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The Importance of Latent SemanticIndexingIf you know anything about internet marketing and SEO, then you’ve probably heard...
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The Importance of Latent Semantic Indexing

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Latent0514Semantic2012

Publié dans : Technologie, Business
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The Importance of Latent Semantic Indexing

  1. 1. The Importance of Latent SemanticIndexingIf you know anything about internet marketing and SEO, then you’ve probably heardabout LSI, or latent semantic indexing. What is it? And why is it so important for yourSEO? Let’s find out.First, LSI is the process by which a writer layers an article with a number of specialkeywords. So, instead of basing an article around a single keyword, like “blue widgets”,the article might mention related topics like “aquamarine widgets”, “cheap widgets forsale” and other terms. The end result of this work is that you get an article layered withterms that rank.In general, an LSI article will have one or two main keywords. These words shouldmaintain a density of around 1.5 to 3% throughout the article. Other keywords can bementioned less frequently, or just once.One of the major advantages of using LSI articles throughout your web content is theamount of search engine traffic that you capture. While you still receive traffic from themain keyword, this traffic is bolstered by the other keywords in your article as well.Since an average LSI writer can incorporate 25+ search terms in a standard, 1000-wordarticle, this traffic can add up quickly.Latent Semantic Indexing also enhances the appeal of your blog to suit a wider audience.What happens if customers arrive at your site and don’t want to read about “bluewidgets”? With a standard, single-keyword article, they might just click away to acompetitor’s website. However, using LSI, the customer should be able to find greatervalue in the articles on your site, as each one features different subheadings, topics,and keywords.Call for Increase Your Web Presence with Metaphix(888) 367-7015Latent0514Semantic2012

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