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8@johnmaeda When people in the Design in Tech Report 2017

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8@johnmaeda
When people in the tech industry talk about “design,” they often make the mistake of not differentiating
between classical designers and computational designers. The former kind of designer might craft a
wooden chair for a home which is used by a few people; the latter kind of designer might craft an app
for a smartphone which is used by hundreds of millions of people.
CLASSICAL DESIGN COMPUTATIONAL DESIGN
Number of Active Users Few to Millions Few to Billions
Time Needed to Deploy
Completed Product
Weeks to Months through Distribution
Channels
Instantaneously Delivered
Over the Net
“Perfection” is Achievable Yes There’s a final state. No It’s always evolving.
Designer’s Level of Confidence Absolute, and Self-Validating
Generally High, but Open to Analyzing
Testing/Research
Production Materials Paper, Wood, Metal, and Anything Physical
Data, Models, Algorithms, and Anything
Virtual
Skills With Tools Are Generally
Grounded In
Hands and Laws of Physics Mind and Computer + Social Sciences
Overlapping example of these
two kinds of design: A smartphone,
laptop, robot, and any human-facing
IoT device.
Review:
Classical Design vs
Computational Design
Section 1: Computational Design

Publié dans : Design
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