SlideShare une entreprise Scribd logo
1  sur  23
Dear 2020, You’re livin’ in
    The Sixties man!
How is 2020 like
  the 1960’s?
•Strong Economy
•Low Unemployment
•Good Time For Entrepreneurship
•New Era of Advertising/Marketing
  due to access to new technology

•Peak of Prosperity
Subtle Differences
In The Sixties:


•Prosperity due to consumer
  spending
In 2020:


•Prosperity due to conservation and
  mission oriented businesses
In The Sixties:


•The goal of entrepreneurship was
  world domination
In 2020:


•The goal of entrepreneurship is
  world conservation.
In The Sixties:


•New era of advertising due to
  broadcast as the leading technology
In 2020:


•New era in advertising due to dialog-
  enabling technology
In The Sixties:


•A powerful black figure was
  assassinated.
In 2020:


•A powerful black figure is The
  President.
In 2020 Entrepreneurs and
independents dominate the market
             due to:


•Customer demand for localization,
  quality & folks being fo’ realz.
•A movement of self-responsibility
•Jaded by lay-off after lay-off
What’s PAIR dialog doing
  in The New Sixties?
•Helping businesses transition from
  revenue-focus to mission-focus
•Designing a more intimate dialog
  with the public
•Aligning companies’ advertising/
  marketing, customer service/culture
  and their selling environments/
  visual merchandising
Dialog with me on twitter.
       @jeremypair
            or
visit pairdialog.com/blog

Contenu connexe

Tendances

Mass communication and Mass media
Mass communication and Mass mediaMass communication and Mass media
Mass communication and Mass mediaDivyaVaghela1
 
(Graham Brown mobileYouth) Taboo Group Case Studies
(Graham Brown mobileYouth) Taboo Group Case Studies(Graham Brown mobileYouth) Taboo Group Case Studies
(Graham Brown mobileYouth) Taboo Group Case StudiesGraham Brown
 
Toy Fair 2007-2009
Toy Fair 2007-2009Toy Fair 2007-2009
Toy Fair 2007-2009Renee Soucy
 
About Million Arts
About Million ArtsAbout Million Arts
About Million ArtsMillion Arts
 
Guerilla / Non-Traditional Advertising
Guerilla / Non-Traditional AdvertisingGuerilla / Non-Traditional Advertising
Guerilla / Non-Traditional AdvertisingHunter Territo
 
Nordstrom Creative Strategy
Nordstrom Creative StrategyNordstrom Creative Strategy
Nordstrom Creative Strategytoddand
 
Placemaking in the 21st century
Placemaking in the 21st century Placemaking in the 21st century
Placemaking in the 21st century Greg Harrison
 
Tengyao lo (raymond) adv 892 starbucks social media campaign
Tengyao lo (raymond)   adv 892 starbucks social media campaignTengyao lo (raymond)   adv 892 starbucks social media campaign
Tengyao lo (raymond) adv 892 starbucks social media campaigntenglo66
 

Tendances (12)

Mass communication and Mass media
Mass communication and Mass mediaMass communication and Mass media
Mass communication and Mass media
 
(Graham Brown mobileYouth) Taboo Group Case Studies
(Graham Brown mobileYouth) Taboo Group Case Studies(Graham Brown mobileYouth) Taboo Group Case Studies
(Graham Brown mobileYouth) Taboo Group Case Studies
 
Toy Fair 2007-2009
Toy Fair 2007-2009Toy Fair 2007-2009
Toy Fair 2007-2009
 
Disney case study
Disney case studyDisney case study
Disney case study
 
About Million Arts
About Million ArtsAbout Million Arts
About Million Arts
 
Guerilla / Non-Traditional Advertising
Guerilla / Non-Traditional AdvertisingGuerilla / Non-Traditional Advertising
Guerilla / Non-Traditional Advertising
 
Nordstrom Creative Strategy
Nordstrom Creative StrategyNordstrom Creative Strategy
Nordstrom Creative Strategy
 
App 2 vitrina
App 2 vitrinaApp 2 vitrina
App 2 vitrina
 
Placemaking in the 21st century
Placemaking in the 21st century Placemaking in the 21st century
Placemaking in the 21st century
 
Advertisement
Advertisement Advertisement
Advertisement
 
Drive sales through multicultural marketing
Drive sales through multicultural marketingDrive sales through multicultural marketing
Drive sales through multicultural marketing
 
Tengyao lo (raymond) adv 892 starbucks social media campaign
Tengyao lo (raymond)   adv 892 starbucks social media campaignTengyao lo (raymond)   adv 892 starbucks social media campaign
Tengyao lo (raymond) adv 892 starbucks social media campaign
 

En vedette

War on western front
War on western frontWar on western front
War on western frontjoeseb55
 
World War 1 Technology
World War 1 TechnologyWorld War 1 Technology
World War 1 Technologybill balina
 
Powerpoint in 60's
Powerpoint in 60's Powerpoint in 60's
Powerpoint in 60's hifsahussain
 
The Swinging Sixties
The Swinging Sixties The Swinging Sixties
The Swinging Sixties Amanda Fosser
 
World War 1 - Chapter 27 Slides
World War 1 - Chapter 27 SlidesWorld War 1 - Chapter 27 Slides
World War 1 - Chapter 27 SlidesAPWorldHistory
 
The Causes, Consequences and Catastrophe of World War 1
The Causes, Consequences and Catastrophe of World War 1The Causes, Consequences and Catastrophe of World War 1
The Causes, Consequences and Catastrophe of World War 1Peter Hammond
 
WORLD WAR 1 CAUSES AND EFFECTS
WORLD WAR 1 CAUSES AND EFFECTSWORLD WAR 1 CAUSES AND EFFECTS
WORLD WAR 1 CAUSES AND EFFECTSJason Pacaway
 
WWI presentation
WWI presentationWWI presentation
WWI presentationbharris20
 
World War I Power Point
World War I Power PointWorld War I Power Point
World War I Power Pointjanetdiederich
 

En vedette (15)

War on western front
War on western frontWar on western front
War on western front
 
Technology Of War
Technology Of WarTechnology Of War
Technology Of War
 
World War 1 Technology
World War 1 TechnologyWorld War 1 Technology
World War 1 Technology
 
The Sixties
The SixtiesThe Sixties
The Sixties
 
The Era Of 1960’s
The Era Of 1960’sThe Era Of 1960’s
The Era Of 1960’s
 
Unit 7 ww1
Unit 7 ww1Unit 7 ww1
Unit 7 ww1
 
Powerpoint in 60's
Powerpoint in 60's Powerpoint in 60's
Powerpoint in 60's
 
The Swinging Sixties
The Swinging Sixties The Swinging Sixties
The Swinging Sixties
 
World War 1 - Chapter 27 Slides
World War 1 - Chapter 27 SlidesWorld War 1 - Chapter 27 Slides
World War 1 - Chapter 27 Slides
 
Causes of WWI
Causes of WWICauses of WWI
Causes of WWI
 
The Causes, Consequences and Catastrophe of World War 1
The Causes, Consequences and Catastrophe of World War 1The Causes, Consequences and Catastrophe of World War 1
The Causes, Consequences and Catastrophe of World War 1
 
WWI Powerpoint
WWI PowerpointWWI Powerpoint
WWI Powerpoint
 
WORLD WAR 1 CAUSES AND EFFECTS
WORLD WAR 1 CAUSES AND EFFECTSWORLD WAR 1 CAUSES AND EFFECTS
WORLD WAR 1 CAUSES AND EFFECTS
 
WWI presentation
WWI presentationWWI presentation
WWI presentation
 
World War I Power Point
World War I Power PointWorld War I Power Point
World War I Power Point
 

Similaire à Dear 2020, You're Livin' In The Sixties Man!

Marketing Interrupted - Marketing and brand building in a new world.
Marketing Interrupted - Marketing and brand building in a new world.Marketing Interrupted - Marketing and brand building in a new world.
Marketing Interrupted - Marketing and brand building in a new world.Jacques Erasmus
 
An Inside Look at Venture for Startups
An Inside Look at Venture for StartupsAn Inside Look at Venture for Startups
An Inside Look at Venture for Startupsfoundationcap
 
Digital marketing & new media.ver3
Digital marketing & new media.ver3Digital marketing & new media.ver3
Digital marketing & new media.ver3JamSantos
 
Marketing to the Bottom of the Pyramid
Marketing to the Bottom of the PyramidMarketing to the Bottom of the Pyramid
Marketing to the Bottom of the PyramidJade Oyateru, MBA
 
Digital marketing & new media.ver3
Digital marketing & new media.ver3Digital marketing & new media.ver3
Digital marketing & new media.ver3JamSantos
 
Evolution of marketing
Evolution of marketingEvolution of marketing
Evolution of marketingChadPeacock3
 
Media & advertising
Media & advertising Media & advertising
Media & advertising nirajmalvi3
 
Building Brands in Southeast Asia - PR Guide for Startups
Building Brands in Southeast Asia - PR Guide for StartupsBuilding Brands in Southeast Asia - PR Guide for Startups
Building Brands in Southeast Asia - PR Guide for StartupsLars Voedisch
 
P&G Harvard case study
P&G Harvard case studyP&G Harvard case study
P&G Harvard case studyAabhas Mathur
 
Procter & gamble.pptx
Procter & gamble.pptxProcter & gamble.pptx
Procter & gamble.pptxAyush Shandilya
 
NGO,Non Profits-Traditional Marketing in Digital Age
NGO,Non Profits-Traditional Marketing in Digital AgeNGO,Non Profits-Traditional Marketing in Digital Age
NGO,Non Profits-Traditional Marketing in Digital AgeAimi Aizal Nasharuddin
 

Similaire à Dear 2020, You're Livin' In The Sixties Man! (20)

Marketing Interrupted - Marketing and brand building in a new world.
Marketing Interrupted - Marketing and brand building in a new world.Marketing Interrupted - Marketing and brand building in a new world.
Marketing Interrupted - Marketing and brand building in a new world.
 
An Inside Look at Venture for Startups
An Inside Look at Venture for StartupsAn Inside Look at Venture for Startups
An Inside Look at Venture for Startups
 
Procter and gamble
Procter and gambleProcter and gamble
Procter and gamble
 
Digital marketing & new media.ver3
Digital marketing & new media.ver3Digital marketing & new media.ver3
Digital marketing & new media.ver3
 
Marketing to the Bottom of the Pyramid
Marketing to the Bottom of the PyramidMarketing to the Bottom of the Pyramid
Marketing to the Bottom of the Pyramid
 
Procter and gambler
Procter and gamblerProcter and gambler
Procter and gambler
 
Digital marketing & new media.ver3
Digital marketing & new media.ver3Digital marketing & new media.ver3
Digital marketing & new media.ver3
 
Evolution of marketing
Evolution of marketingEvolution of marketing
Evolution of marketing
 
Media & advertising
Media & advertising Media & advertising
Media & advertising
 
Africa Newsletter oct 15-16
Africa Newsletter oct 15-16Africa Newsletter oct 15-16
Africa Newsletter oct 15-16
 
Africa Newsletter oct 15-16
Africa Newsletter oct 15-16Africa Newsletter oct 15-16
Africa Newsletter oct 15-16
 
Building Brands in Southeast Asia - PR Guide for Startups
Building Brands in Southeast Asia - PR Guide for StartupsBuilding Brands in Southeast Asia - PR Guide for Startups
Building Brands in Southeast Asia - PR Guide for Startups
 
P&G Harvard case study
P&G Harvard case studyP&G Harvard case study
P&G Harvard case study
 
Marketing The Future
Marketing The FutureMarketing The Future
Marketing The Future
 
Marketing The Future
Marketing The FutureMarketing The Future
Marketing The Future
 
TALIMEDIA (C)
TALIMEDIA (C)TALIMEDIA (C)
TALIMEDIA (C)
 
Marketing The Future
Marketing The FutureMarketing The Future
Marketing The Future
 
Procter & gamble.pptx
Procter & gamble.pptxProcter & gamble.pptx
Procter & gamble.pptx
 
Procter and gambler
Procter and gamblerProcter and gambler
Procter and gambler
 
NGO,Non Profits-Traditional Marketing in Digital Age
NGO,Non Profits-Traditional Marketing in Digital AgeNGO,Non Profits-Traditional Marketing in Digital Age
NGO,Non Profits-Traditional Marketing in Digital Age
 

Dernier

Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy Verified Accounts
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyotictsugar
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCRashishs7044
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 
Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfJos Voskuil
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Seta Wicaksana
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCRashishs7044
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionMintel Group
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxMarkAnthonyAurellano
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...ictsugar
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 

Dernier (20)

Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
Buy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail AccountsBuy gmail accounts.pdf Buy Old Gmail Accounts
Buy gmail accounts.pdf Buy Old Gmail Accounts
 
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyot
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 
Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdf
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted Version
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 

Dear 2020, You're Livin' In The Sixties Man!

Notes de l'éditeur