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SOFTWARE,[object Object],Leading the Evolution,[object Object]
Social Media Evolution,[object Object],By the end of 2010 Gen Y will outnumber  the Baby Boomers ….96% of them have joined a social network,[object Object]
Social Media Evolution,[object Object],Years to Reach 50 millions Users: 	- Radio (38 Years), 	- TV (13 Years)	- Internet (4 Years), 	- iPod (3 Years)…	- Facebook added 100 million users in	 	  less than 9 months					- iPhone applications hit 1 billion users in	  9 months,[object Object]
Social Media Evolution,[object Object],If Facebook were a country, it would be the world’s 3rd largest after China and India (Note: Facebook recently announced 400 million users!) ,[object Object]
Social Media Evolution,[object Object],“Senior marketers reported that social networks and applications were their biggest priority for 2010, followed closely by digital infrastructure.” ,[object Object]
Social Media,[object Object],	Public social networking sites are good  recruitment vehicles to encourage prospects to visit your own branded community, but fall short in delivering a comprehensive customer success vehicle.,[object Object]
Questions to consider ,[object Object]
Questions to consider ,[object Object]
Questions to consider ,[object Object]
Questions to consider ,[object Object]
Questions to consider ,[object Object]
Questions to consider ,[object Object]
JBara Software Customer Success Program,[object Object]
Customer Success Program Analytics ,[object Object],9 and10:  Promoters,[object Object],7 and 8:   Passive ,[object Object],0 to 6:      Detractors  ,[object Object]
Why Establish Your Own Community?,[object Object],[object Object]
You can provide focused and meaningful content

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JBara Software Demo

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Notes de l'éditeur

  1. Talk to – If businesses want to remain competitive in the current environment they will need to adopt social business technologies. Gen Y is leading the evolution into social media, while other generations are engaging in social media as well. Include stats for how large generation Y is (aprox 1/3 of US)The fastest growing segment on Facebook is 55-65 year-old females
  2. 34% of bloggers post opinions about products & brands. In the near future we will no longer search for  products and services they will find us via social media
  3. Although these sites are useful, we encourage the development of your own customer community.
  4. Now we have talked about Social Media as whole, what I would like to do now is direct the conversation towards your business.
  5. What is the central question here in the green? How are you using Social Media? Is your social media campaign driving the results you want?