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Do the acronyms: 3G, 4G, NFC, LBS, QR, AR, GPS sound like a foreign language? Do you wonder how these technologies relate to professional meeting planners? It is estimated that two thirds of the world's population have a mobile phone.
The growth of smartphones is unprecedented. Smartphone usage amongst meeting and conference attendees is generally higher than the other users. Alongside the increasing useage of smartphones comes the unprescedented growth of mobile apps. Attendees are increasingly expecting mobile apps at all meetings they attend. Learn how mobile apps can:
- Improves attendee engagement - Increase attendance - Facilitate surveying and polling - Help onsite management - Develop do-it-yourself apps - Review new apps that you can use in your job
Press F5 or enter presentation mode to view the poll\r\nIn an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser:\r\nhttp://www.polleverywhere.com/multiple_choice_polls/LTYwNDI0MzEwNgIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.
Meeting Focus SurveyThe three most common reasons for not using a mobileapp for meetings are:1. Not certain of the options available2. Our attendees are not ready (not the right demographic)3. Too costly/no budget
Mobile Apps Takeaways1. A starting point for building a mobile app for your meeting2. How to get your attendees more engaged with apps3. How to create apps for low cost4. Knowledge of new apps that will benefit your job
Growth of MobileMobile Stats:• Over 4.6 billion people use at least one mobile device• Mobile internet use will surpass traditional desktopinternet use by 2014 (Mary Meeker)• 10 billion mobile internet devices willbe in use worldwide by 2016(Pew Research Center)• Each day, 850,000 Android devicesare activated
Growth of AppsApp Stats:• App Store: 725,000 Apps, and over 25 Billiondownloads• Google Play (for Android Apps): 600,000 Apps and over15 Billion downloads• Windows has just over 80,000 apps• BlackBerry® has about 70,000 apps
Growth of Apps in Meeting Planning• Maritz Research: 64% believe that all presentationswill be downloaded to mobile• Over 200 companies offering meeting apps• Cvent acquired both Seed Labs and Crowd Compass• Crowd Compass: from 20 meeting apps to over 250apps in one year• Expo Magazine: 21% smart phone apps as a toppriority for 2013 vs. 5% in 2012
How Apps Help Your Events• Improves Attendee Engagement• Real Time Distribution of Information• Environmentally Friendly• Polling and Surveys• Onsite Management
App Development• Web App• Native App• Custom App• Multi-Purpose App• Single Purpose / Specialized App• DIY App
Internal Process1. Internal Objectives2. Organize Your Content3. Prepare Milestones4. Interview Developer5. Market the Apps