Spring 2010 - Palm Beach State College - "Social Media Is My Business"

1. Social Media Is My Business Spring 2010 – Palm Beach State College Special thanks to www.freedigitalphotos.net and Salvatore Vuono for the Image. Check out Mr. Vuono's Work at http://bit.ly/96Dwpb

2. Introductions Name Occupation – Past, Present and / or Desired Yes or No. I have a: Facebook Account Twitter Account LinkedIn Account Other Social Media Account Favorite Movie Why did you choose to take this class?

3. About Your Instructor

4. Housekeeping Schedule No Class April 7th! Break Approach Background Content Applied Learning Homework Questions

5. You are about to learn….. …why Social Media Matters …about relevant Social Media channels* …how to build a relevant community …how to experiment for success And have some fun doing it *as of 3/31/10

6. Why Does Social Media Matter? McCain / Obama Janis Krums United Breaks Guitars BlendTec Dell The Story of Roseto

16. United Breaks Guitars http://www.youtube.com/watch?v=5YGc4zOqozo

17. Kryptonite Locks Kryptonite – Industry Leading provider of bicycle power sport and snow sport personal property security solutions. www.kryptonitelock.com

19. http://www.youtube.com/watch?v=t8XxcOj3Seo

21. http://www.youtube.com/watch?v=qg1ckCkm8YI&feature=PlayList&p=84F8A2E8F674325B&index=0&playnext=1

23. The Story of Roseto Immigrants from Italy built a nearly completely isolated town Twenty two civic organizations for just over 2,000 people Impossibly low incidents of heart disease, crime, depression, etc. Diet

24. The Roseto Conclusion They had to appreciate the idea that the values of the world we inhabit and the people we surround ourselves with have a profound effect on who we are.”