Purpose: To discuss Latina Identity Development and apply it to social influences of this time.

1. Latinas Serving Latinas
Conference
Azusa Pacific University
Presented by: Judy Juarez
Latina 2.0

2. What is identity?
The condition of
being oneself or
itself, and not
another

3. How is identity formed?
Family
Race/
CultureGender
Religion Economic
Status

4. Latina Identity
Positive Negative

5. Facing the Facts:
In November 2013, the American Progress
Report released a report outlining several facts
about Latina’s in the U.S., this is what they
found… (American Progress Report, 2013)

6. The Latina share of the female
population in the United States
will increase from 16.4 percent
today to 25.7 percent in 2050.
Facing the Facts: Health

7. Latina teens experienced
historic lows for teen
pregnancy in 2012, at 39
percent.
Facing the Facts: Health

8. Latina women experience
unintended pregnancy at
twice the rate experienced by
white women.
Facing the Facts: Health

9. Latinas are 17 times more likely to
die from diabetes than non-
Hispanic white women. Latinas
also have higher rates of
gestational diabetes, which puts
them at greater risk for type 2
diabetes later in life.
Facing the Facts: Health

10. The level of educational
attainment for Latinas has risen in
the past few years, yet it still sits
at a level significantly lower than
that of white women
Facing the Facts: Education

11. College graduation rates for
Latinas have increased faster
than any other group of
women.
Facing the Facts: Education

12. Graduation rates for Latinas
were at 31.3% in 2008, still
significantly lower than
graduation rates for white
women, at 45.8%.
Facing the Facts: Education

13. Only 3 percent of Latina women
are represented in science,
technology, engineering, and
mathematics, or STEM, fields,
while women in total make up 24
percent of the STEM workforce.
Facing the Facts: Education

14. Latina women make 55 cents to
the dollar when compared to
white, non-Hispanic males. In
comparison, white women make
78.1 cents to the same dollar.
Facing the Facts: Entrepreneurship

15. Latina women make 88 percent of
their male counterparts’ annual
full-time earnings.
Facing the Facts: Entrepreneurship

16. 32.2 percent of Latina women
work in the service sector,
compared with only 20 percent of
white women, and service workers
are almost 20 percent less likely to
have either paid sick leave or
retirement benefits.
Facing the Facts: Entrepreneurship

17. In Latina households, about 4 in
10 working wives were the
primary breadwinners for their
families, according to a 2010 CAP
report. This doubles the rate from
1975.
Facing the Facts: Entrepreneurship

18. Today, only 9 of the 98 women in
Congress are Latina; all serve in
the House of Representatives. Five
of those nine women represent
California.
Facing the Facts: Political Leadership

19. From 1996 to 2010, the number of
Latina elected officials increased
by 105 percent.
Facing the Facts: Political Leadership

20. What does the media say?

21. Now What?
You get to
define what
Latina means
Break the
stereotypes
Know your
history

22. You
Define
You

23. THANK YOU!
jjuarez12@apu.edu