade
&
Natural
Resources:
• Urban
Wastages
• Agricultural
Products
Etc.

11. Example
03
Human
Resources:
• SMEs
• Skilled
Labors
• Ins<tu<ons
• NGOs
• SEs
Etc.

12. A.
CREATopia
will…
further
this
stock
taking
process
of
un-­‐
u<lized
local
resources.
Then,
translate
them
into
renewable
resources
for
sustainable
development.

13. Social
resources
are
renewable
for
sustainable
development
B.
Design
and
crea<ve
strategy
is
an
engine
for
enabling
resources
to
excel
Crea<ve
business
model
executes
new
strategies
for
sustainable
growth
of
society
and
economy
The
collabora<on
of
three
transforms
social
resources
to
sustainable
social
capitals

14. Design
&
Crea,ve
Crea,ve
Business
Strategy
Model

15. Design
&
Crea,ve
It
makes
all
the
different
Strategy
Case
01

16. Design
&
Crea,ve
It
makes
all
the
different
Strategy
Case
02

17. B.
CREATopia
will…
Design
&
create
a
pla`orm
to
Crea,ve
facilitate
construc<ve
Strategy
dialogues
between
the
social
resources
and
crea<ve
minds.

18. Social
resources
are
renewable
for
sustainable
development
Design
and
crea<ve
strategy
is
an
engine
for
enabling
resources
to
excel
C.
Crea<ve
business
model
executes
new
strategies
for
sustainable
growth
of
society
and
economy
The
collabora<on
of
three
transforms
social
resources
to
sustainable
social
capitals

19. Design
&
Crea,ve
Crea,ve
Business
Strategy
Model

20. Crea,ve
Business
Model
Incuba,ons
Advices
Produc,on
Promo,on
Sales
Legal
Finance
Etc.

21. C.
CREATopia
will…
help
crea<ve
strategies
to
Design
&
Crea,ve
Crea,ve
Business
execute
into
Strategy
Model
Design
Enterprises,
SEs,
SMEs,
etc.

22. 3.
Conceptual
Framework
of
Execu<on

23. CREATopia
func<ons
as…
a
crea<ve
system
for
enhancing
collabora<on
between:
-­‐ Social
Resources
-­‐ Design
&
Crea<ve
Strategy
$$$
-­‐ Crea<ve
Business
Model

24. CREATopia
executes
with…
interac<ve
pla`orms
for
both
physical
and
mobile
environments
that
facilitate:
-­‐ Sharing
of
Resources
-­‐ Cross
Disciplinary
Networking
-­‐ Knowledge
Exchange
-­‐ Explora<on
and
Experimenta<on
-­‐ Archiving
of
Successful
Projects
-­‐ Celebra<on
of
Result
-­‐ Sustainable
Development

25. 4.
The
7
Modules
in
2
Phrases

26. CREATopia
will
be
4.1
Network
divided
into
7
Modules
in
4.2
Studio
2
Phrases:
4.3
Marketplace
4.4
Award
Phrase
One
4.5
Tour
Phrase
Two
4.6
Fes<val
4.7
Extension
***Proposed
Project
Dura<on:
2
Years

27. 4.1
CREATopia
Network
CREATopia
Network,
a
knowledge-­‐based
network
to
facilitate
dialogues
and
dances
between
local
community-­‐based
resources,
local
crea<ve
individuals
and
entrepreneurial-­‐minded
individuals.

28. 4.2
CREATopia
Studio
CREATopia
Studio,
a
laboratory
to
generate
and
nurture
ideas
for
crea<ve
community-­‐based
designs
and
design
strategies;
it
is
an
environment
for
seminars
and
workshops
mentored
by
local
experts,
designers,
social
innovators,
etc.

29. 4.3
CREATopia
Marketplace
CREATopia
Marketplace,
an
innova<ve
marketplace
for
community-­‐based
and
local
resources
driven
businesses;
to
help
local
ar<sans,
designers,
start
ups
and
entrepreneurs
to
execute
their
ideas
into
sustainable
businesses
and
form
the
backbone
of
local
crea<ve
economy.

30. 4.4
CREATopia
Award
CREATopia
Award,
a
local
and
interna<onal
awards
for
acknowledging
successful
cases
and
projects
that
innovate
socie<es
socially
and/or
economically.

31. 4.5
CREATopia
Tour
CREATopia
Tour,
a
physical
and
mobile
tour
experience
introduces
Hong
Kong’s
community-­‐based
social
and
cultural
uniqueness,
such
as
case
studies
and
stories
about
local
craWer,
old
shops,
designers,
NGOSs,
Social
Enterprises,
etc.

32. 4.6
CREATopia
Fes<val
CREATopia
Fes<val,
a
local
and
interna<onal
awards
for
acknowledging
successful
cases
and
projects
that
innovate
socie<es
socially
and/or
economically.

33. 4.7
CREATopia
Extension
CREATopia
Extension,
an
extension
for
CREATopians
to
promote
themselves
to
the
global
network.
This
is
an
extension
of
network
that
creates
extended
opportuni<es
for
overseas
collabora<ons
and
businesses.

34. 5.
Organiza<on

35. Organiza<on
Applicant
Hong
Kong
Design
Ins<tute
Organiza<on
Member
of
Voca<onal
Training
Council
Collabora<ng
HULU
Culture
Party
Non-­‐Profit
Organiza<on
Project
Coordinators
Mr
Wan
Chung
Sing
Jeff
Hong
Kong
Design
Ins<tute
Miss
Shum
Yin
Ting
Hong
Kong
Design
Ins<tute
Mr
Patrick
Shaun
Ford
Hong
Kong
Design
Ins<tute
Miss
Fok
Tin
Man
Iman
HULU
Cuture
Dr
Lee
Wai
Keung
Alpha
Project
Advisors
Mr
Lu
Lam
Leslie
Hong
Kong
Design
Ins<tute
Dr
Lam
Yan
Yan
Hong
Kong
Design
Ins<tute

36. CREATopia