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DevOps and Intentional 
Emergence 
Jim Stogdill 
Velocity 
September 16, 2014
intentional: done on purpose. 
deliberate. 
emergence: the arising of novel and 
coherent structures, patterns and 
proper...
Q: The traditional corporate / government 
enterprises have the same technologies as 
Silicon Valley. 
So why do they deli...
Top Down Bottom Up
Industrial Age -> Network Age 
Centralized -> Decentralized 
Planned -> Generative 
Hierarchical -> Flat, Networked 
Moder...
Organizational fitness: 
Goals + 
internal state + 
dynamic environment 
2) Must change 
in response 
1) Is Changing
Orient Observe 
It’s not the OO loop.
Q: Why is maneuver, fast 
transients, or whatever in the 
corporate enterprise so difficult? 
Why can even simple projects...
Photo Jan Banning http://www.mymodernmet.com/profiles/blogs/bureaucracies-around-the-world 
A:
organization characterized by 
specialization of functions, 
adherence to fixed rules, and a 
hierarchy of authority. 
bu·...
Photo Jan Banning http://www.mymodernmet.com/profiles/blogs/bureaucracies-around-the-world
Bureaucracy is a low band pass 
filter, with delay.
a brief aside:
http://www.ukuleleman.net/uploaded_images/Bush%20Faces%20of%20the%20dead-795931.jpg
Image Source: http://30.media.tumblr.com/tumblr_kx11ssrFCN1qb0ukuo1_400.jpg
Yaneer Bar-Yam, Dynamics of Complex Systems
And, maybe it takes a network 
to build a network to interact 
with a network.
Constructal Law: 
For a finite-size system to persist in time (to live) 
it must evolve in such a way that it provides 
ea...
If you want information flow, architect 
your systems to promote connections
“It is no exaggeration to say that if we had had to rely on 
conscious central planning for the growth of our industrial 
...
$ 
$ 
$ 
$ 
$ 
$ 
$ 
Company: Planned, 
Hierarchical, 
Reductionist, 
Bureaucratic… 
Market: Emergent, 
Networked, 
Expans...
$ 
$ 
$ 
$ 
$ 
$ 
$ 
Internal 
characteristics are 
becoming “post-bureaucratic” 
with 
more permeable 
boundaries.
Surroundings 
Market: Emergent, 
Networked, 
Expansionist, … 
Enterprise Core: 
planned, 
hierarchical, 
reductionist 
Edg...
The Paradox of Control
Gall’s Law: A complex system that works 
is invariably found to have 
evolved from a simple system 
that worked. 
So, we n...
The skunk works of One
“One” starts 
here 
Building the long tail of IT contribution. On 
purpose.
Generativity = “a system’s 
capacity to produce 
unanticipated change 
through unfiltered 
contributions from broad 
and v...
Some things that contribute to 
generativity 
Open Source 
Software 
Open 
Standards 
Runtime 
Platforms 
Low hurdles 
for...
Intentional 
Anode
Q: What changes to policy, 
architecture, technology, or 
culture would enhance long tail 
emergence in the company you 
w...
Q: How can we better 
impedance match our 
organizations to the 
decentralized and emergent 
world we are immersed in?
“The test of a first-rate intelligence is the 
ability to hold two opposed ideas in the 
mind at the same time, and still ...
Thank You 
Jim Stogdill 
@jstogdill
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
Devops and Intentional Emergence - Velocity Conference
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Devops and Intentional Emergence - Velocity Conference

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Presented at Velocity Conference in September in New York City.
The information age is replacing the industrial age and corporations are going through changes as big as their original adoption of bureaucracy as an organizing principle.

This talk describes the notion of "Intentional Emergence" in a corporate setting. The idea that managers and technologists should create conditions for emergent outcomes rather than always focusing on the outcome itself.

DevOps and other mechanisms for a more dynamic IT culture are important to this end.

Publié dans : Technologie
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Devops and Intentional Emergence - Velocity Conference

  1. 1. DevOps and Intentional Emergence Jim Stogdill Velocity September 16, 2014
  2. 2. intentional: done on purpose. deliberate. emergence: the arising of novel and coherent structures, patterns and properties during the process of self-organization in complex systems.
  3. 3. Q: The traditional corporate / government enterprises have the same technologies as Silicon Valley. So why do they deliver innovation so differently?
  4. 4. Top Down Bottom Up
  5. 5. Industrial Age -> Network Age Centralized -> Decentralized Planned -> Generative Hierarchical -> Flat, Networked Modernist -> Post Modernist Sovereign -> Interdependent Modular, Readily Deconstructed -> Complex Establishment-> Counterculture Reductionist -> Expansionist Designed-> Emergent Open-> Proprietary Mass-> Information
  6. 6. Organizational fitness: Goals + internal state + dynamic environment 2) Must change in response 1) Is Changing
  7. 7. Orient Observe It’s not the OO loop.
  8. 8. Q: Why is maneuver, fast transients, or whatever in the corporate enterprise so difficult? Why can even simple projects feel like pushing rope?
  9. 9. Photo Jan Banning http://www.mymodernmet.com/profiles/blogs/bureaucracies-around-the-world A:
  10. 10. organization characterized by specialization of functions, adherence to fixed rules, and a hierarchy of authority. bu·reau·cra·cy:
  11. 11. Photo Jan Banning http://www.mymodernmet.com/profiles/blogs/bureaucracies-around-the-world
  12. 12. Bureaucracy is a low band pass filter, with delay.
  13. 13. a brief aside:
  14. 14. http://www.ukuleleman.net/uploaded_images/Bush%20Faces%20of%20the%20dead-795931.jpg
  15. 15. Image Source: http://30.media.tumblr.com/tumblr_kx11ssrFCN1qb0ukuo1_400.jpg
  16. 16. Yaneer Bar-Yam, Dynamics of Complex Systems
  17. 17. And, maybe it takes a network to build a network to interact with a network.
  18. 18. Constructal Law: For a finite-size system to persist in time (to live) it must evolve in such a way that it provides easier access to the imposed currents that flow through it. -From Design in Nature More and more of the “currents” imposed on the modern corporate enterprise are informational and digital.
  19. 19. If you want information flow, architect your systems to promote connections
  20. 20. “It is no exaggeration to say that if we had had to rely on conscious central planning for the growth of our industrial system, it would never have reached the degree of differentiation, complexity, and flexibility it has attained. … Any further growth of its complexity, therefore, far from making central direction more necessary, makes it more important than ever that we should use a technique which does not depend on conscious control.” Friedrich Hayak, The Road to Serfdom
  21. 21. $ $ $ $ $ $ $ Company: Planned, Hierarchical, Reductionist, Bureaucratic… Market: Emergent, Networked, Expansionist, …
  22. 22. $ $ $ $ $ $ $ Internal characteristics are becoming “post-bureaucratic” with more permeable boundaries.
  23. 23. Surroundings Market: Emergent, Networked, Expansionist, … Enterprise Core: planned, hierarchical, reductionist Edge: Impedance matched hybrid. Intentionally emergent.
  24. 24. The Paradox of Control
  25. 25. Gall’s Law: A complex system that works is invariably found to have evolved from a simple system that worked. So, we need to make lots of little systems. And help them grow, adapting quickly as they do.
  26. 26. The skunk works of One
  27. 27. “One” starts here Building the long tail of IT contribution. On purpose.
  28. 28. Generativity = “a system’s capacity to produce unanticipated change through unfiltered contributions from broad and varied audiences.”
  29. 29. Some things that contribute to generativity Open Source Software Open Standards Runtime Platforms Low hurdles for initial project start Small world networks Open Data Open API’s Simple rules 20% time Variable Cost … Community
  30. 30. Intentional Anode
  31. 31. Q: What changes to policy, architecture, technology, or culture would enhance long tail emergence in the company you work for?
  32. 32. Q: How can we better impedance match our organizations to the decentralized and emergent world we are immersed in?
  33. 33. “The test of a first-rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function.” - F. Scott Fitzgerald
  34. 34. Thank You Jim Stogdill @jstogdill

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