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New Offerings in Converged Services: What Does & Doesn't Work Jose Alvear, IPTV Analyst March 2010 Copyright  ©  2009 MRG, Inc.  COMPANY For Internal Use Only
Differentiation Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object]
Content Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Convergence Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Triple Play ,[object Object],[object Object],[object Object],[object Object],[object Object]
Video Quality ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Cross Platform Multimedia ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Doesn’t Work ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions & Answers

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Iptv world forum 2010 preso

  • 1. New Offerings in Converged Services: What Does & Doesn't Work Jose Alvear, IPTV Analyst March 2010 Copyright © 2009 MRG, Inc. COMPANY For Internal Use Only
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Notes de l'éditeur

  1. Deutsche Telekom launched IPTV with a unique soccer package. Orange signed deal with NBA for live and on-demand basketball. Orange also is financing domestic film production 15m euros per year. NBA also signed deal with __ SK Broadband released 4 movies exclusive to SK and subscribers can choose order of how 4 movies are played. PCCW investing in local content US$1.3m in entertainment channel. Talk shows, news,etc. Telecom Italia, has Serie B soccer exclusive Portugal Telecom: half of users tuned into football match. 94% said the new channel adds value to service
  2. AT&T and Verizon offering Whole Home DVR Accedo offering Wikiepdia on Sonaecom Accedo offering games on IPTV to ____ Neptuny has Content recommendation engine, contentwise. Recommendations help drive 10 to 15 percent increase in purchases, and effects last from 2 hours to 1 day later. SureWest unveiled User generated IPTV channel, channel 702. Powered by Tellytopia. Repeats 4x a day, appears within hour. Content stays up 1 week Verizon showing off Twitter and Facebook integration with FioSTV Telefonica looking to do advanced advertising with Ericsson and A-L Singtel also doing location based advertising. Bharti Airtel lets viewers order Pizza and movie tix by TV Iliad (alice) lets customers order and reserer VOD titles from website. Order at work and have movie waiting at home. Parental locks too. Motorola and FT looking to do separate iTunes like app store for content. Sonaecom offering nPVR service, replacing boxes for customers. Orange’s Slovak also announced NPVR DT said the two top features are pausing live TV 58% and scheduled recording 52%. Fastweb, Telecom Italia and Wind formed an Italian ITPV group and help with DTV transition in 2012 GPS tracking of family members by TV Caller ID, TV Chat Any screen, any device, any time Hulu, VUDU, Roku, Boxee, and BBC’s iPlayer may make IPTV VOD services less valuable. STB manufacturers partnering to provide hybrid VOD and OTA TV services. Toledo Telephone partnered with VUDU for VOD and eliminated shared headend. Verizon in trials with Internet video partners.
  3. AT&T now offers Whole Home DVR Verizon lets users program DVR remotely from any web browser or phone Accedo offering games on IPTV to ____ Neptuny has Content recommendation engine, contentwise. Recommendations help drive 10 to 15 percent increase in purchases, and effects last from 2 hours to 1 day later. SureWest unveiled User generated IPTV channel, channel 702. Powered by Tellytopia. Repeats 4x a day, appears within hour. Content stays up 1 week Verizon showing off Twitter and Facebook integration with FioSTV Telefonica looking to do advanced advertising with Ericsson and A-L Singtel also doing location based advertising. Bharti Airtel lets viewers order Pizza and movie tix by TV Iliad (alice) lets customers order and reserer VOD titles from website. Order at work and have movie waiting at home. Parental locks too. Motorola and FT looking to do separate iTunes like app store for content. Sonaecom offering nPVR service, replacing boxes for customers. Orange’s Slovak also announced NPVR DT said the two top features are pausing live TV 58% and scheduled recording 52%. Fastweb, Telecom Italia and Wind formed an Italian ITPV group and help with DTV transition in 2012 GPS tracking of family members by TV Caller ID, TV Chat Any screen, any device, any time Hulu, VUDU, Roku, Boxee, and BBC’s iPlayer may make IPTV VOD services less valuable. STB manufacturers partnering to provide hybrid VOD and OTA TV services. Toledo Telephone partnered with VUDU for VOD and eliminated shared headend. Verizon in trials with Internet video partners.
  4. AT&T now offers Whole Home DVR Verizon lets users program DVR remotely from any web browser or phone Accedo offering games on IPTV to ____ Neptuny has Content recommendation engine, contentwise. Recommendations help drive 10 to 15 percent increase in purchases, and effects last from 2 hours to 1 day later. SureWest unveiled User generated IPTV channel, channel 702. Powered by Tellytopia. Repeats 4x a day, appears within hour. Content stays up 1 week Verizon showing off Twitter and Facebook integration with FioSTV Telefonica looking to do advanced advertising with Ericsson and A-L Singtel also doing location based advertising. Bharti Airtel lets viewers order Pizza and movie tix by TV Iliad (alice) lets customers order and reserer VOD titles from website. Order at work and have movie waiting at home. Parental locks too. Motorola and FT looking to do separate iTunes like app store for content. Sonaecom offering nPVR service, replacing boxes for customers. Orange’s Slovak also announced NPVR DT said the two top features are pausing live TV 58% and scheduled recording 52%. Fastweb, Telecom Italia and Wind formed an Italian ITPV group and help with DTV transition in 2012 GPS tracking of family members by TV Caller ID, TV Chat Any screen, any device, any time Hulu, VUDU, Roku, Boxee, and BBC’s iPlayer may make IPTV VOD services less valuable. STB manufacturers partnering to provide hybrid VOD and OTA TV services. Toledo Telephone partnered with VUDU for VOD and eliminated shared headend. Verizon in trials with Internet video partners.
  5. AT&T now offers Whole Home DVR Verizon lets users program DVR remotely from any web browser or phone Accedo offering games on IPTV to ____ Neptuny has Content recommendation engine, contentwise. Recommendations help drive 10 to 15 percent increase in purchases, and effects last from 2 hours to 1 day later. SureWest unveiled User generated IPTV channel, channel 702. Powered by Tellytopia. Repeats 4x a day, appears within hour. Content stays up 1 week Verizon showing off Twitter and Facebook integration with FioSTV Telefonica looking to do advanced advertising with Ericsson and A-L Singtel also doing location based advertising. Bharti Airtel lets viewers order Pizza and movie tix by TV Iliad (alice) lets customers order and reserer VOD titles from website. Order at work and have movie waiting at home. Parental locks too. Motorola and FT looking to do separate iTunes like app store for content. Sonaecom offering nPVR service, replacing boxes for customers. Orange’s Slovak also announced NPVR DT said the two top features are pausing live TV 58% and scheduled recording 52%. Fastweb, Telecom Italia and Wind formed an Italian ITPV group and help with DTV transition in 2012 GPS tracking of family members by TV Caller ID, TV Chat Any screen, any device, any time Hulu, VUDU, Roku, Boxee, and BBC’s iPlayer may make IPTV VOD services less valuable. STB manufacturers partnering to provide hybrid VOD and OTA TV services. Toledo Telephone partnered with VUDU for VOD and eliminated shared headend. Verizon in trials with Internet video partners.
  6. Qwest using Satellite to cover wide region in U.S. Orange France Telecom using Satellite to reach areas not covered by DSL
  7. Qwest using Satellite to cover wide region in U.S. Orange France Telecom using Satellite to reach areas not covered by DSL