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digital
post digital
IBM
Interactive
Experience
digital is not the destination
2 #postdigital
IBM
Interactive
Experience
the physical space is the new post digital interface
3 #postdigital
IBM
Interactive
Experience
the entire world is a purchase platform
4 #postdigital
IBM
Interactive
Experience
–Paul Papas, Global Leader
“The last, best experience that anyone has anywhere becomes the
mini...
IBM
Interactive
Experience
6
amazon
everything
E-commerce is continually picking up
speed and reaping market share
Source:...
IBM
Interactive
Experience
7
$265.9
in- store shopping
billion
$46.5
online shopping
billion
physical stores
aren’t disapp...
IBM
Interactive
Experience
8
order ahead
@starbucks
Source: 2015 Bloomberg News
anywhere
purchase
platforms
IBM
Interactive
Experience
9
Pharmacy Employs
Shopper Data And Context
To Anticipate Needs
@walgreens
Source: 2015 PSFK
pr...
IBM
Interactive
Experience
10
connects shoppers to the local
farmers and delivers the farm
stand to your door.
@goodeggs
c...
IBM
Interactive
Experience
11
less retail space needed
digital
windows
IBM
Interactive
Experience
12
enable humans to deliver the
experience with the right tools
tech
enabled
service
IBM
Interactive
Experience
13
in store mode for self service
@apple
tech
enabled
service
IBM
Interactive
Experience
14
the physical experience is written in code
#postdigital
IBM
Interactive
Experience
15
infrastructure and services matter
#postdigital
IBM
Interactive
Experience
16
generate new revenue
with by enabling
media services
opportunity:
#postdigital
IBM
Interactive
Experience
17
Transformation from
property company to
a post digital media
company
action:
#postdigital
IBM
Interactive
Experience
thank you
18
@jojobickley
#postdigital
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Designing A Post Digital Retail Reinvention

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The Future of Retail is here. The entire world is a shopping platform and Retailers can no longer see digital and physical store as 2 different business models or even a different department in their organization. The digital and physical world has converged and the difference between winners and losers — are the companies and brands that are bringing digital behaviors into the physical world. This has had a domino effect on the entire industry. Digital behaviors in connected physical spaces are triggering Malls, Retailers and Municipalities to rethink their commercial spaces. Nomadic devices like mobile, connected cars, wearables and social platforms are increasingly playing a transformative role in business.

Publié dans : Business
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Designing A Post Digital Retail Reinvention

  1. 1. digital post digital
  2. 2. IBM Interactive Experience digital is not the destination 2 #postdigital
  3. 3. IBM Interactive Experience the physical space is the new post digital interface 3 #postdigital
  4. 4. IBM Interactive Experience the entire world is a purchase platform 4 #postdigital
  5. 5. IBM Interactive Experience –Paul Papas, Global Leader “The last, best experience that anyone has anywhere becomes the minimum expectation for the experiences they want everywhere.” #postdigital
  6. 6. IBM Interactive Experience 6 amazon everything E-commerce is continually picking up speed and reaping market share Source: 2015 Fortune
  7. 7. IBM Interactive Experience 7 $265.9 in- store shopping billion $46.5 online shopping billion physical stores aren’t disappearing Source: 2015 PSFK
  8. 8. IBM Interactive Experience 8 order ahead @starbucks Source: 2015 Bloomberg News anywhere purchase platforms
  9. 9. IBM Interactive Experience 9 Pharmacy Employs Shopper Data And Context To Anticipate Needs @walgreens Source: 2015 PSFK predictive assistance
  10. 10. IBM Interactive Experience 10 connects shoppers to the local farmers and delivers the farm stand to your door. @goodeggs collaborative marketplaces
  11. 11. IBM Interactive Experience 11 less retail space needed digital windows
  12. 12. IBM Interactive Experience 12 enable humans to deliver the experience with the right tools tech enabled service
  13. 13. IBM Interactive Experience 13 in store mode for self service @apple tech enabled service
  14. 14. IBM Interactive Experience 14 the physical experience is written in code #postdigital
  15. 15. IBM Interactive Experience 15 infrastructure and services matter #postdigital
  16. 16. IBM Interactive Experience 16 generate new revenue with by enabling media services opportunity: #postdigital
  17. 17. IBM Interactive Experience 17 Transformation from property company to a post digital media company action: #postdigital
  18. 18. IBM Interactive Experience thank you 18 @jojobickley #postdigital

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