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International Networking &
                    Knowledge Management
TatuDigital.com                                @jfouts
Why we are here


                  10,000 foot view

                  Most useful social networks for business

                  Identify which networks work best for you

                  How to create a personal strategy

                  Using social media efficiently

                  Understand standard social media policies

                  How to support coworkers’ social media initiatives




TatuDigital.com                                                        @jfouts
What is social media?


                  People sharing information online

                  One to many or one to one

                  Social networks

                  Blogs

                  Forums

                  Video chat




TatuDigital.com                                       @jfouts
What is social media?


                  People sharing information online

                  One to many or one to one

                  Social networks

                  Blogs

                  Forums

                  Video chat




TatuDigital.com                                       @jfouts
How can social media help my job?


                       Community of practice

                       Thought leadership

                       Expand your knowledge base

                       Capture and diffuse knowledge

                       Social media is the facilitator




TatuDigital.com                                      @jfouts
Which networks are right?



                  The answer is different for everyone

                  How do you communicate most effectively?

                  How much time can you spend?

                  Where are the people you want to talk to?

                  Listening is as valuable as posting




TatuDigital.com                                               @jfouts
SocialMention.com searches



             Searches across multiple networks

             Locate effective communicators and influencers

             Evaluate the quality of interactions

             Do you have something to say?

             What platforms will work the best for your goals?




TatuDigital.com                                                  @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
Who is Felipe Martin?


                  Picture

                  Read the bio

                  Follow the link

                  Tweets

                  Who is he following?

                  Anyone interesting?




TatuDigital.com                          @jfouts
TatuDigital.com   @jfouts
Datasana?




TatuDigital.com               @jfouts
News and information




TatuDigital.com                          @jfouts
Twitter


                  Short form content 120 characters

                  Your personal brand

                  Professional development

                  Team building

                  News and information

                  It’s not about YOU




TatuDigital.com                                       @jfouts
Linkedin, Xing, Viadeo



                  Professional networking

                  Linkedin 120,000,00

                  Viadeo 35,000,000 (Also owns Tianji, ApnaCircle)

                  Xing 10,000,000




TatuDigital.com                                                      @jfouts
Linkedin


                  More than just a resume site

                  Create connections

                  Competitive intelligence

                  Professional development

                  Recruiting




TatuDigital.com                                   @jfouts
TatuDigital.com   @jfouts
Do a little research




TatuDigital.com                          @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
TatuDigital.com   @jfouts
Google+ Circles




TatuDigital.com                     @jfouts
Google+


                  Top users- engineers, developers, software engineers

                  Search for people posting news and connect

                  Network

                  Post industry news

                  Offer input

                  Point to new resources




TatuDigital.com                                                          @jfouts
Hangouts




TatuDigital.com              @jfouts
Which networks work for you

                  Listen first

                  Advanced search

                  Socialmention.com

                  Focus on one network at a time

                  Learn it

                  Get comfortable

                  Build your network




TatuDigital.com                                    @jfouts
Your personal strategy


                  What are your goals?

                  What do you want to talk about?

                  What medium suits you best?

                  How much time do you have?

                  Start small and grow

                  Find the right tools for you




TatuDigital.com                                     @jfouts
Efficiency


                        Schedule your time

                        Plan topics of interest in advance

                        HootSuite.com

                        Cotweet.com

                        Bufferapp.com




TatuDigital.com                                        @jfouts
Social Conduct

                  Use your head

                  Be transparent and honest

                  Pay attention to copyright issues. If you’re not sure ASK

                  Wherever you post, you’re in public. Be respectful and courteous

                  Indicate opinions are your own, not the co’s unless you have
                  permission

                  Assume co-workers and managers may read what you post. Be
                  circumspect




TatuDigital.com                                                                  @jfouts
Ready? Set? Engage!


                           Delegate some time for research

                           Answer questions or direct people to
                           the right communicator

                           Share with your co-workers

                           Learn and educate




TatuDigital.com                                              @jfouts
Questions?



                  Janet@JanetFouts.com

                  @Jfouts

                  TatuDigitalMedia.com

                  JanetFouts.com

                  408.216.7423




TatuDigital.com                                 @jfouts

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Draeger Specialists Webinar

  • 1. International Networking & Knowledge Management TatuDigital.com @jfouts
  • 2. Why we are here 10,000 foot view Most useful social networks for business Identify which networks work best for you How to create a personal strategy Using social media efficiently Understand standard social media policies How to support coworkers’ social media initiatives TatuDigital.com @jfouts
  • 3. What is social media? People sharing information online One to many or one to one Social networks Blogs Forums Video chat TatuDigital.com @jfouts
  • 4. What is social media? People sharing information online One to many or one to one Social networks Blogs Forums Video chat TatuDigital.com @jfouts
  • 5. How can social media help my job? Community of practice Thought leadership Expand your knowledge base Capture and diffuse knowledge Social media is the facilitator TatuDigital.com @jfouts
  • 6. Which networks are right? The answer is different for everyone How do you communicate most effectively? How much time can you spend? Where are the people you want to talk to? Listening is as valuable as posting TatuDigital.com @jfouts
  • 7. SocialMention.com searches Searches across multiple networks Locate effective communicators and influencers Evaluate the quality of interactions Do you have something to say? What platforms will work the best for your goals? TatuDigital.com @jfouts
  • 8. TatuDigital.com @jfouts
  • 9. TatuDigital.com @jfouts
  • 10. TatuDigital.com @jfouts
  • 11. TatuDigital.com @jfouts
  • 12. Who is Felipe Martin? Picture Read the bio Follow the link Tweets Who is he following? Anyone interesting? TatuDigital.com @jfouts
  • 13. TatuDigital.com @jfouts
  • 16. Twitter Short form content 120 characters Your personal brand Professional development Team building News and information It’s not about YOU TatuDigital.com @jfouts
  • 17. Linkedin, Xing, Viadeo Professional networking Linkedin 120,000,00 Viadeo 35,000,000 (Also owns Tianji, ApnaCircle) Xing 10,000,000 TatuDigital.com @jfouts
  • 18. Linkedin More than just a resume site Create connections Competitive intelligence Professional development Recruiting TatuDigital.com @jfouts
  • 19. TatuDigital.com @jfouts
  • 20. Do a little research TatuDigital.com @jfouts
  • 21. TatuDigital.com @jfouts
  • 22. TatuDigital.com @jfouts
  • 23. TatuDigital.com @jfouts
  • 24. TatuDigital.com @jfouts
  • 25. TatuDigital.com @jfouts
  • 26. TatuDigital.com @jfouts
  • 27. TatuDigital.com @jfouts
  • 29. Google+ Top users- engineers, developers, software engineers Search for people posting news and connect Network Post industry news Offer input Point to new resources TatuDigital.com @jfouts
  • 31. Which networks work for you Listen first Advanced search Socialmention.com Focus on one network at a time Learn it Get comfortable Build your network TatuDigital.com @jfouts
  • 32. Your personal strategy What are your goals? What do you want to talk about? What medium suits you best? How much time do you have? Start small and grow Find the right tools for you TatuDigital.com @jfouts
  • 33. Efficiency Schedule your time Plan topics of interest in advance HootSuite.com Cotweet.com Bufferapp.com TatuDigital.com @jfouts
  • 34. Social Conduct Use your head Be transparent and honest Pay attention to copyright issues. If you’re not sure ASK Wherever you post, you’re in public. Be respectful and courteous Indicate opinions are your own, not the co’s unless you have permission Assume co-workers and managers may read what you post. Be circumspect TatuDigital.com @jfouts
  • 35. Ready? Set? Engage! Delegate some time for research Answer questions or direct people to the right communicator Share with your co-workers Learn and educate TatuDigital.com @jfouts
  • 36. Questions? Janet@JanetFouts.com @Jfouts TatuDigitalMedia.com JanetFouts.com 408.216.7423 TatuDigital.com @jfouts

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