Welcome to a refreshingly different approach to PR Communications that ensures results for our clients and makes us a leading PR agency in India. Our expertise, insights and long-standing experience in PR help us come up with fresh ideas, tailor-made strategy and impeccable execution of campaigns that deliver bang on target across all media, be it print, TV or Social Media. Our legendary tactical approach facilitates achieving our clients' objectives without shifting deadlines. No wonder that our campaigns set new benchmarks in the PR industry.we are one of the top PR agency in Mumbai, Delhi NCR, Banglore, Hyderabad. Our 'boutique way of PR', where we go beyond the obvious, towards building, managing, reinforcing and protecting REPUTATION, endears us to our clients and lays solid foundation for a long-term partnership.

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Welcome to a refreshingly different approach to PR Communications that ensures results for our
clients and makes us a leading PR agency in India.
Our expertise, insights and long-standing experience in PR help us come up with fresh ideas, tailor-
made strategy and impeccable execution of campaigns that deliver bang on target across all media,
be it print, TV or Social Media.
Our legendary tactical approach facilitates achieving our clients' objectives without shifting deadlines.
No wonder that our campaigns set new benchmarks in the PR industry.we are one of the top PR
agency in Mumbai, Delhi NCR, Banglore, Hyderabad.
Our 'boutique way of PR', where we go beyond the obvious, towards building, managing, reinforcing
and protecting REPUTATION, endears us to our clients and lays solid foundation for a long-term
partnership.
Cases in Point
EXPRESS it: Outsourced Corporate Communications
A major Indian Logistics company, EXPRESS it‟s entire corporate
communicationsdepartment is outsourced to Orion PR. It not only helped the client cut
down its department budget substantially but achieved better results and value for money.
Suvidhaa: Making S-Commerce catch on
From creating concept awareness across the country to driving traffic to over 7000 outlets
for availing services, Orion PR played a vital role in having Suvidhaa and its concept of S-
Commerce catch on and become a household name in its category.
Tampico: America’s No. 1 juice brand in India
America‟s No.1 fruit juice brand is made popular in India through a combination of high
visible PR media campaign and PR eventsby Orion PR.
Elder – Shehnaz Hussain : A fair share
When Elder roped in Shehnaz Hussain and jointly launched FAIR ONE; Orion PR was
instrumental in bringing it to the consideration set of consumers through a blister
national PR campaign and live makeover shows.
Papa John’s: More servings
The popular American Pizza brand roped inOrion PR to reinforce itsbrand equity in India

2. and build traffic at its outlets. The PR campaign popularized its menu and drew store
traffic for target locations.
UTV: Making TV Programs popular
A major TV production house, UTV wanted branding for each of its program done through
PR. Orion PR helped it generate massivevisibility for programs and channels resulting in
high popularity of each of the shows.
Minawala: The glittering Jewellery
Setting aside the standard route, Orion PRintroduced cause-driven branding in this category
and successfully popularized client‟s offerings through key concepts such as „Spiritual
Jewelery‟.
Mouthshut.com: Exchanging ideas
A renowned online brand created through a sustained PR campaignby Orion PR. The
popularity of this opinion-exchange platform has set a trend for branding of online services.
IPC: A healthy heart
The challenge was to educate heart patients about EEPC and its efficacy. The result showed
in its popularity and footfalls in IPC clinic.
Pidilite: Sticking together
We worked with some leading brands of Pidilite including Dr. Fixit to make them popular
with the identified TGs through a combination of intense PR mediaactivities and ground
promotions.
Cygnus: Clarity of diamond
A premium diamond brand with outlets all over India, Cygnus used PR judiciously

3. through Orion PR. The key to its PR success was a high-decibel campaign resulting in
increased footfalls at the outlets.
Sailors Today: Shipping Ahread
A powerful nationwide PR campaign was launched by Orion PR to draw youngsters to a
career in Merchant Navy resulting in increase in enrollment.
Nanavati Hospital: Healthier future
The PR mandate was to reposition it as the leading hospital in Mumbai and profile the
strengths of key facilities and handle events such as actor Shahrukh Khan donating a whole
ward.
Crisis Management : Bringing Public confidence back
A large financial institution came in for sharp media and public criticism which eroded its
brand equity completely. Orion PRthrough its strategic PRcampaign brought the public
confidence back in the institution. It not only gained its reputation back but emerged as
No.1 again.
Public Affairs: The show must go on
After we created a solid brand of a popular TV program for children, the show received flak
for its content and was about to be taken off on account of public outcry. We deployed our
multi-influencers approach to not only salvage the situation but to ensure that the brand
equityand the success of the program remains intact.
Healthcare agency in Mumbai,Blister: Care For Lips
This international lip-care was launched through an innovative PR campaignto create buzz
around the brand. The campaign included high profile „Most beautiful lips award‟ and setting
up “Dating Academy”.

4. For Crisis Management & Media Training, please visit
For Digital & Social Media, please visit
For Design & Creatives, please visit
Our Focused Practices
Consumer & Healthcare PR
Social Media (Web PR)
Technology PR
Corporate PR & Financial PR
Industry PR & Crisis Management
Internal Communications & Media Training
Research Reports & Articles
Research Report on Corporate Grooming
Article on Employee Branding
Articles on Corporate Communications / PR
Research Report on Media - Corporate Interface
Browse
One Big Idea by Khalid Jamal: PR: The ‘real-time’ idea in motion
We challenge to innovate & thereby set trends:Khalid Jamal
Research Report on Corporate Grooming
Article on Employee Branding
Articles on Corporate Communications / PR
Research Report on Media - Corporate Interface

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